ALEXANDER ROSSETTI

arossetti@elon.edu; 203.253.1086
School Address: Elon University, 7582 Campus Box, 100 Campus Drive, Elon, NC 27244-2010
Permanent Address: 430 Halliwell Drive, Stamford, CT 06902-2020

n EDUCATION
ELON UNIVERSITY, Elon, NC Class of 2015
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Current GPA: 3.3 / In Major GPA: 3.5
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Strategic Communications major with a concentration in Advertising & Public Relations; minors in Business
Administration and Psychology

n WORK EXPERIENCE
RLF COMMUNICATIONS, COMMUNICATIONS SPECIALIST, Greensboro, NC Fall 2014
Spearheaded client research, weekly status updates, creative content design, and media outreach for
clients Biscuitville and CNL Financial Group.
RLF COMMUNICATIONS, COMMUNICATIONS INTERN, Greensboro, NC Summer 2014
Responsible for media pitching, press release writing, copy writing and project management for clients
Biscuitville, Fuel In A Bottle, International Civil Rights Museum, CNL Financial Group, Camp Corral and
Posana Caf.
LIVE OAK COMMUNICATIONS, ACCOUNT EXECUTIVE, Elon, NC Fall 2013 2014
Facilitated public relations and advertising campaigns for commercial clients. Implemented effective
marketing strategies wrote press releases - media advisories, and coordinated closely with a team of
graphic design executives. Developed a successful multi-channel advertising campaign for Pro Feet Sports Socks.
STRATEGY AND MARKETING DEPARTMENT, Stamford Hospital, Stamford, CT Summer 2013
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Analyzed data to determine social media effectiveness, wrote press releases and newsletter copy for public
relations campaigns, and coordinated advertising projects for this Level II trauma center.
MARKETING AND MEDIA RELATIONS DEPARTMENT, Elon University Campus Recreation, Elon, NC 2012 - 2014
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Created advertisements promoting upcoming campus events, designed a new campus recreation logo, and
contributed to the Campus Recreation rebranding initiative.

n ATHLETICS
GOLF:
ELON PHOENIX GOLF TEAM, DIVISION I, SOUTHERN CONFERENCE, 2011-2012
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Handicap: +1.6
ADDITIONAL GOLF HONORS
City of Stamford Golf Champion 2011; Burning Tree Country Club Champion 2013; Burning Tree Player
of the Year, 2007, 2009 & 2010; Burning Tree Edward P. Lyons Sportsmanship Award 2008
Participate in a number of competitive Amateur Golf Tournaments. Summer 2007 2014.
THE FIRST TEE OF THE TRIAD, Greensboro, NC
Provided demonstrations and lessons for local elementary and middle school students Spring 2012
Other ATHLETIC LEADERSHIP:
ELON WOMENS BASKETBALL TEAM MANAGER 2014-2015
Assisted team coaches and players during practice and games. Helped orchestrate practice and traveled
with team for away games.
ELON CLUB BASKETBALL PLAYER AND BASKETBALL REFEREE 2011-2014
Played for Elons club basketball team and officiated intermural games.

n COMMUNITY SERVICE
HARVEY NEWLIN ELEMENTARY SCHOOL, Burlington, NC
Assisted a grade 1 teacher during reading and writing periods with special needs students January 2012
STAMFORD HOSPITAL, Stamford, CT
Assisted physicians, nurses and patients for procedures in the Endoscopy Unit and Surgical Floor.
Summers 2007-2012

n SKILLS AND INTERESTS

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Proficient in Adobe Creative Suite, Avid Media Composer and Microsoft Office.