How to Cut Through the Clutter and Make the Best Decisions
Making clear-headed decisions is the ability to see beyond your entrenched biases and move your business forward. Here's how to do it.
by Christopher Hann
Apr 01, 2013
2 minutes
Q: How can you cut through brain clutter to make the best decisions for your business?
A: Now there's a question that has bedeviled pretty much every entrepreneur who ever dared to dream.
Academicians Chip and Dan Heath argue that the key to making clear-headed decisions is our ability, the brothers explore the phenomena of what they describe as "confirmation bias" and "overconfidence bias."
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