EMCS STRATEGY

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2020:

A NEW DIGITAL WORLD

CONNECTED PEOPLE

CONNECTED DEVICES

2.3

2015

DATA ON PLANET

40

30

3X

5X

6X
8

2020

Copyright 2015 EMC Corporation. All rights reserved.

4.9
2015

2020

2015

2020

EVERY INDUSTRY IS BEING DIGITALLY TRANSFORMED

PRODUCT COMPANIES ARE CREATING SMART DEVICES

Copyright 2015 EMC Corporation. All rights reserved.

EVERY INDUSTRY IS BEING DIGITALLY TRANSFORMED

SERVICE COMPANIES CREATING CONSUMER EXPERIENCES

Copyright 2015 EMC Corporation. All rights reserved.

EVERY INDUSTRY IS BEING DIGITALLY TRANSFORMED

GOVERNMENTS TRANSFORMING CITIZEN SERVICE

Copyright 2015 EMC Corporation. All rights reserved.

USER EXPERIENCE IS EVERYTHING

Copyright 2016 EMC Corporation. All rights reserved.

THE WORLD AT OUR FINGERTIPS

EMC CONFIDENTIALINTERNAL USE ONLY

 Copyright 2015 EMC Corporation. All rights reserved.

OUR
EXPECTATIONS
HAVE CHANGED
FOREVER

Copyright 2016 EMC Corporation. All rights reserved.

PREDICTIVELY SPOT
NEW OPPORTUNITIES
INNOVATE IN AN
AGILE WAY
DEMONSTRATE
TRANSPARENCY
& TRUST
DELIVER PERSONAL
EXPERIENCES
OPERATE IN
REAL-TIME

Copyright 2016 EMC Corporation. All rights reserved.

62%
12%
60%
9%

14%

41%
GAP

11%
38%
12%

56%

48%

3RD PLATFORM

MOBILE

CLOUD

BIG DATA

SOCIAL

TECHNOLOGY ATTRIBUTES OF THE 3RD PLATFORM

Source: IDC
Copyright 2016 EMC Corporation. All rights reserved.

APPLICATION CHARACTERISTICS
PLATFORM 2

HARDWARE RESILIENT

TIERED apps
Virtualized
Transactional processing
PBs data
Block & File

Copyright 2016 EMC Corporation. All rights reserved.

PLATFORM 3

APPLICATION RESILIENT

COMPOSITE apps
Containerized
Distributed processing
EBs Data
Object & HDFS

DIFFERENT

SCALE

Millions

Billions

PLATFORM 2

PLATFORM 3

Copyright 2016 EMC Corporation. All rights reserved.

DIFFERENT

CAPACITY

Petabytes

Exabytes

PLATFORM 2

PLATFORM 3

Copyright 2016 EMC Corporation. All rights reserved.

DIFFERENT

APPLICATIONS
ARCHITECTURES

Monolithic

Composite

PLATFORM 2

PLATFORM 3

Copyright 2016 EMC Corporation. All rights reserved.

DIFFERENT
DEVELOPMENT

METHODS
Proprietary

Open

PLATFORM 2

PLATFORM 3

Copyright 2016 EMC Corporation. All rights reserved.

DIFFERENT
DEPLOYMENT

MODELS
Virtual Machines

Containers

PLATFORM 2

PLATFORM 3

Copyright 2016 EMC Corporation. All rights reserved.

DIFFERENT
MANAGEMENT

MODEL

Pets

Chickens

PLATFORM 2

PLATFORM 3

Copyright 2016 EMC Corporation. All rights reserved.

IT SPENDING SHIFT IN TRILLION $

2nd PLATFORM

2015

1.1

1.3

1.5

3rd PLATFORM

1.7

1.9

2020

2.0

30%

45%
55%

70%

2.7

2.6

2.6

2.6

2.6

2.5

FROM $3.8T

TO $4.6T
2015

Source: IDC & EMC

Copyright 2016 EMC Corporation. All rights reserved.

2016

2017

2018

2019

2020

REQUIRES IT TRANSFORMATION
CIO
CIO
IMPERATIVE
IMPERATIVE

67

VDI

33

IT budgets
operations
and cost

New tech
growth and
investment

RISKS MUST
BE MANAGED

Copyright
Copyright 2016
2015EMC
EMC Corporation.
Corporation. All
All rights
rightsreserved.
reserved.

SHIFTING INVESTMENT CYCLES

INVEST

MAINTAIN

INVESTMENT

GAIN EFFICIENT OPERATIONS

Reduce Costs
INVEST
Integrate Assets
Automate Tasks

Drive
Out
Cost

PLATFORM 2
1990

Copyright 2016 EMC Corporation. All rights reserved.

INVEST

PLATFORM 3
2010

2030

SHIFTING INVESTMENT CYCLES

MAINTAIN

INVESTMENT

GAIN EFFICIENT OPERATIONS

Reduce Costs
INVEST
Integrate Assets
Automate Tasks

Drive
Out
Cost

PLATFORM 2
1990

Copyright 2016 EMC Corporation. All rights reserved.

