Everand Logo

Welcome to Everand!

  • Discover millions of ebooks, audiobooks, and so much more with a free trial

    Only $11.99/month after trial. Cancel anytime.

    Business At the Speed of Now: Fire Up Your People, Thrill Your Customers, and Crush Your Competitors
    Business At the Speed of Now: Fire Up Your People, Thrill Your Customers, and Crush Your Competitors
    Business At the Speed of Now: Fire Up Your People, Thrill Your Customers, and Crush Your Competitors
    Audiobook6 hours

    Business At the Speed of Now: Fire Up Your People, Thrill Your Customers, and Crush Your Competitors

    Written by John M. Bernard

    Narrated by Don Hagen

    3.5/5

    ()

    Switch to ebook

    About this audiobook

    At the start of the twenty-first century, we've witnessed a shift to a mass customization-driven economy, leaving behind a century focused on mass production. Customers have come to expect immediate and tailor-made responses to their needs, and the businesses that fail to deliver quickly fall behind. How fast does your business move? Are you doing business at the speed of NOW or trailing the pack at the speed of THEN?

    Business at the Speed of Now outlines principles and practices that forward-thinking managers can use to enhance customer experience, reduce costs, and drive growth. Three major game changers have accelerated business today. Social media creates vast powerful communities by instantly connecting people inside and outside an organization. Cloud computing provides workers access to the resources they need to resolve issues the moment they arise. And the Millennial mindset demands that it all happens now. Business at the Speed of Now presents systematic advice on how to build an integrated, engaging, and transparent management system, enabled by cloud computing and internal social networks.

    Use this comprehensive guide to create a NOW organization where everyone boldly pursues every opportunity every time.

    Set your organization free from the old THEN management ways that no longer get the results you need. Adopt the new NOW management thinking and the state-of-the-art tools that will get your organization doing business at the speed of now.
    LanguageEnglish
    PublisherAscent Audio
    Release dateDec 23, 2011
    ISBN9781596598904

    Related to Business At the Speed of Now

    Related audiobooks

    Business Development For You

    View More
    View More

    Related podcast episodes

    Related articles

    • Article

      Dan Bilzerian

      Jan 5, 2020

      Dan Bilzerian
      3 min read

    • Article

      Horoscope

      Apr 2, 2020

      Your success in matters concerning career or your worldly ambitions will be well rewarded. Entertainment, recreation and creative activities attract, and enjoyment is guaranteed. Investigate those speculative matters regarding finance as you may be o

      3 min read

    • Article

      No Bad Teams, Just Bad Leaders

      Jul 11, 2019

      Idon’t know exactly when this happened, but over the last several years the dialogue around leadership has degenerated into a fluffy, abstract conversation about desirable leadership attributes. We seem to spend an inordinate amount of time and energ

      4 min read

    • Article

      Questions for Kate Sweetman, MIT Centre for Entrepreneurship

      Jan 1, 2018

      What does it mean for a business to exist in the age of Uber? In essence, it means that change can come from anywhere, that it is often technology-driven, and that it often necessitates a new business model. This is what we are seeing, over and over

      6 min read

    • Article

      Louis Camassa

      Oct 30, 2020

      Louis Camassa
      10 min read

    • Article

      Navigating the New Normal

      Sep 1, 2020

      The global pandemic has changed the world in countless ways. You advise that business leaders approach ‘the new normal’ in three phases. Please explain. The first phase, which most organizations have already addressed, is to restart. This involves th

      8 min read

    • Article

      Customer-centric From Its Core

      Sep 16, 2018

      What’s been the biggest change you have seen in your career? I think one of the biggest things I am seeing recently is data becoming more and more important in how businesses operate and how they deliver customer experiences. Even a few years ago whe

      2 min read

    • Article

      Social Media Marketing GUIDE 2023

      Apr 18, 2023

      Social Media Marketing GUIDE 2023
      4 min read

    • Article

      Make Time To Get Online

      Jan 28, 2021

      It’s hard to think of a world without social media, and even harder to imagine how small creative businesses could ever have built such huge communities without it. Love it or loathe it, social media is the best free marketing tool out there. These l

      1 min read

    • Article

      Q &A

      Jan 1, 2017

      QUESTIONS FOR Ann Kaplan (Rotman MBA ‘05), CEO, iFinance Canada What prompted you to launch Medicard Finance (now iFinance Canada) 20 years ago, and how has your business model evolved over the years? In 1996, the indications were that Canada would b

      5 min read

    • Article

      Q&A

      Jan 1, 2022

      You believe the time has come to bridge the ‘cultural gulf’ that exists within most organizations. Please explain. Historically, business leaders have had competencies in the physical domain — related to manufacturing and distributing products in an

      7 min read

    • Article

      Louise Bond Phd

      Jun 18, 2017

      There are multiple ways you could approach this question, but I’ll focus on one thing in particular. We all know that what we do is becoming more and more complex every day. As a consequence of that, the resource and talent we’ll need is going to be

      8 min read

    • Article

      Making Experimentation Work For You

      Sep 1, 2020

      You have said that every organization should embrace the practice of continuous experimentation. Why is this so critical, particularly right now? The main reason is that experimentation is the engine of innovation. As a result, anyone who cares about

      6 min read

    • Article

      The Era of Human + Machine Innovation

      Jan 1, 2019

      Interview by Karen Christensen In today's environment, organizations that don't keep up with customers' evolving needs are doomed. What is the best way to get a handle on these evolving needs? The first step in understanding your customers is to acce

      5 min read

    • Article

      8 Side Hustles to Consider This Summer 2021

      Jun 24, 2021

      “Side Hustle” has become quite the buzzword as of late. Granted, people have had a lot of time in the last year and a half to sit inside, potentially sidelined from their 9-to-5 due to the pandemic. This time and freedom have helped people turn their

      6 min read

    • Article

      Secrets Of Success

      Mar 24, 2021

      How many times have you read that agencies are dead, that they’re being replaced by in-house creative departments run by clients themselves? Although this may be true, I believe the future for agencies is a world of rainbows and unicorns. Let me expl

      3 min read

    Related categories

    Reviews for Business At the Speed of Now

    3.5/5

    6 ratings1 review

    What did you think?

    Tap to rate

    Review must be at least 10 words

    • 5/5
      Modern businesses are grappling with a changing environment and changing marketplace. Customers are demanding more and more customized products and failure to deliver can result in immediate and widespread reputation damage inflicted by social media tweets, shares, and evaluations. How do we make sense of it all and how should we respond?John Bernard is well equipped to answer this question. John, though his company Mass Ingenuity, has helped his clients — which have included major companies and most of the state governments in the Pacific Northwest — sort through this problem. Now, he has distilled his method with his book, Business at the Speed of Now.The “big shift” is characterized as a transition from mass production to mass customization. This big shift is being powered by three strong trends: rise of social media, shift toward cloud computing, and coming of age of millennials. The result is a demand for significantly shorter sense-act cycles for business and the ability for companies to treat each customer with a customized solution and personal touch. Companies that can achieve this shift will thrive, those that don’t will die.John describes the end result as a “system of management” and in the book describes their approach from assessment, determination of fundamentals, and discovery of breakthroughs. The book illustrates these steps with stories from his consulting experiences.One of the stories I liked in particular told how a company front line manager took a customer’s complaint but couldn’t act on it. The employee had to pass the complaint “up the chain” for approval of the company’s response. Although this arrived several days later, the damage to the company’s reputation for this customer was already done. In other words, don’t push the information to a decision maker, push the decision authority to the employees on the front line that already have the information.