The Chemistry of Strategy: Strategic Planning for the Not-Yet-Fortune 500
By John W Myrna
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Currently unavailable
About this ebook
Success requires that your vision be shared and understood. This book explains the three key elements in the author's "chemistry of strategy," all critical for first creating, then effectively communicating your strategy to people beyond the executive team, dramatically improving the odds of achieving your vision. Based on author John W. Myrna’s 20 years of experience facilitating strategic planning for hundreds of organizations, The Chemistry of Strategy helps business executives work as a team and:
Understand what role strategy and strategic planning can and should play in a not-yet-Fortune 500 company, even if your company has limited resources and staff compared to the companies usually featured in so many strategic planning books.
Understand why your company would want to utilize the chemistry of strategy to dramatically increase the value of the organization and your personal success.
Apply practical, proven methodologies that show how smaller organizations like yours can develop, implement, and sustain a strategic planning process that focuses daily actions and turns vision into reality.
John W Myrna
John W. Myrna is cofounder of Myrna Associates Inc., a company that helps organizations thrive by facilitating new strategic plans, formulating actionable tactics, and evaluating workforce performance against those plans. His team helps clients turn vision into reality by using proprietary methodologies as part of intense, two-day off-site sessions. Along with a passion for teaching and his broad business experience and knowledge, John has a gift for bringing out the best in companies and their management teams. The Chemistry of Strategy is based on John’s experiences over the last 20 years, facilitating effective strategic planning for hundreds of organizations. In addition to regularly publishing articles and speaking to business audiences
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