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2. Should yahoo have gone for a licensing agreement instead of acquiring Geocities and
broadcast.com? Was it following into the trap of Cross Market Subsidization?
3. Did Yahoo overlook its Core Competency? Would Yahoo have survived if their business model
revolved around its core competency?
4. What was the Strategy Lense followed by Yahoo? Did it affect Yahoo’s growth?
5. Does Yahoo follow the 4 Big Strategic Issues in competing Multinationally?