What Self-Service Business Intelligence Is and How to Use It

This powerful form of analytics can make your business look smarter.

Q: How does self-service business intelligence make me smarter?

With a name like self-service business intelligence, you'd be forgiven for thinking this concerns DIY corporate espionage. But the term describes analytics, in a powerful form that doesn't involve hassling your IT, accounting or sales staffs to pull the information for

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