BA (Hons.

) GRAPHIC DESIGN
Module Code Module Title OUGD301 Design Practice 3 Semester Doc. Code

LEVEL

06

OUGD301

BRIEF 1 Ella Ruth Photography

Brief
A branding investigation of the promotion for an upcoming photographer/videographer with a focus on print and screen based design. I am going to create a visual identity for photographer Ella Ruth and create a website/online portfolio for her work as well as business cards and a mini printed portfolio, because it will allow me to work on a live brief with client input and improve my branding skills.

Background / Considerations
The main focus of the brief is to create a new identity for Ella, it needs to reflect not only her style of work but also Ellas personality. She needs to be able to stand out against other photographers one of the main focuses for her business cards is to use a range of photographs so that each of the cards are different.

Mandatory Requirements
- Logo - Updated blog headers - Website Proposal

Deliverables
PRODUCT Logo RANGE Business Cards / Website / Blog / Print portfolio DISTRIBUTION Online / Print

Studio Deadline /

Module Deadline 12.12.12

This brief should be read in conjunction with the module brief. Please refer to module information at E-STUDIO for module brief, submission deadline, graded outcomes and further reading.