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TM HIU CHUI CUNG NG CA CNG TY C PHN SA TH TRUE ...

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TM HIU CHUI CUNG NG CA CNG TY C PHN SA TH

TRUE MILK
TM HIU CHUI CUNG NG CA CNG TY C PHN SA TH TRUE MILK. TM
HIU CHUI CUNG NG CA CNG TY C PHN SA TH TRUE MILK. 1. TNG
Follow (http://www.slideserve.com/aren) QUAN TH TRUE MILK. 6. NH GI , TNG KT. 5. I TH CNH TRANH. 2.
(http://www.slideserve.com/aren/subscribe/on/i)
NGUN CUNG. 4. PHN PHI. 3. SN XUT. TNG QUAN TH TRUE MILK.
On 13-08-2014
By aren

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2/17

14/5/2015

TM HIU CHUI CUNG NG CA CNG TY C PHN SA TH TRUE ...

TM HIU CHUI CUNG NG CA CNG TY C PHN SA TH TRUE MILK

TM HIU CHUI CUNG NG CA CNG TY C PHN SA

TH TRUE MILK
1. TNG QUAN
TH TRUE MILK
6. NH GI,
TNG KT
5. I TH
CNH TRANH
2. NGUN
CUNG
4. PHN PHI
3. SN XUT

TNG QUANTH TRUE MILK

Cng ty Thc phm Sa TH
Tp on TH c 3 cng ty
thnh lp 24/9/2009
Tn GD: TH Joint Stock
Company
Cng ty C phn Sa TH
Cng ty C phn Chui Thc phm TH
Ti sao tp on ly tn l TH?
THvit tt ca hai t True Happiness, c ngha l Hnh phc ch thc.True Tht y cng l li cam kt bnh d v nhng gi tr tht xydnghnh phc thc
s ca con ngi.

TNG QUANTH TRUE MILK

TM NHN
- Tr thnh nh sn xut hng u Vit Nam trong ngnh hng thc phm sch c
ngun gc t thin nhin.
- Quyt tm tr thnh thng hiu thc phm ng cp th gii c mi nh tin
dng, mi ngi yu thch v quc gia t ho.
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3/17

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TM HIU CHUI CUNG NG CA CNG TY C PHN SA TH TRUE ...

S MNH
- Vi tinh thn gn gi vi thin nhin, Tp on TH lun n lc ht mnh nui
dng th cht v tm hn Vit bng cch cung cp nhng sn phm thc phm c
ngun gc t thin nhin sch, an ton, ti ngon v b dng.

TNG QUANTH TRUE MILK

TNG QUANTH TRUE MILK

Sn phm

Sa nguyn cht (1lit, 180ml)

Sa t ng (1lit, 80ml, 110ml)
Sa c ng (1lit, 180ml, 110ml)
Sa ti b sung collagen (180 ml)
Sa ti b sung phytosterol (180ml)
Sa ti b sung Canxi (180 ml)
Sa socola (180ml, 110ml)
Sa hng du (180ml, 110ml)

TNG QUANTH TRUE MILK

Sa chua n c ng
Sa chua n nha am t nhin
Sa chua men sng vit qut t nhin
Sa chua men sng du t nhin
Sa chua men sng tri cy t nhin
Sa chua ung tit trng hng cam t nhin
Sa chua ung tit trng hng du t nhin
Sa chua ung tit trng hng vit qut t
nhin
Sa chua ung men sng cam t nhin
Sa chua ung men sng du vanilla t nhin
Sa chua ung men sng vit qut t nhin

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4/17

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TM HIU CHUI CUNG NG CA CNG TY C PHN SA TH TRUE ...

