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SMART Criteria: Become more successful by setting better goals
By 50minutes
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About this ebook
The SMART way to set objectives
This book is a practical and accessible guide to understanding and implementing the SMART criteria, providing you with the essential information and saving time.
In 50 minutes you will be able to:
• Understand the 5 criteria that make up the SMART method (Specific, Measurable, Attainable, Realistic and Time-Bound)
• Follow the steps and ask the right questions in order to always set objectives that are achievable
• Apply the model in many different areas, including project management, marketing and personal development.
ABOUT 50MINUTES.COM | Management & Marketing
50MINUTES.COM provides the tools to quickly understand the main theories and concepts that shape the economic world of today. Our publications are easy to use and they will save you time. They provide elements of theory and case studies, making them excellent guides to understand key concepts in just a few minutes. In fact, they are the starting point to take action and push your business to the next level.
This book is a practical and accessible guide to understanding and implementing the SMART criteria, providing you with the essential information and saving time.
In 50 minutes you will be able to:
• Understand the 5 criteria that make up the SMART method (Specific, Measurable, Attainable, Realistic and Time-Bound)
• Follow the steps and ask the right questions in order to always set objectives that are achievable
• Apply the model in many different areas, including project management, marketing and personal development.
ABOUT 50MINUTES.COM | Management & Marketing
50MINUTES.COM provides the tools to quickly understand the main theories and concepts that shape the economic world of today. Our publications are easy to use and they will save you time. They provide elements of theory and case studies, making them excellent guides to understand key concepts in just a few minutes. In fact, they are the starting point to take action and push your business to the next level.
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Book preview
SMART Criteria - 50minutes
Key information
Names: SMART goals, SMART criteria, SMART method, SMART objectives, SMARTER method
Uses:
In management and project management, the SMART criteria are used to define objectives, as well as effective key performance indicators (KPI), and to facilitate their achievement.
In the field of human sciences and personal development, they are used to set learning objectives.
Why is it successful? The principle is simple: an objective must satisfy five criteria in order to confirm its relevance. It must be specific, measurable, assignable, realistic and time-bound. The mnemonic acronym SMART also allows you to keep in mind these elements, which help you to set realistic objectives.
Key words:
Key performance indicator (KPI): type of measurement for evaluating effectiveness or efficiency.
Objective: the ideal outcome from implementing specific actions.
Project management: organising all the actions that aim to meet a given objective.
Introduction
In 1954, in his book The Practice of Management, Peter F. Drucker (business management consultant, 1909-2005) defined the concept of management
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