Beto O’Rourke’s Huge Facebook Bet
The candidate has outspent Ted Cruz by roughly $5 million—and every other candidate in the midterms by at least $3 million.
Beto O’Rourke is placing a very big bet on Facebook—so big that he’s spent nearly as much money on that type of digital ad as the next five-biggest candidate spenders combined.
Through October 20, O’Rourke alone had spent $5.4 million advertising on the platform, . J. B. Pritzker, Kamala Harris, Andrew Cuomo, Claire McCaskill, and Heidi Heitkamp had spent $5.5 million . O’Rourke’s opponent, Senator Ted Cruz, had
