You are on page 1of 4

Gloria Jeans Coees

Gloria Jeans Coees is a franchised specialty


coeehouse company that has opened more than 1,000
coee houses across 39 markets worldwide, including
over 460 in Australia. In 2014 Gloria Jeans was purchased by the Retail Food Group for $163.5 million.

holds the right to franchise Gloria Jeans Coees in Australia, and purchased the rights to the Gloria Jeans Coffees brand for all other countries from Diedrich Coee,
Inc, with the exceptions of the USA and Puerto Rico.
In late 1996, Jireh International Pty Ltd opened the rst
Gloria Jeans coee house in Miranda, Sydney, and two
weeks later another in Eastgardens, also in Sydney. These
coee house were set up to test the concept in the Australian market.

[2]

In early 1998, Gloria Jeans Coees Australia franchised


its rst store and within six years had opened 185 stores
owned and operated by more than 100 franchisees. In
2003, a franchise opened in Darwin; this meant that
the brand was now established in every Australian state,
the ACT and NT.[5] Jireh International Pty Ltd formed
a North American Aliate, Praise International North
America, Inc.[6] and as of 14 June 2009, which also operates Its A Grind Coee House in 13 states.[7] the North
American rights were sold by Diedrich Coee to the
American Aliate of the Australian holding company.[8]
In 2013, Gloria Jeans was set to be purchased by the publicly listed Singaporean company, Yellow Pages Singapore, for $35.6 million. [9] Yellow Pages Singapore later
pulled out of the purchase, and Gloria Jeans was bought
by the Australian Retail Food Group [10]

2 Products
Gloria Jeans sells their own version of the Cataly system
capsule coee machine as well as their brand of capsules.
The Gloria Jeans Cataly Capsules are also available at
Woolworths.

Iced Chocolate Chiller served in Harbour Town, Perth.

Gloria Jeans Coees recently purchased through auction


an allocation of the whole coee bean that came fth
in Brazils Cup of Excellence awards, the Lot#5 Norival
Gloria Jeans Coees was founded by Gloria Jean Kvetko Favaro Sao Marcos.
in 1979 in Chicago, USA. Gloria Jeans Coees began as
a small coee and gift shop in Chicago USA which now
has over 110 locations throughout the US. In 1995, Nabi
Saleh and Peter Irvine,[3] former managing director of ad- 3 Corporate governance
vertising agency DDB Needham, visited the United States
to sample the Gloria Jeans Coees brand. Saleh and The Gloria Jeans Coees business model is a franchising
Irvine identied the opportunity for this brand in Aus- system similar to many fast-food chains. Franchise owntralia, purchasing the international licensing rights from ers have to pay franchise fees and royalties on their sales
Diedrich Coee, Inc.
as well as operating costs.[11] The organisations board

History

Saleh and Irvine established Jireh International Pty Ltd consists of chairman Nabi Selah, and directors John
(trading as Gloria Jeans Coees[4] ), the company that Dwight, Peter Irvine and Andrew Tyndale.
1

5 CONTROVERSIES

Philanthropy

In Australia, Gloria Jeans Coees is one of the longest


supporters of Jeans for Genes[12] and since 2002 has
raised more than $630,000 for the cause.[12] Gloria Jeans
Coees also supports a range of other charities including
the Variety, the Childrens Charity, R U OK?, and Salvation Army. In addition to their funding of charities,
they have also funded other Christian organisations such
as Family First, Australian Christian Lobby, Mercy Ministries, Jesus Racing and Hope 103.2 Christian radio. All
franchise partners are also encouraged to support other
local charities or causes in their local communities.
In mid-2009, Gloria Jeans Coees International formed
a charity, the GJCI With Heart Foundation, to support
various international charities, including Compassion and
Opportunity International.[13] Through their partnership
with Compassion, Gloria Jeans Coees supports more
than 300 children from the coee-producing regions of
Brazil providing them with improved health and education opportunities.

