Primed to Perform: How to Build the Highest Performing Cultures Through the Science of Total Motivation
Written by Neel Doshi and Lindsay McGregor
Narrated by Charles Kahlenberg
4/5
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About this audiobook
The revolutionary book that teaches you how to use the cutting edge of human psychology to build high performing workplace cultures.
Too often, great cultures feel like magic. While most leaders believe culture is critical to success, few know how to build one, or sustain it over time.
What if you knew the science behind the magic—a science so predictive and powerful that you could transform your organization? What if you could use cutting edge psychology to unlock people’s innate desire to innovate, experiment, and adapt? In Primed to Perform, Neel Doshi and Lindsay McGregor show you how to do just that. The result: higher sales, more loyal customers, and more passionate employees.
Primed to Perform explains the counter-intuitive science behind great cultures, building on over a century of academic thinking. It shares the simple, highly predictive new measurement tool—the Total Motivation (ToMo) Factor—that enables you to measure the strength of your culture, and track improvements over time. It explores the authors’ original research into how Total Motivation leads to higher performance in iconic companies, from Apple to Starbucks to Southwest Airlines. Most importantly, it teaches you to build great cultures, using a systematic and sustainable approach.
High performing cultures cant be left to chance. Organizations must create systems that shape and maintain them. Whether you’re a five-person team or a startup, a school, a nonprofit or a mega-institution, Primed to Perform shows you how.
Neel Doshi
Neel Doshi and Lindsay McGregor have a combined twenty years of practical experience transforming cultures at iconic institutions. They are the cofounders of Vega Factor, a company that helps organizations build high- performing, adaptive cultures through technology, learning programs, and human capital systems. Previously, Neel Doshi was a partner at McKinsey & Company and a founding member of a tech start-up. Lindsay McGregor led projects at McKinsey & Company with Fortune 500 companies as well as school systems and nonprofits. Lindsay and Neel are married and live in New York City.
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Reviews for Primed to Perform
21 ratings3 reviews
- Rating: 4 out of 5 stars4/5Eye opening book on culture and the environment leadership has to instill for an organisation to adapt and advance.
- Rating: 5 out of 5 stars5/5A book to recomend to anyone building teams in todays agile environment
- Rating: 5 out of 5 stars5/5The authors integrate research from a wide spectrum of disciplines to provide readers with a practical and measurable process for creating high-performing organizational cultures. Their recommendations are based on study and experience. Doshi and McGregor take culture building out of the realm of instinct and transform it into a science. They provide detailed descriptions of the theory and practice behind building organizational systems that promote and support exceptional performance. The book is a fascinating read as well as a toolbox. Examples are provided throughout the text of culture change successes and failures. Academic research is explained in practical terms and translated into applicable practices. The processes outlined are not quick fixes. Culture building is an ongoing process that requires persistence and experimentation. This book should prove to be a valuable guide to anyone wanting to create a high-performing organization.