TNG QUANTH TRUE MILK

Sa ti tuyt trng 1 - 2 lit
Sa chua ung tit trng 180 ml
Sa ti tit trng b sung vi cht dnh
cho tr em
Sa chua ung men sng 100 - 1000ml
Sa chua n 60-100g
Sa ti thanh trng 1 2 lit
Ph mai
B
Kem

CC SN PHM SP RA MT

NGUN CUNG
GING B

NGUN CUNG
GING B

- Nhp khu t New Zealand

cho ra

loi sa tt nht
- Nhp khu b t cc nc nh M, c,
Canada..

cho sn lng sa cao,

m bo Cht bo, protein, trong sa

- Nhp tinh b HF thun cao sn t cc
chun quc t cao nht v tiu ch b sa
- p dng cng ngh th tinh gii tnh b ca M nn t l b
b ci t n 95%.
1 ngy m tng s 6 tri b
100 con b ra i
- Thng 9

NGUN CUNG
TRANG TRI

- p dng cc tiu chun v qui cch

chung tri chn nui tin tin nht trn
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5/17

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TM HIU CHUI CUNG NG CA CNG TY C PHN SA TH TRUE ...

th gii: Mi tri cho 2.400 con b sa,

3.200 b ci v b con. Din tch mt tri 32-33 ha.
- Chung tri lm bng kt cu thp m km, chung m c
mi che, c h thng lm mt trnh sc nhit cho b. B c
tm mt v lm kh bng h thng qut mt trc khi vt sa
m bo trnh c kh hu nng bc ca Vit Nam trong ma
h.

NGUN CUNG
TRANG TRI

TI SAO TH CHN NGH AN LM TRANG TRI?

- Tri t ban tng cho Ngh An vng Ph Qu ni rng xanh ti
- T bi hc ca Israel mt nc bn sa mc vi din tch vn vn trn 20.000km2
(ch ln hn tnh Ngh An)
- c bit l vng min Ty Ngh An th c th khc phc trit nhng hn ch
khc nghit thin nhin, mang li thnh cng ln hn, d dng hn

NGUN CUNG
TRANG TRI

c mt ngun sa ti sch, tinh ty, thc n cho b l mt trong nhng quan

tm hng u ti trang tri TH. nc nhit i nh Vit Nam,
b c th c nguy
c nhim cc loi
virus gy bnh tim
n khi n c ti
ngoi ng. V vy,
b ti trang tri ca
TH c cuc sng
cao cp nh sau: ...

NGUN CUNG
TRANG TRI

Cuc sng cao cp ca n b sa TH True Milk

Cnh ng c bt ngn ny l mt trong nhng ngun thc n chnh ca b sa ti
trang tri TH True Milk Ngha n, Ngh An. y l nhng ging c cao cp c
ngun gc t nhng quc gia ni ting v chn nui b sa trn th gii.

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6/17

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TM HIU CHUI CUNG NG CA CNG TY C PHN SA TH TRUE ...

NGUN CUNG
TRANG TRI

Cuc sng cao cp ca n b sa TH True Milk

Hng ngy, my ct c t ng s i thu gom c trn nhng cnh ng. Mi my ct
c nh th ny c th ct ti hng tn c ch trong vi pht.

NGUN CUNG
TRANG TRI

Cuc sng cao cp ca n b sa TH True Milk

Ngoi c cao cp, b sa TH cn c n ng, cao lng, hng dng... Kh hu
kh nng ca Ngha n c nhng cnh tay ti c th vn xa ti 500m lm
thay i, b my ny cn c th t o m ca t bit khi no ng cn nc.

NGUN CUNG
TRANG TRI

Cuc sng cao cp ca n b sa TH True Milk

Nh th, nhng cnh ng ng ln nhanh nh thi cung cp thc n thng
xuyn cho hng chc nghn con b.

NGUN CUNG
TRANG TRI

Cuc sng cao cp ca n b sa TH True Milk

C c thu gom s chuyn v khu vc ch bin thc n hay cn gi l "bp ca b"

NGUN CUNG
TRANG TRI

Cuc sng cao cp ca n b sa TH True Milk

Thc n ca b c pha trn theo cng thc khoa hc

NGUN CUNG
TRANG TRI

Cuc sng cao cp ca n b sa TH True Milk

My trn thc n c iu khin hon ton bng my mc tinh vi, hin i, chia
theo ng t l.

