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    Online Content Writing: Tips for Creative Copy
    Online Content Writing: Tips for Creative Copy
    Online Content Writing: Tips for Creative Copy
    Ebook62 pages55 minutes

    Online Content Writing: Tips for Creative Copy

    By Anthony Carter

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    About this ebook

    The world of content writing has changed dramatically thanks to Google's far-reaching algorithm changes. In light of these changes, this eBook discusses such fascinating topics as where to find winning ideas for your blog posts or articles, how to structure an article, how to make your writing more persuasive, tips for taking your writing to the next level...and much more.

    My hope is that all content writers can learn something new from this eBook; or at the very least take something away that will help make writing that quality piece of content a little easier. This will hopefully set you on the path to creating a website, blog or web 2.0 site that is not only wonderful in the eyes of your visitors, but also in the eyes of Uncle Google...

    LanguageEnglish
    PublisherAnthony Carter
    Release dateMay 7, 2012
    ISBN9781476445915
    Online Content Writing: Tips for Creative Copy
    Author

    Anthony Carter

    Anthony Carter is the owner and managing director of Connotations - Content Creation Specialists based in the UK.Over the course of his career, he has written millions of words, citing a love of wordcraft as his main inspiration. He has produced countless ebooks, white papers, articles, blog posts, and more. Among his other professional attributes, Anthony has built and maintained many websites and blogs over the years.On a personal level, Anthony currently resides in Fife, Scotland with his wife Lisa. Together they have three children and (currently) two grandchildren. His journey to the Kingdom of Fife came via Ireland (wife), Cyprus (mother), and England (born), and he has enjoyed experiencing and living in the different cultures these countries have provided. He has travelled to some far-flung locations around the world, with India and Mauritius being particular favourites (although the Dominican Republic and Cape Verde are not far behind).

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      Book preview

      Online Content Writing - Anthony Carter

      Online Content Writing – Tips for Creative Copy

      By Anthony Carter

      Copyright 2012 Anthony Carter

      Smashwords Edition

      This eBook is licensed for your personal enjoyment only. This eBook may not be re-sold or given away to other people. If you would like to share this book with another person, please purchase an additional copy for each recipient. If you’re reading this book and did not purchase it, or it was not purchased for your use only, then please return to Smashwords.com and purchase your own copy. Thank you for respecting the hard work of this author.

      Table of Contents

      Introduction

      The Grammar Mistakes that Make You Look Like an Amateur

      How to Determine Where Commas Go in a Sentence

      Where to Get Winning Article Ideas

      How to Write Your First Web Article

      The Structure of a Web Article

      The Common Mistakes People Make When Writing Blogs and Web Articles

      Tips for Descriptive Essays

      What Should Be Included in Descriptive Writing?

      How to Make Your Web Articles More Effective

      Tips for Writing Engaging Content for the Web

      How to Make Your Writing More Persuasive

      How to Improve Your Writing from Today

      How to Write Like a Copywriter

      Website Article Mistakes that You Will Want to Avoid

      How to Edit Your Own Writing

      How to Make Your Readers Love You

      How to Ensure that Readers Want More

      The Greatest Internet Writing Myths

      Ultimate Tips for Attracting More Visitors to Your Blog Posts

      Secrets for Promoting Your Web Content Using Social Media

      Some Things that Can Work Against Your SEO Efforts

      Tips for Turning Your Blog Content Into an eBook

      About the Author

      Introduction

      In late February 2011, Google changed the landscape of conventional SEO forever. The farmer or Panda update as it is more widely known threw a major spanner in the works for thousands of internet marketers, website developers, and content writers. And the updates are still being rolled out, over a year later. Each one shifting the goal posts even further as Google tweaks and upgrades its algorithm. (LATE EDIT: The most recent version was the Penguin update (rolled out late April 2012) which has literally wreaked havoc across the SEO world.)

      But what does this all mean from a content writer’s perspective? Well, for one thing the bar has risen considerably in terms of content quality required for websites, blogs, web 2.0 sites, etc. No more can you just knock something up quickly. No more can you rely on PLR (public label rights) articles to use/pass off as your own content. No more can you rely on poorly-spun articles. No more can you outsource to third-world countries, knowing you’ll receive poor-quality content because you paid $1-$2 per article. Even issues such as grammar and spelling are now under scrutiny like never before. Write a half-decent piece of content with lots of grammatical and spelling mistakes and you are asking for trouble.

      No my friends – the world as we know it has changed. Uncle Google has seen to that. But what does it mean for us as content writers, article writers, internet marketers, et al? It means that as the bar has risen, we need to raise our game to keep pace. We have to learn to write more insightful content. We have to learn to do our research more thoroughly. It means we have to brush up on our grammar and spelling. We basically have to pull our socks up and start writing content that our (or our clients) website visitors are going to find engaging and helpful. The general consensus appears to be that whereby before we could get away with a 200-300 word piece of content

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