4.1

Environmental certication

Gloria Jeans Coees pays a fee to work in partnership


with the global not-for-prot organisation, the Rainforest
Alliance, whose stated purpose is to protect ecosystems
and support the people and wildlife that depend on them.
Gloria Jeans Coees was recognised in May 2008 with
the Rainforest Alliance Corporate Green Globe Award,
which recognised the companys work in supporting
global sustainability in agriculture, forestry and tourism.
Gloria Jeans Coees was the rst Australian company
to receive the award which is only awarded to companies
aliated with the organisation. In the 20082009 nancial year, its signature espresso blend became Rainforest
Alliance Certied and is now available throughout its international network of coee houses. The company also
previously launched a Rainforest Alliance Certied Single Origin Nicaraguan whole bean coee that won a Silver Medal at the 2007 Sydney Royal Easter Show. Gloria
Jeans Coee products can be labelled 'rainforest alliance
certied' with only 30% of content sourced from sustainable sources.[14]

5
5.1

Controversies

customers.[15] Gloria Jeans now provide nutrition and ingredient information.[16]

5.2 Coee supply


In April 2010, Gloria Jeans parent company, Jireh International, was accused of breaking a joint venture agreement with a small US-based coee supplier, Western Export Services.[17] The matter was resolved in the High
Court, in October 2011, with Western Export Services
appeal being dismissed.[18]

5.3 Financial support for the Australian


Christian Lobby
In November 2010, in the lead up to the Australian
Federal Election, Gloria Jeans donated $30,000 to
the Australian Christian Lobby (ACL). ACL were at
this time lobbying[19] for the retention of the Marriage
Amendment Act 2004 which denes marriage in Australia as a 'union of a man and a woman to the exclusion of all others. It also claries that same-sex marriages entered into under the law of another country
will not be recognised in Australia.[20] Whilst, the Australian Christian Lobby supported the 2008 legislation
to remove discrimination in a whole range of Commonwealth Acts for people in same-sex relationships,[21] due
to their vocal opposition of same sex marriage, gay adoption, gay access to IVF and the equating of Gay marriage
campaigners to Nazis by their managing director Jim
Wallace,[22][23] they have been categorised as anti-gay by
journalists activists and other members of the Christian
community.[24] This Gloria Jeans donation and the close
links to the evangelical Hillsong Church have led to an
active national boycott of all Gloria Jeans stores. Social
media campaigns in support of the boycott on Facebook
(titled boycott Gloria Jeans amongst others) and a petition on Change.org have already notched up thousands of
supporters.[25] As a direct result of this donation, national
youth mental health foundation Headspace pulled out as
a partner of the suicide awareness campaign RU OK, of
which Gloria Jeans was a major sponsor.[26] Although
this $30,000 donation is listed on ocial Australian Government records as a political donation, (where donations
can include 'advertising'),[27] and Gloria Jeans released a
statement on 11 June 2012 stating this was a once o
donation[28] both Gloria Jeans and the ACL now claim
that the monies were provided as advertising.[29][30]

Sugar and fat content

In 2009, Gloria Jeans were criticized for the sugar and fat
content of some of their products. Analysis of a regular
'Gloria Jeans Mocha Chiller Coco Loco' revealed it contained 95.5 g of sugar, which is 106 percent of an adults
recommended daily intake. They have also been criticised for failing to provide nutritional information to their

5.4 Underpayment of Wages


In February 2014, a Gloria Jeans franchise in the Melbourne suburb of Cauleld was ned $110,000 for under
paying sta following an investigation by the Fair Work
Ombudsman which found that 22 workers were paid as

3
little as $8 per hour (or around half the minimum wage). [18] Western Export Services Inc v Jireh International Pty Ltd
[31]

