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Twitter Power (Review and Analysis of Comm and Burge's Book)
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About this ebook
The must-read summary of Joel Comm and Ken Burge's book: "Twitter Power: How to Dominate Your Market One Tweet at a Time".
This complete summary of the ideas from Joel Comm and Ken Burge's book "Twitter Power" shows the benefits of using Twitter as a worthwhile business tool. Savvy businesses are now beginning to integrate Twitter into the campaigns to create a buzz about new products, attract and hire new talent and drive traffic to their sites. This summary explains how Twitter can be an exceptional way to connect with your customers and boost your marketing campaigns to gain a solid competitive advantage.
Added-value of this summary:
• Save time
• Understand key concepts
• Expand your knowledge
To learn more, read "Twitter Power" and find out why you should integrate social media into your marketing campaign to really get customers excited about your products.
This complete summary of the ideas from Joel Comm and Ken Burge's book "Twitter Power" shows the benefits of using Twitter as a worthwhile business tool. Savvy businesses are now beginning to integrate Twitter into the campaigns to create a buzz about new products, attract and hire new talent and drive traffic to their sites. This summary explains how Twitter can be an exceptional way to connect with your customers and boost your marketing campaigns to gain a solid competitive advantage.
Added-value of this summary:
• Save time
• Understand key concepts
• Expand your knowledge
To learn more, read "Twitter Power" and find out why you should integrate social media into your marketing campaign to really get customers excited about your products.
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Book preview
Twitter Power (Review and Analysis of Comm and Burge's Book) - BusinessNews Publishing
Book Presentation: Twitter Power by Joel Comm and Ken Burge
Book Abstract
About the Author
Important Note About This Ebook
Summary of Twitter Power (Joel Comm and Ken Burge)
1. What exactly is Twitter?
2. How do you use Twitter?
3. How can businesses leverage Twitter?
4. How do you put together a coherent Twitter campaign?
Book Abstract
MAIN IDEA
Twitter is part of the growing online social media platforms – alongside Facebook, MySpace and many others. Twitter allows users to send short 140-character text messages (called tweets
) to people who have signed up to receive messages from you. These messages are delivered via the Twitter Web site, by cell phone, by e-mail, through Instant Messaging or Facebook.
Twitter is a great way for people to know what those in their social circle are up to at the present time. But beyond these social interactions, Twitter also has some worthwhile business applications:
Twitter is now used by political campaigns to keep supporters and volunteers up to date.
Activists currently use Twitter to organize themselves and coordinate their street protests.
Many serving political leaders are using Twitter to keep people informed on new policies.
Businesses are using Twitter to reach new markets, increase sales and build their brands.
Savvy businesses are now starting to integrate Twitter into their campaigns to build buzz for new products, to attract and hire the best new talent, to drive traffic to their Web sites
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