Giving Away the Store
Sharing equity with your workers is a worthwhile investment—so long as you know what you’re doing
by JILL KRASNY
Jun 29, 2016
2 minutes
Marc Lore, co-founder of the shopping site Jet.com, saw at his previous companies how stinting on benefits hurt morale. So when he co-founded the e-commerce platform Quidsi in 2005, everyone but hourly employees received equity in the company. “I witnessed the passion and loyalty that came with people feeling like an owner in the
You’re reading a preview, subscribe to read more.
Start your free 30 days