Web Traffic 4 Idiots
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About this ebook
Web Traffic 4 Idiots is a book that is designed to help website owners drive traffic to their website. If instructions are followed it drives hundreds of unique visitors to your site every day. If you are trying to market your website online and would like to increase your traffic then Web Traffic 4 Idiots is a great reference guide.
Alvern Bullard
I am an avid SEO enthusiast who is always looking for new and innovative ways to drive traffic to websites.
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Book preview
Web Traffic 4 Idiots - Alvern Bullard
The Internet has pretty much taken over how we operate in our day-to-day lives. More people are going online to make purchases, look for information or even book a flight or hotel—you can even order your groceries online!
As such, it’s become essential that businesses today capture as many opportunities as they can what with so many Internet users about—i.e. potential clients—who are only a few clicks away from landing on your website and possibly making you revenue of some sort.
Remember, the best way to get a good position on Internet search engines and get more traffic coming into your website is by combining your marketing efforts with some SEO.
‘All You Need To Know About SEO and Internet Marketing To Be Successful’ guides you in all aspects of SEO and Internet Marketing and tells you, in simple terms, what tools and techniques are available out there for you to capture a large portion of your market, why these tools will help you and finally, how to set them up and use them to make the most out of them!
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Chapter 1
Forum Posting - Back to top
Introduction
Posting on forums is one of the many ways you can generate traffic to your website. Forum positing is effectively and successfully being used by many Internet marketers to create awareness and generate traffic for their websites and online businesses.
Why ‘Forum Posting’ Is Useful
Most forums are highly ranked by search engines and enjoy huge amounts of traffic because they have regular users who post and comment daily on a wide array of topics and keywords. Search engines absolutely love websites that get updated regularly!
How To
There are two main ways that you can use forum posting to your advantage.
1. Contribute useful comments, threads and answers to the forum. A forum usually has various categories or rooms. Go to a room that relates to your product or website niche. Contribute to the existing discussions or start a new discussion thread that is useful. Your aim is to provide information that is useful so as to establish yourself as a guru or specialist in that niche. When people see you are an authority with useful information in your relative niche, they will readily follow your suggestions when you tell them to buy a certain product you are promoting or visit your website.
2. Create quality one-way back links for your website. A back link is a link to your website that is placed on another website. One-way back links is when a link to your website is placed on another website, without placing a complementing link back to that website on your own website. One-way links are more advantageous in helping your website rank higher in search engines.
You can create one-way back links to your website by placing your website link on various forums. Since forums are highly ranked by search engines, the back links will help increase the ranking of your own website. You can place links in your posts made on the forum, although some forums do not allow placing of links in your posts, in which case, you will this have to include your link in your forum signature.
A forum signature is an optional statement that you can include in your forum settings. The content you include there will be automatically displayed under each post that you make on the forum. You need to create catchy signatures such as cheapest quality hosting services on the web.
You will then need to create a hyperlink of your signature to your website so that when people click on your signature that can be directed to your website.
Notes
Forum posting is very effective if you create quality, useful posts. You can hire a freelancer at a fee to help you create quality posts or help you handle your whole forum posting campaign.
For best results, it is advisable that you only use forums or rooms related to your product or website niche. Do not place posts and links on forums or forum rooms that are not related to your niche.
You can also choose to rent a popular profile signature or forum profile for a short time.
Summary
• Forums are great tools to promote your website and generate traffic.
• Create threads, comments and posts on forums to establish yourself as an authority in your niche.
• Create back links to your websites, by placing your website links in your post or forum signature, or both.
• Only use forums and forums rooms that are related to your niche.
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Chapter 2
Podcasts - Back to top
Introduction
What is a podcast? In its simplest, a podcast is an audio file that can be broadcast or listened to. Fact: podcasts are one of the most effective forms of exposure to your website that are, unfortunately, quite often overlooked by businesses. Statistics show that over 275 million people will own portable media players by the end of 2011 so it shouldn’t come to you as a surprise that podcasting has become one of the media’s hottest trends!
Why ‘Podcasts’ Are Useful
1. Increased visibility of your website. In turn, more potential customers will be able to locate your website if you post your podcasts at the various directories in their respective niches. Search engines too will be able to better find you through these podcasts and as a result, your website can rank higher.
2. Offers website and business owners an effective business communication tool.
3. Offers website and business owners an opportunity to provide value-added offers. Imagine if you offer interesting facts every week in your podcasts; how many people do you think will be back to listen to the new ‘top tips’ for that week, presented by someone who shows knowledge and authority in the topic? You’ll be a ‘hot favorite’ in no time!
4. Podcasts are more effective than