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    It's Not Luck: Marketing, Production, and the Theory of Constraints
    It's Not Luck: Marketing, Production, and the Theory of Constraints
    It's Not Luck: Marketing, Production, and the Theory of Constraints
    Audiobook8 hours

    It's Not Luck: Marketing, Production, and the Theory of Constraints

    Written by Eliyahu M. Goldratt

    Narrated by Rick Adamson

    4/5

    ()

    About this audiobook

    Using the unique business-novel format, It#8217;s Not Luck continues the story of The Goal protagonist Alex Rogo as he navigates a new set of challenges facing the now over-diversified and under-profitable UniCo, where he has risen to the rank of division manager.With an engaging voice and dynamic plot, Goldratt shows how to apply his Theory of Constraints (TOC) to achieve ongoing improvement in sales and marketing, inventory control, and production distribution. In addition, he introduces techniques for successful conflict resolution on both a business and a personal level.
    LanguageEnglish
    PublisherHighbridge Company
    Release dateMar 18, 2014
    ISBN9781622313983
    It's Not Luck: Marketing, Production, and the Theory of Constraints

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    Reviews for It's Not Luck

    4/5

    121 ratings3 reviews

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    • 5/5
      Once again, splendid insight on the relationship between thinking processes, sales, marketing amd operations

      1 person found this helpful

    • 3/5
      i need review this book because important for me, can you help me..???
    • 5/5
      If you enjoyed the Goal (i.e., you haven't forgotten Herbie), you'll enjoy this follow-up. It doesn't repeat the same stuff and is very interesting.