NGUN CUNG
TRANG TRI

Cuc sng cao cp ca n b sa TH True Milk

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7/17

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TM HIU CHUI CUNG NG CA CNG TY C PHN SA TH TRUE ...

Nc ung ca b sa TH c ly t con sng So bao quanh trang tri nhng u

c x l bng cng ngh lc tin tin nht th gii, m bo ngun nc sch cho
b sa ung.

NGUN CUNG
TRANG TRI

Cuc sng cao cp ca n b sa TH True Milk

Khu vc lc nc cng c gim st cht ch bi nhng chuyn gia nc ngoi.

NGUN CUNG
TRANG TRI

Cuc sng cao cp ca n b sa TH True Milk

Ngun nc thi t trang tri b sa cng c lm sch qua h thng x l nc
thi m bo tiu chun trc khi c tr li sng So.

NGUN CUNG
TRANG TRI

Cuc sng cao cp ca n b sa TH True Milk

Ti cc tri b sa, hng ngy, b c n thc n ln men v u n cho sa
cht lng. Trong nh l n b hng nghn con ang c qut mt v tm trong
ting nhc trc khi ln lt xp hng bc vo khu vc vt sa.

NGUN CUNG
TRANG TRI

Cuc sng cao cp ca n b sa TH True Milk

Trc khi vt sa, b c tm li mt ln na cho sch s.

NGUN CUNG
TRANG TRI

Cuc sng cao cp ca n b sa TH True Milk

Mi con b u c nh s v c chip gn chn trc c theo di thng
xuyn tnh trng sc khe, ng dc. My o lng sa cng kim sot v bit c
tnh trng sc khe b khi lng sa hao ht bt thng.

NGUN CUNG
TRANG TRI

Cuc sng cao cp ca n b sa TH True Milk

Sa ca b sau khi vt s c vn chuyn ti nh my sa ti sch va khnh
thnh ca TH ngay ti Ngha n.
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8/17

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TM HIU CHUI CUNG NG CA CNG TY C PHN SA TH TRUE ...

NGUN CUNG
BAO B

Hin nay, cc sn phm sa ti tit trng TH true MILK ang s dng bao b ca
Tetra Pak (Thy in) v Combibloc(c) c hai loi bao b ny u c sn xut
trn dy chuyn cng ngh hin i, tin tin bc nht th gii.
nh vy rt an ton v c hn dng ti 6 thng m khng cn dng cht bo qun
v tr lnh

NGUN CUNG
NG

TH chin thng 20 nh thu quc t, chnh thc s hu

SN XUT

- Sa ti sch TH true MILK c ch bin, ng gi ti nh my sa Vit M t ti

Hng Yn

SN XUT
Nh my sa ca
TH True Milk

- Thng 11/2012 TH s a vo vn hnh nh my sn xut sa hin i ca chnh

cng ty ngay ti Ngha n, Ngh An vi cng sut 600 tn sa/ngy, h thng nh
my ny s c xy dng hon thin vo nm 2017 vi cng sut 500 triu lt/nm,
hin i nht ng Nam .

SN XUT
Nh my sa ca
TH True Milk

- Giai on 1 sau hai nm xy dng, va qua nh my sa ti sch TH ti huyn

Ngha n, Ngh An chnh thc khnh thnh 200.000lt/nm
- Giai on tip theo s c xy dng trong thi gian 4 nm sp ti nm 2017 siu
nh my Mega Plant 500 triu l/nm
- Cc dy chuyn ch bin v ng gi ti nh my c qun tr vi cng ngh o
lng v iu khin hin i bc nht, c nhp khu t cc nc G-7 v Chu u
nh : Siemens, Danfoss, Grundfoss.

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9/17

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TM HIU CHUI CUNG NG CA CNG TY C PHN SA TH TRUE ...

SN XUT
Nh my sa ca
TH True Milk

Tiu chun ISO 22000

tiu chun an ton v sinh thc

phm kht khe nht

- Nh my nm trong D n chn nui b sa v ch bin sa tp trung quy m cng
nghip ln ca Tp on TH tng s vn u t ln ti 1,2 t USD
- Ngun nguyn liu(sa b ti 100%)
n)

trang tri b sa ca TH (huyn Ngha

- Cc dy chuyn sn xut c kim sot bi cc phn mm hin i nht hin nay

trong ngnh ch bin sa l TPM, TQM...