[2011] HCA 45 (28 October 2011), High Court, retrieved


3 August 2012

See also
List of coeehouse chains
List of restaurant chains in Australia

References

[1] eurl=http://www.gloriajeanscoffees.com
[2] Retail Food Group acquires Gloria Jeans to create monster coee company. Sydney Morning Herald. 24 October 2014. Retrieved 26 October 2014.
[3] Gloria Jeans Coees celebrates BRW magazine Fast
Franchise ranking. Franchise Council of Australia. 29
November 2011. Retrieved 3 August 2012.
[4] Jireh International Pty. Ltd.: Private Company Information Businessweek. Investing.businessweek.com. Retrieved 2012-08-11.
[5] Gloria Jeans Australia Our Story.
[6]

[19] Submission 4512 to the Legal and Constitutional Aairs


Legislation Committee, Concerning the Marriage Equality Amendment Bill 2010. APH Senate Legal and Constitutional Aairs Legislation Committee. 4 May 2012.
Retrieved 11 August 2012.
[20] Marriage_Act_1961_(Australia)#Marriage_Amendment_Act_2004.
APH. 16 August 2004. Retrieved 11 August 2012.
[21] Same-sex marriage. 10 February 2012. Retrieved 15
August 2012.
[22] ACL backs gay Nazi claim | Star Online. Starobserver.com.au. 15 July 2011. Retrieved 2012-11-07.
[23] Gray, Stephen. Australian Christian Lobby director
likens equal marriage campaign to Nazi propaganda.
PinkNews.co.uk. Retrieved 2012-11-07.
[24] Gloria Jeans boycott despicable says ACL on. Samesame.com.au. Retrieved 2012-08-11.
[25] Gloria Jeans leaves bitter taste | Star Online. Starobserver.com.au. 12 June 2012. Retrieved 2012-08-11.
[26] Headspace withdraws support for RU OK? Day | Star
Online. Starobserver.com.au. 15 June 2012. Retrieved
2012-08-11.

[7] Its a Grind Coee House Wikipedia, the free encyclopedia. En.wikipedia.org. Retrieved 2012-08-11.

[27] Australian Electoral Commission Financial Disclosure


Guide for Donors to Political Parties page 6 (PDF).
AEC. Retrieved 11 August 2012.

[8] Diedrich Coee Completes Sale of Gloria Jeans Coffees Domestic Franchise Operations. Istockanalyst.com.
Retrieved 2012-08-11.

[28] Gloria Jeans: We embrace equality and diversity on.


Samesame.com.au. Retrieved 2012-11-07.

[9] Brett Cole (21 December 2013). Singapore rm picks


up Gloria Jeans.

[29] http://www.abc.net.au/local/stories/2012/06/13/
3524390.htm?site=brisbane Missing or empty |title= (help)

[10] Retail Food Group acquires Gloria Jeans to create monster coee company. Sydney Morning Herald. 24 October 2014. Retrieved 26 October 2014.

[30] Gifts Annual Returns.


Periodicdisclosures.aec.gov.au. 28 June 2012. Retrieved 2012-08-11.

[11] Franchise FAQ.


[12] 10 years of Jeans for Genes!". Gloriajeanscoees.com.
Retrieved 2012-08-11.
[13] With Heart
[14] Sean McAllister (25 November 2004). Fairtrade Foundation or Rainforest Alliance. Who is the fairest? | Life
and style. London: The Guardian. Retrieved 2012-1107.
[15] Rolfe, John (21 October 2009). Gloria Jeans, Starbucks
coee concoctions packed with sugar, fat. The Daily
Telegraph.
[16] Gloria Jeans: Drink Menu Nutrition and Ingredient Information. Gloria Jeans. Jan 2012. Retrieved 2 August
2012.
[17] Pollard, Ruth (19 April 2010). Coee giant embroiled
in bitter battle over beans. The Sydney Morning Herald.

[31] Drill, Stephen (2 February 2014). Gloria Jeans outlet


ned for paying workers $8 an hour when company was
not making a prot. News.com.au=.

