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Objectives Strength Points Weak Points Threats Opportunities & Recommendations

Investigate Mr. Corellis company situation


Highlight strength and weak points according to business perspective Make brief recommendation to withstand market challenges

Great name among the other companies:


Large customer base

Excellent quality of products Skilled and loyal craftsmen

So, they have all the essentials to be a successful company as they were before

Traditional materials and old construction equipment Old labor intensive methods of production Quality couldnt be granted recently Time to market is very long

The company has a lot of technical and routine problems to be solved

The reputation for quality is being affected:


Does not meet ISO standards

The profitability is going down The risk of dividing the company after Mr. Corellis illness

Rapid upgrade plan for the production line:


Meet ISO Standards (Quality granted) Reduce time-to-market

Training plan for the Craftsmen:


Accommodate the craftsmen to the new

machines

Time management plan


Increase the efficiency Reduce the time to market

Increase the throughput

Gaining customer satisfaction


Doing survey
Market study

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