SN XUT
Quy trnh
vt sa b

Trc khi tin hnh vt sa, tng n b s c a n trc mt chic cng v

tng con i qua. Nhng con khng khe s c gt sang mt bn cc bc s
khm v s khng ly sa ca nhng con b .

SN XUT
Nh my sa ca
TH True Milk

cng nhn gn trc tip cc vi thu sa vo v n nt cho h thng t ng chy

Sa c vt trc tip t b s theo ng dn a thng v kho, nn trnh c
nhiu loi vi khun xm nhp

SN XUT
Nh my sa ca
TH True Milk

Ngoi ra, trc khi tin hnh vt sa, b s c nghe nhc pht ra t h thng loa
t TH lp t v ng hng mt trc qut

SN XUT
Nh my sa ca
TH True Milk

Nhng ch b ung dung tr v chung sau khi c vt sa

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10/17

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TM HIU CHUI CUNG NG CA CNG TY C PHN SA TH TRUE ...

SN XUT
Nh my sa ca
TH True Milk

V sn lng, cht lng sa cng c theo di ton b t h thng my vi tnh.

Vic tit sa ca mi con b nu c bin ng th lp tc h thng my tnh s bo v
v cc chuyn gia chm sc sc khe tin hnh theo di v cha tr cho chng.

SN XUT
Nh my sa ca
TH True Milk

Sau s c chuyn n nh my tin hnh ng hp

SN XUT
Nh my sa ca
TH True Milk

Ton b quy trnh u c khp kn v m bo v sinh tuyt i

SN XUT
Nh my sa ca
TH True Milk

Dy chuyn sn xut sa sch ca TH True Milk c lp trnh t ng nn vn

hnh c nh my cho cng sut ln ny cn rt t ngi.

SN XUT
Nh my sa ca
TH True Milk

Cng vi vic khnh thnh nh my sa ti c quy m ln nht ng Nam , Tp

on TH ang cho ra i nhng sn phm sa ti a dng v c cht lng cao

PHN PHI
i vi nh phn phi th TH True Milk c ring cho mnh 2 nh phn phi chnh
Ngoi ra cn c nh phn phi cp thp ti cc a phng nh:
CNG TY CP TNT THNH PHT
a ch: S 6 Cha bc - ng a - H Ni
MST: 0105955078

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11/17

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TM HIU CHUI CUNG NG CA CNG TY C PHN SA TH TRUE ...

PHN PHI
Nh bn l

TH true milk
Co.op mark
Big C
Maxi Mark
Ca hng, i l
Th true Mark

PHN PHI
Nh bn l

H Ni
n nay h thng True Mart xut hin c 3 min Bc, Trung, Nam c 100
ca hng, d kin t 1.000 ca hng vo nm 2015-2016
Ngh An
TP. HCM

PHN PHI
Nh bn l

Tm im ca TH l"Hero True Mart Store"

t ti 36 Phan ng Lu, qun Ph Nhun, TP HCM.
4 ca hng TH true mart ti TP HCMng lot c khai trng gm: Ca hng 1 - s
138 Phm Vn Hai, qun Tn Bnh; ca hng 2 - s 447 Ly Bn Bch, qun Tn Ph;
ca hng 3 - s 5 Trn Quc Ton, qun 3 v ca hng 4 - s 269 Phan nh Phng,
qun Ph Nhun

PHN PHI
Nh bn l

Tm im ca TH l"Hero True Mart Store"

t ti 36 Phan ng Lu, qun Ph Nhun, TP HCM.
- Khch hng c th tham quan v dng th min ph sn phm sa ti sch TH
true Milk trong thi gian khai trng
- ng vai tr nh mt phng trng by ln, c khu vc cc m hnh trng by "T
ng c xanh n ly sa sch"

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12/17

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TM HIU CHUI CUNG NG CA CNG TY C PHN SA TH TRUE ...

