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    2017 Complete guide to selling on Amazon
    2017 Complete guide to selling on Amazon
    2017 Complete guide to selling on Amazon
    Ebook125 pages1 hour

    2017 Complete guide to selling on Amazon

    By ARCH Consulting

    4.5/5

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    About this ebook

    The most challenging task for us was to reduce it all to only 90 pages. A complete guide to selling on Amazon... they’re only the biggest e-commerce site in the world, no big deal, right? The Internet is supersaturated with information about why, when and how to sell on Amazon, for every level of user experience - beginner, established or expert/professional. So we have chosen a combination between many, many years of experience and day by day acclimatisation to what’s new, happening right now as you read. Our intention is to always lower the volume, supply you with real life data and, quality before quantity.

    2017 – COMPLETE GUIDE TO SELLING ON AMAZON

    All you need to know about selling on Amazon

    By ARCH Consulting

    Table of contents:

    About buyfor1sellfor2.com
    Independent business consulting services
    Planning ahead
    Getting started
    Making a profit
    Expanding
    Right tools
    Correct information
    Best markets
    From the founder of buyfor1sellfor2.com
    Legal advice
    Professional business consultancy
    Mediation and intervention
    Associate monthly plan
    Careers and collaborators
    How to become a partner or collaborator
    How to plan ahead

    Multi-channel selling
    Expanding on Amazon
    Skills you must have to win on Amazon
    How you could lose on Amazon
    Amazon seller account setup
    Amazon selling strategies to get you started
    Real examples of how to successfully sell on Amazon
    Mistakes made by established Amazon sellers
    How to “own” the Buy Box, where 82% of Amazon sales happen
    How to successfully market products on Amazon
    Being on mobile devices matters, 70% of Amazon customers make purchases on Amazon’s mobile site
    Pricing and repricing strategies for both resellers and private label sellers. Tips to make you more profit, faster
    How to increase your sales
    Jump start your Amazon profit
    Step by step guide to determine your actual Amazon revenue, calculations and exactly what to measure.
    Growth tips and tricks
    Secrets of long-term Amazon success

    LanguageEnglish
    PublisherARCH Consulting
    Release dateJan 8, 2017
    ISBN9781370022120
    2017 Complete guide to selling on Amazon
    Author

    ARCH Consulting

    We are international, worldwide professional business consultants and legal advisors, focused mainly on the Internet hosted retail industry, with close collaborators in: the European Union, U.S.A., Canada and Australia. Over the years and unexpected adventures across four continents we have come to understand that success or being a successful business person is not just for the privileged few - huge corporations, already well established businesses, big brands - but it can also be achieved by anyone with the right vision over today's world ever changing demand and supply. Make no mistake, big players will always have the upper hand but, there is also plenty of room for "the little ones."

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    • 5/5
      Very specific information on how to optimize sales: clear directions, meaningful examples, technically proficient , even for a novice. If you're new to Amazon or considering using their selling platform, this is a must read.

      1 person found this helpful

    Book preview

    2017 Complete guide to selling on Amazon - ARCH Consulting

    About buyfor1sellfor2

    A trading name for ARCH Consulting, Cambridge, England, United Kingdom.

    We are international, worldwide professional business consultants and legal advisors, focused mainly on the Internet hosted retail industry, with close collaborators in: the European Union, the United States, Canada and Australia.

    Our clients success is our success. We just can't say it loud enough. From online retailers with tens of employees looking to make the next step up to private individuals making their debut as sellers on eBay or Amazon, anyone with a mind for retail business can have access to our expert consulting services and, when needed, legal advice.

    In 26 years of Internet development we don't just think, we know that the best way of working with our clients is up close and professional to the last detail. We listen to you before we advise. We don't use a machine, or robot, or algorithm to communicate with you, but always a highly trained and experienced consultant or paralegal, right behind you and pushing you forward for every step of the way.

    Independent Business Consulting Services.

    "The road to success is paved with good and bad decisions.

    We are here to help tip the scales in your favour."

    Over the years and unexpected adventures across four continents we have come to understand that success or being a successful business person is not just for the privileged few - huge corporations, already well established businesses, big brands - but it can also be achieved by anyone with the right vision over today's world ever changing demand and supply.

    Make no mistake, big players will always have the upper hand but, there is also plenty of room for the little ones. Hard work, commitment and consistency are necessary. Right tools, correct information and access to the best markets are vital.

    As you are already taking care of the first half, we are here to deliver on the last three.

    Planning ahead

    Even if you are running your retail business as a Limited company, Sole trader or just as a self employed individual, we are prepared to open all doors and introduce you to the world of international trading

    Getting started

    Slow starts and bad experiences tend to discourage even the most experienced of us. Everyone makes mistakes and we know how to help you recover, no matter how big the fall, and get you back on track.

