Entrepreneur

Practical Advice for Fighting Fear

How do we dial down our freaked-out minds? Scott Halford, author of Activate Your Brain and the founder of the consultant group Complete Intelligence, explains.
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This is the first time I’ve done an interview for Entrepreneur. If I blow it, my career could suffer. Should I be a little afraid? 
Sure. One of the triggers of fear is uncertainty, and you don’t know how this interview will turn out. We have about seven times as much architecture in our brains to detect threat as we do for spotting reward. It’s evolutionary; it has allowed us to survive. We’re not fierce, fast or strong. We’re just smart. And we’re exquisitely sensitive to things that feel dangerous

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