Double-Digit Growth (Review and Analysis of Treacy's Book)
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About this ebook
This complete summary of the ideas from Michael Treacy's book "Double-Digit Growth" shows how growth is like oxygen for businesses - it's essential. Growing companies thrive and attract all the best talent and resources whereas shrinking companies tend to wither and die. In his book, the author explains how smart managers will acknowledge this and ensure that their companies achieve steady double-digit growth year after year, regardless of the state of the economy, competition and customer demands. By reading this summary, you can learn and apply the five disciplines needed for sustainable growth in your own business.
Added-value of this summary:
• Save time
• Understand key concepts
• Expand your knowledge
To learn more, read "Double-Digit Growth" and discover the key to achieving sustainable double-digit growth.
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Double-Digit Growth (Review and Analysis of Treacy's Book) - BusinessNews Publishing
Book Presentation: Double-Digit Growth by Michael Treacy
Summary of Double-Digit Growth (Michael Treacy)
Book Abstract
For any business, growth is like oxygen – it’s essential. Growing companies thrive and attract all the best talent and resources whereas shrinking companies tend to wither and die. Smart managers understand that, and make certain their enterprises chalk up steady double-digit growth year after year irrespective of the state of the economy, the competitive pressures of the marketplace, the demands of customer and suppliers or any other considerations.
A study of 130 organizations that achieved double-digit growth year after year identified six key principles they adhered to:
They hedged their bets and spread the risk by pursuing multiple growth strategies, not just one or two.
They took small bites – and tried to achieve small gains in multiple areas rather than large gains in just one area.
They tried both organic and acquired growth strategies, and balanced these two approaches intelligently.
They were obsessive about offering customers a superior value proposition.
They created the management capacity to be able to manage growth projects without ignoring their existing business.
They put in place a corporate culture and internal processes which encouraged the achievement of growth.
So how, specifically, can a business achieve steady double-digit growth? The key factor isn’t so much what industry you operate in as it is mastering and then balancing five key growth disciplines:
In short, to achieve and sustain double-digit growth is a choice every business can make. Any company which applies the five disciplines systematically and consistently can and will achieve sustainable growth. The choice is yours.
"Double-digit growth is not a dream but a plausible scenario. If the challenge of double-digit growth appears a bit daunting, undaunt yourself and take heart. The beauty of the five growth disciplines is that any company is capable of carrying them out, consistent with its own particular ambitions and