    Making a profit

    We can always find better, more economical and more reliable options for your profile needs: wholesalers, suppliers, traders, manufacturers, liquidators, shippers and, why not, investors or business partners.

    Expanding

    Thinking of going global but never had the courage or opportunities? We are here to help. Caution is needed when it comes to international: laws, taxes, banking and trading agreements between countries.

    Right tools

    The Internet, your own website or, if you are using - eBay, Amazon, AliExpress, Alibaba, Etsy, PayPal, PayLoadz, online banking, all existing national and international shippers, you name it - these are all tools and the sooner you realise this, the better. You very well know that everyone will be taking their cut without fail, percentage or fees. But they are all tools at your disposal, a means to an end, nothing else but bridges between you and what really matters, your clients. And that's where your maximum focus has to be, attracting new clients and keeping the regular ones.

    Correct information

    The World Wide Web is a limitless, inexhaustible source of data. Some of it trustworthy, clear and making sense, some other incomplete, irrelevant or plain stupid. We should be wary about the sort of information that will you put into bankruptcy before you even start. Everyone wants you to buy their book, e-book, guide or software, no harm in that but, be aware of the ones being paid to redirect you towards certain destinations, and by that we mean fraudsters. To be an online retailer you don't have to reinvent the wheel but when it comes to choosing where to invest your money, that's when you have to be extra careful.

    Best markets

    For your needs, your development plans and your business profitability. You might be thinking of importing from China or India to then sell in your own country. Is that a good idea? Have you exhausted all the reasonable options closer to you? Closer to you means having more control, dealing with something you know and understand, and less unexpected surprises. Not everyone on this planet trades in an honourable way. There always is affordable, good quality stock closer to you than you think. You need to know where to find it, how to get it first and for the best deal.

    From Chris Hall, founder of buyfor1sellfor2

    Almost 19 years have passed since we've listed our first item to sell on eBay. And what a ride it was... by 2007 we (everyone involved in online retail) were all thinking that it was going to last forever, real profit for all, the demand was huge and still very few serious online sellers. From my Pentium 3 strategically placed on the kitchen table and garden shed serving as stock warehouse" I was competing with high street retailers. Or so I was thinking...

    Then Amazon came to Britain and all free ad posting websites, and more of my stock needs could be satisfied online, and online banking, and many more shipping companies... so we went international and continued to grow, and it was all good. But then the worldwide financial crisis came, recession, and not everyone got out of it, not without huge loses and licking our wounds in order to survive as a business. Once again we had to adapt to the times.

    Forced globalisation followed, with social media and PayPal and downloadable products, digital goods, and ten thousand places where you can buy exactly the same thing for, of course, a different price. As online retailers we can embrace international business and thrive or hold fast to our old ways and disappear. We adapt to new, day by day, or we are left forgotten.

    For a long time I believed in selling only real, material goods through my online shops, items that once sold I pack up nicely and ship to my customer who will then receive the parcel, unwrap it and enjoy whatever's been purchased.

    But think about this, even if you already are a successful retailer or just someone thinking of how and what to start selling... somewhere online, anywhere - eBay, Amazon, AliExpress, etc. :

    A smart 16 years old kid with a laptop, some Internet knowledge and a PayPal account buys unlimited download access (memberships) on a few websites selling downloadable games, software, music, movies... anything that can be downloaded as digital goods. He then himself advertises to sell access to these digital goods, one by one and everywhere he can - Amazon, eBay, social media, advertising sites... it is in fact very easy, once paid he emails to customer a link and one time only pass code to download their desired product.

    So he pays a monthly or annual membership to have and then give access to others. Looking for a 5 dollar/pound/euro profit on each sale after everyone was paid off (eBay, PayPal, membership, advertising)... what if our guy makes 10 sales a day? Maybe a hundred, maybe a few hundreds? It's very doable as he does it all with just a few clicks, no packaging, no buying postage, no shipping needed.

    So how is it possible? How is he doing it? Very simple answer: he has the right knowledge, the right access and also doing the right math for a small profit every time.

    No matter how small the profit is for every sale you make as an intermediary (middleman) with only moving one finger, a profit is a profit.

    This day and age even the idea of buying for 1 and selling for 2 is pretty much becoming obsolete. Does anyone think the world of online retail will eventually come to a standstill or at least a steady pace? Only in 2016 we've witnessed the beginning of the end for the European Union with Brexit and the American people voting for the most unlikely character to take the White House.

    No, the world of business will once again bring itself to the brink of suffocation, collapse and be reborn. It's a very natural course of events. Where will it find you and your business?"

    Our Services:

    Legal Advice

    We have our own team of legal advisors, formed of two paralegals and one contract management senior consultant. We are not, as of yet, able to offer the services of a fully qualified solicitor(lawyer) but it is something we will achieve very soon.

    Most of small retail businesses do not afford having their own legal team and this is something you can hire us for.

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