8 External links
Gloria Jeans
Gloria Jeans Australia
Gods Millionaires BRW, May 26 June 1, 2005
Gloria Jeans website

9 TEXT AND IMAGE SOURCES, CONTRIBUTORS, AND LICENSES

Text and image sources, contributors, and licenses

9.1

Text

Gloria Jeans Coees Source: http://en.wikipedia.org/wiki/Gloria%20Jean{}s%20Coffees?oldid=653689068 Contributors: Kewpid,


Bearcat, Shotwell, Mjec, Imroy, RossPatterson, Rich Farmbrough, Aynali, Shenme, Dmanning, John Quiggin, Milesli, Woohookitty,
ScottDavis, Madchester, Tabletop, Nightscream, Afterwriting, The wub, Remurmur, Gurch, The Rambling Man, Wimt, Tony1, Mehudson1, Chriswaterguy, Tandalo, Crystallina, SmackBot, Mikecraig, Grey Shadow, Wittylama, Slo-mo, Bluebot, Grusl, AlmightyAnthony,
Savidan, Azzonline, TPO-bot, Ohconfucius, Lambiam, Natebailey, Jennifer lyn, Lester, Kransky, MikeWazowski, Blehfu, Bradhall71,
DanielFrankham, MarsRover, Robotarchie, Cydebot, Neenish Tart, Jono4174, J Bar, MJHankel, Qwerty Binary, Orthabok, Danielle
Cooley, David Arsenic, PhilKnight, SiobhanHansa, Theroadislong, Jupitermenace, Smjwalsh, Garik 11, Rickterp, MartinBot, Seoidau,
Tgeairn, Paris1127, Marcsin, Kaihoku, Jevansen, Shortride, Maghnus, Barneca, UnitedStatesian, C45207, Mississipijack, StAnselm, Euryalus, Gilime, Anglicanus, Tiptoety, Fratrep, Nyelvmark, Deadmallsanita, Proza526, Xnatedawgx, Sfan00 IMG, Jogeoghegan, Jhf92,
ClueBot, Rvannith, Mild Bill Hiccup, DragonBot, Mashmallow273, Ark25, DumZiBoT, NHJG, Colliric, HexaChord, Addbot, Tide
rolls, Luckas-bot, Fraggle81, Texmis, AnomieBOT, Jim1138, JoelBarnes, Materialscientist, LilHelpa, Noahgamer, Kcdtsg, ILuvCoee,
Amyc1977, Kevinbathman, RjwilmsiBot, EmausBot, Solarra, Joey1106, Erianna, Joemillward4, Ferrandre, ClueBot NG, MelbourneStar,
Sleddog116, Millermk, Oliviamburton, O.Koslowski, Vibhijain, Mfdaniel54, BG19bot, Northamerica1000, SnowGoose11, I.AM.CASK,
PersianAussie, Twigfan, Mediran, Khazar2, AltonKane, Switch instinct189, Hpc275, Qryss, Rodfarrell55, Bdoublehume, Dicultnerd,
PhantomTech, TobiasJamesEvelyn, Tasmanian Dragon, Burkerdurka, NkZagreus, Mitchelize and Anonymous: 133

9.2

Images

File:Emblem-relax.svg Source: http://upload.wikimedia.org/wikipedia/commons/0/05/Emblem-relax.svg License: LGPL Contributors:


http://ftp.gnome.org/pub/GNOME/sources/gnome-themes-extras/0.9/gnome-themes-extras-0.9.0.tar.gz Original artist: David Vignoni
File:Gloria_Jean{}s_Coffee.JPG Source: http://upload.wikimedia.org/wikipedia/en/0/0a/Gloria_Jean%27s_Coffee.JPG License: PD
Contributors: ? Original artist: ?
File:Gloria_Jeans_logo.svg Source: http://upload.wikimedia.org/wikipedia/en/2/27/Gloria_Jeans_logo.svg License: Fair use Contributors:
The logo is from the http://www.gloriajeans.com/ website. Original artist: ?

9.3

Content license

Creative Commons Attribution-Share Alike 3.0

You might also like