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    Maslow's Hierarchy of Needs: Gain vital insights into how to motivate people
    Maslow's Hierarchy of Needs: Gain vital insights into how to motivate people
    Maslow's Hierarchy of Needs: Gain vital insights into how to motivate people
    Ebook31 pages18 minutes

    Maslow's Hierarchy of Needs: Gain vital insights into how to motivate people

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    About this ebook

    Understand the true foundations of human motivation

    This book is a practical and accessible guide to understanding and implementing Maslow’s Hierarchy of Needs, providing you with the essential information and saving time.In 50 minutes you will be able to:

       • Understand the five different levels of needs experienced by all humans
       • Adapt your marketing strategies to satisfy as many of those needs as possible
       • Turn your target market into loyal customers

    ABOUT 50MINUTES.COM| Management & Marketing

    50MINUTES.COM provides the tools to quickly understand the main theories and concepts that shape the economic world of today. Our publications are easy to use and they will save you time. They provide both elements of theory and case studies, making them excellent guides to understand key concepts in just a few minutes. In fact, they are the starting point to take action and push your business to the next level.
    LanguageEnglish
    Publisher50Minutes.com
    Release dateAug 17, 2015
    ISBN9782806265876
    Maslow's Hierarchy of Needs: Gain vital insights into how to motivate people

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    • 5/5
      Great summary. I learned a lot in a short amount of time. Thank you ??
    • 5/5
      The paper is a thorough analysis of Maslow's theories on human psychological needs that begin his or her primary physiological conditions that progress to a visualization of what is and could be, to gradually evolve into individual actualization based on setting SMART goals and objectives.

    Book preview

    Maslow's Hierarchy of Needs - 50minutes

    Key information

    Name: Maslow’s Hierarchy of Needs, Maslow’s Pyramid of Needs.

    Uses: psychology and social sciences (to categorise and prioritise individual needs), marketing and management.

    Why is it successful? It is a dynamic visual representation of needs, including both physiological and spiritual aspects.

    Key words: psychology, needs, Maslow, pyramid.

    Introduction

    Economic science is the allocation of limited resources according to the infinite needs, motivations and expectations of individuals. But how do you define needs? That is what this pyramid, developed by the American psychologist Abraham Harold Maslow (1908-1970), tries to do.

    History

    Starting in the 1940s, Maslow, along with Carl Rogers (psychologist, 1902-1987), introduced a new approach to humanistic psychology. In his works, Maslow studied the structure of human needs. His readers and supporters later formalised his theses in the

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