Twist on tradition
No one understood contemporary, everyone was in a Raj or ethnic hangover
Before the term India modern was coined, Raseel Gujral Ansal was already creating designs that fit the bill. She started as an interior-architect for her father's firm back in 86; in 93 she founded Casa Paradox with her now-husband Naveen Ansal to create furniture pieces for her projects.
No one understood contemporary, everyone was in a Raj or ethnic hangover. So in 95 we opened our first retail showroom, says Raseel. And people made a bee-line for her pieces. Not surprisingly, Raseel never strayed too far from art. She launched a collection called Illustrati that placed art on furniture; then there was the graphic-driven art by the metre. During this process, she developed a large repository of graphics. So, Casa
Our next collection is the Amazonia, inspired by the forest, flora and fauna. A large part of collection is limited edition,
