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    INSTANT Social Media Marketing with HootSuite
    INSTANT Social Media Marketing with HootSuite
    INSTANT Social Media Marketing with HootSuite
    Ebook124 pages40 minutes

    INSTANT Social Media Marketing with HootSuite

    By Kunal Mathur

    5/5

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    About this ebook

    Filled with practical, step-by-step instructions and clear explanations for the most important and useful tasks. A step-by-step, short and fast-paced tutorial, packed with powerful recipes that will teach you how to enhance your social networks with HootSuite.If you are a marketer who is new to social media marketing and are looking to manage and track multiple social media profiles such as LinkedIn, Twitter, and Facebook, then this book is ideal for you. Familiarity with social media networks and tools are expected.
    LanguageEnglish
    PublisherPackt Publishing
    Release dateOct 25, 2013
    ISBN9781849696678
    INSTANT Social Media Marketing with HootSuite

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    Book preview

    INSTANT Social Media Marketing with HootSuite - Kunal Mathur

    Table of Contents

    Instant Social Media Marketing with HootSuite

    Credits

    About the Author

    About the Reviewers

    www.PacktPub.com

    Support files, eBooks, discount offers and more

    Why Subscribe?

    Free Access for Packt account holders

    Preface

    What this book covers

    What you need for this book

    Who this book is for

    Conventions

    Reader feedback

    Customer support

    Errata

    Piracy

    Questions

    1. Instant Social Media Marketing with HootSuite

    Creating your HootSuite account (Simple)

    Getting ready

    How to do it...

    How it works...

    Setting up your HootSuite account (Simple)

    How to do it...

    How it works...

    Adding and managing profiles (Simple)

    How to do it...

    How it works...

    There's more...

    Using App Directory (Advanced)

    How to do it...

    How it works...

    There's more...

    Evernote

    RSS Reader

    TrendSpottr

    YouTube

    YouTube Analytics

    Flickr

    SurveyMonkey

    SlideShare

    List of apps

    Managing contacts and Twitter lists (Simple)

    How to do it...

    How it works...

    Using HootSuite for posting – increasing social engagement (Simple)

    How to do it...

    How it works...

    Using RSS feeds and checking user profiles and conversations (Intermediate)

    How to do it...

    How it works...

    Checking a user's profile and other details

    Creating teams and assigning tasks (Advanced)

    How to do it...

    How it works...

    Generating reports using HootSuite Analytics (Intermediate)

    Getting ready

    How to do it...

    How it works...

    There's more…

    Implementing additional options to excel in social media (Advanced)

    How to do it...

    How it works...

    Instant Social Media Marketing with HootSuite

    Instant Social Media Marketing with HootSuite

    Copyright © 2013 Packt Publishing

    All rights reserved. No part of this book may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, without the prior written permission of the publisher, except in the case of brief quotations embedded in critical articles or reviews.

    Every effort has been made in the preparation of this book to ensure the accuracy of the information presented. However, the information contained in this book is sold without warranty, either express or implied. Neither the author, nor Packt Publishing, and its dealers and distributors will be held liable for any damages caused or alleged to be caused directly or indirectly by this book.

    Packt Publishing has endeavored to provide trademark information about all of the companies and products mentioned in this book by the appropriate use of capitals. However, Packt Publishing cannot guarantee the accuracy of this information.

    First published: October 2013

    Production Reference: 1241013

    Published by Packt Publishing Ltd.

    Livery Place

    35 Livery Street

    Birmingham B3 2PB, UK.

    ISBN 978-1-84969-666-1

    www.packtpub.com

    Credits

    Author

    Kunal Mathur

    Reviewers

    Catherine Arizan

    Jason Schmitt

    Acquisition Editors

    Saleem Ahmed

    Kunal Parikh

    Commissioning Editor

    Poonam Jain

    Technical Editors

    Pramod Kumavat

    Adrian Raposo

    Project Coordinator

    Joel Goveya

    Copy Editor

    Alisha Aranha

    Proofreader

    Joanna McMahon

    Production Coordinator

    Nitesh Thakur

    Cover Work

    Nitesh Thakur

    Cover Image

    Conidon Miranda

    About the Author

    Kunal Mathur is a digital marketer specializing in the social media domain. He holds a Post Graduate Diploma in Management and also possesses a Diploma in Advertising and Public Relations. He is a HootSuite Certified Professional and also has expertise in other known tools for social media listening, reputation management, and competitive assessment. He has been active in the field of social media for almost a decade through various social networking sites.

    He is currently working in a

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