New Unit 6 Digital

Graphics
Assignment 1 Task 3

Ben Canning

Activity
Find two different types of advertising
graphics from different sources. Try
searching for graphics relating to:
Healthy eating
Recycling

These graphics can be logos,

photographs, leaflets, posters

Activity
Present these graphics with an explanation of
their purpose, intended audience and their
features, including:
type vector graphic or bitmap image
(photograph)
text
composition
use of colour and texture
size and position
characters and objects
file type and sizes
resolution
The Features of Digital Graphics presentation will
help you.

Activity
When describing the purpose of the
graphic make sure you use at least
one of these key words: Inform
Educate
Promote
Advertise
Change behavior

Example
Explain the purpose of the graphic.
Its purpose is to get people to change their behavior
and donate books to Oxfam to raise money for
charity.
Who are the indented audience?
The intended audience is the general public,
especially people who give to charity.
What type of image is it (vector or bitmap)?
This is a bitmap image.
What is the file type and size?
The image is a .jpg and is 379 KB in size, with a high
resolution.
What text does it have?
It uses a small amount of text, including powerful
short sentences and a longer explanation of what it
wants the viewer to do.
Talk about the composition of the graphic, including
size and position of the objects on it.
There is a large eye-catching cartoon of a book at the
top of the page, with all the text underneath. The
name and slogan of the charity is at the bottom, in a
different colour. The image and text are slanted
slightly to attract attention.
What colour does it use?
There are only three colours used in the entire

Your task

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Image
Recycling
1.Explain the purpose of the graphic.
The purpose of the image is to
encourage more people to recycle.
The colour of the image is green so
that it looks attracting and is the color
of recycling.

2.Who are the intented audience?

The intended audience for this image
is people of the public who would
recycle and to help more people
recycle.

Your task

3. What type of image is it (vector or

bitmap)
The image is a bitmap image because
when you zoom into the image closer
it starts pixelate and start to blur.

4. What is the file type and size?

The file type is macromedia file and
the size of it is 35kb which means the
image size isnt very big.

Image
Recycling

Your task

5. What text does it have?

This image doesnt have any text
because it is a logo of the recycling
company.
6. Talk about the composition of the
graphic, including size and position of
the objects on it.
The size of the image isnt very high
because it is a bitmap image which
isnt a high resolution.

Image
Recycling

Your task

1.Explain the purpose of the graphic.

The purpose of this image is to
encourage more people to eat more
healthier and to eat more healthy
food. The image uses all different
colours to make it look more
interesting.

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you
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Make
s
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fi
as
images

Image - Healthy
Eating

Your task

3. What type of image is it (vector

or bitmap)? This image is a bitmap
image because when you zoom in
the image starts to pixelate and
blur.

4. What is the file type and size?

The size of the image is 486kb.
The type of file is a file folder.

Image - Healthy
Eating

Your task
5. What text does it have?

6. Talk about the composition of the

graphic, including size and position of
the objects on it.

7. What colour does it use?

Image - Healthy
Eating

What work have you completed for this

task?

I have almost completed this task. Just got to finish the

last two slide.

What btec criteria have you achieved by

completed this task?