PHN PHI
Nh bn l

Tm im ca TH l"Hero True Mart Store"

t ti 36 Phan ng Lu, qun Ph Nhun, TP HCM.
- C khu vc dnh cho khch hng ng k s dng dch v giao hng ti nh, v
khch hng VIP, khch mua thng xuyn vi s lng ln.

PHN PHI
Nh bn l

Tm im ca TH l"Hero True Mart Store"

t ti 36 Phan ng Lu, qun Ph Nhun, TP HCM.
- Nhng ca hng "Hero" ny ca true mart c ngha cung cp nhng thng tin y
nht v sn phm ti ngi tiu dng. ng thi, y cng l ni i thoi trc
tip v kt ni gia TH true Milk cng cc sn phm khc ca TH vi ngi tiu dng.

PHN PHI
Vn chuyn

- Ngy 20 thng 1 nm 2014 Tp on TH chnh thc ra mt dch v giao hng tn

nh, a sn phm sa ti sch TH true MILK n tn tay ngi tiu dng.

PHN PHI
Vn chuyn

Cch thc t hng:

1. Gi in n ng dy nng 1800 54 54 402. Son tin nhn theo c php: GHTN
<khong cch> HoTen gi 80373. S dng tnh nng qut QR code4. Truy cp
website www.thtruemart.vn5. Gi th in t (email) v a
ch giaohangtannha@thmilk.vn

PHN PHI
Vn chuyn

- Hin ti Dch v Giao hng tn nh c p dng cho khch hng ti khu vc ni

thnh H Ni v mt s qun ti Tp H Ch Minh bao gm: Qun 1, Qun 3, Qun 4,
Qun 7, Qun 10, Qun Ph Nhun v Qun Bnh Thnh. S lng ti thiu cho mi
n hng l 01 thng. Nhn vin ca TH true mart s giao hng trong vng 24h v
min ph vn chuyn. Nhn hng v thanh ton ngay ti nh ca Qu khch hng.

SO SNH VI VINAMILK

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13/17

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TM HIU CHUI CUNG NG CA CNG TY C PHN SA TH TRUE ...

KN NH GI , TNG KT

KN NH GI , TNG KT
TH true milk tuy mi ch c mt trn th trng 3 nm, nhng s pht trin nhanh
chng ca thng hiu TH phn no chng minh c hiu qu ca phng thc
sn xut v u t mi.
Tuy nhin, cn nhiu iu m TH cn n lc hn na lm ng vi nhng g m
mnh tuyn b, c bit l vn sa sch.

CM N C THY V ANH EM KQ CH LNG NGHE

-------THE END !-------

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(http://www.slideserve.com/shelbyfuentes/ph-n-2-t-ch-c-c-ng-vi-c)

(http://www.slideserve.com/hayley/ph-n-4-t-ch-c-c-ng-vi-c)

(http://www.slideserve.com/xander/t-a-m-khoa-h-c-nh-ngc-ng-c-c-ng-c-s-ph-t-tri-n-th-b-n-v-ng-h-n-i-27-11-2012)

Phn 4: T chc cng vic

(http://www.slideserve.com/hayley/ph-n-4-tch-c-c-ng-vi-c)

TA M KHOA HC NHNG CNG C...

(http://www.slideserve.com/xander/t-a-mkhoa-h-c-nh-ng-c-ng-c-c-ng-c-s-ph-t-tri-n-th-bn-v-ng-h-n-i-27-11-2012)

http://www.slideserve.com/aren/t-m-hi-u-chu-i-cung-ng-c-a-c-ng-ty-c-ph-n-s-a-th-true-milk

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14/5/2015

TM HIU CHUI CUNG NG CA CNG TY C PHN SA TH TRUE ...

(http://www.slideserve.com/rumer/m-n-ph-n-c-ng-m-y-tnh)
MN : PHN CNG MY TNH
(http://www.slideserve.com/rumer/m-n-ph-nc-ng-m-y-t-nh)

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