Fast Company

OUT OF THE BIG BOX

Target

The idea of a massive store that looks the same in every region is a thing of the past, at least for Target. In its place is a highly curated version tailored for dense urban areas. “How do we keep our store experience relevant?” asks Mark Schindele, Target’s SVP of properties. “We customize, we evolve, and we understand our guests.”

In 2017, Target will roll out 28 new flexible-format stores, double the number it opened in 2016. The company’s first small-store effort, City Target, which launched in six

You’re reading a preview, subscribe to read more.

More from Fast Company

Fast Company1 min read
46 uncommon
WHEN ELECTRONIC ARTS NEEDED TO REBR AND ITS $2 BILLION soccer vedio game FIFA after a financial dispute with the global sport's governing body, it tapped the London-based agency Uncommon for the job—perhaps the most daunting marketing challenge of la
Fast Company2 min read
Reimagining The Ways We Work And Meet
When Chief Operating Officer Stephen Tober joined software company Giant Machines in 2018, his first order of business was to move his fast-growing team out of their shared coworking space in midtown Manhattan. The malfunctioning equipment and unstoc
Fast Company1 min readIntelligence (AI) & Semantics
09 Openai
THE COMPANY THAT dented the universe in 2022 continues to leave its mark. OpenAI's GPT-4 large language model (LLM), released in March 2023, is considered 10 times more powerful than its predecessor, discerning context and nuance better, as well as d

Related Books & Audiobooks