Entrepreneur

Franchise Brings a Fresh Take on Beef Jerky

The Beef Jerky Outlet, a 13-unit franchise sells over 200 varieties of small-batch jerky, including alligator, kangaroo and pheasant.
Cut-and-dried concept: The Beef Jerky Outlet's Scott Parker.
Cut-and-dried concept: The Beef Jerky Outlet's Scott Parker.
PhotoŠ Josh Anderson

Not too long ago, the dried meat known as jerky was best left to road-trippers, survivalists and the inebriated. But in the last decade, as everything from moonshine to salt has undergone an artisanal makeover, jerky has elevated its culinary status, a 13-unit franchise based in Seymour, Tenn., that sells small-batch jerky, hot sauces, jams, pickles, summer sausage, smoked cheeses and popcorn.

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