SHIFT FOCUS TO NEXT GEN.

Commodity/Software Defined
INVEST
New Engineered Systems
PaaS/Analytics

PLATFORM 3
2010

2030

PLATFORM 2.5: RUN I.T. BETTER

REDUCE COSTS

INTEGRATE ASSETS

AUTOMATE TASKS

STORAGE PLATFORMS

CI SYSTEMS

SOLUTIONS

Copyright 2016 EMC Corporation. All rights reserved.

PLATFORM 2.5: RUN I.T. BETTER

STORAGE PLATFORMS

Copyright 2016 EMC Corporation. All rights reserved.

CI SYSTEMS

SOLUTIONS

DELIVERING MORE VALUE

DATA REDUCTION
SERVICES

STANDARDIZED
HARDWARE

Copyright 2016 EMC Corporation. All rights reserved.

SIMPLIFIED
MANAGEMENT

FLASH
TECHNOLOGIES

CLOUD
TIERING

DATA
PROTECTION

PLATFORM 2.5: RUN I.T. BETTER

STORAGE PLATFORMS

Copyright 2016 EMC Corporation. All rights reserved.

CI SYSTEMS

SOLUTIONS

CONVERGED INFRASTRUCTURE
HIGH LEVEL TAXONOMY

BLOCKS
VIRTUAL
MEMORY

COTS

VIRTUAL
STORAGE

10s

COTS
VIRTUAL
NETWORK

RACKS

COTS

10s-1000s

VIRTUAL
COMPUTE

APPLIANCES

COTS
COTS
COTS
COTS

Copyright 2016 EMC Corporation. All rights reserved.

PLATFORM 2.5: RUN I.T. BETTER

STORAGE PLATFORMS

Copyright 2016 EMC Corporation. All rights reserved.

CI SYSTEMS

SOLUTIONS

ENTERPRISE HYBRID CLOUD

Copyright 2016 EMC Corporation. All rights reserved.

COMPLETE CUSTOMER SOLUTION

HARDWARE

Copyright 2016 EMC Corporation. All rights reserved.

SOFTWARE

SERVICES

NOW WE CAN GIVE YOU ULTIMATE CHOICE

On-Premise Off-Premise

Private
Cloud
Copyright 2015 EMC Corporation. All rights reserved.

Managed
Private Cloud

Public
Cloud
31

% OF TOTAL IT OPEX BUDGET

REDUCE I.T. OPEX COSTS BY 24%

Source: McKinsey
Copyright 2016 EMC Corporation. All rights reserved.

33

24%

REDUCTION

4
20

22

14

14

9
4

27

23

LEGACY

HYBRID
CLOUD

Cloud Services
External Services
Internal Services
Software
Hardware
Telecom, Facilities, Non-x86

SHIFTING INVESTMENT CYCLES

MAINTAIN

INVESTMENT

GAIN EFFICIENT OPERATIONS

Reduce Costs
INVEST
Integrate Assets
Automate Tasks

Drive
Out
Cost

PLATFORM 2
1990

Copyright 2016 EMC Corporation. All rights reserved.

SHIFT FOCUS TO NEXT GEN.

Commodity/Software Defined
INVEST
New Engineered Systems
PaaS/Analytics

PLATFORM 3
2010

2030

PLATFORM 3: REDEFINE I.T. SYSTEMS

COMMODITY HW
SOFTWARE-DEFINED

ENGINEERED
SYSTEMS

NEW INNOVATIVE
SOLUTIONS

STORAGE PLATFORMS

CI SYSTEMS

SOLUTIONS

Copyright 2016 EMC Corporation. All rights reserved.

PLATFORM 3: REDEFINE I.T. SYSTEMS

STORAGE PLATFORMS

Copyright 2016 EMC Corporation. All rights reserved.

CI SYSTEMS

SOLUTIONS

RETHINKING STORAGE GROUND UP

New architectures
Commodity hardware
Software-defined data services

Flexible deployment options

Software only or SW+HW

Community-centric
Free frictionless access
Open source

Copyright 2016 EMC Corporation. All rights reserved.

STILL A NEED FOR HARDWARE INNOVATION

Up to

30x
Faster

Decision Making

Enable

& Accelerate

Innovation

Copyright 2016 EMC Corporation. All rights reserved.

Up to

70%
Improved
TCO

PLATFORM 3: REDEFINE I.T. SYSTEMS

STORAGE PLATFORMS

Copyright 2016 EMC Corporation. All rights reserved.

CI SYSTEMS

SOLUTIONS

PLATFORM 3: REDEFINE THE BUSINESS

STORAGE PLATFORMS

Copyright 2016 EMC Corporation. All rights reserved.

CI SYSTEMS

SOLUTIONS

SUMMARY: STORAGE PORTFOLIO FOCUS

PLATFORM 2

PLATFORM 3

XTREMIO

ECS

VMAX

DSSD

VNX

CASPIAN
ISILON
SCALEIO

Copyright
Copyright 2016
2015EMC
EMC Corporation.
Corporation. All
All rights
rightsreserved.
reserved.

40