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Presented by : Rupali Howal. Roll no. 15.
Guided by : Prof:S.B.Choughule.
Rajeev Ghandhi College of Management Study.
Ghansoli, Navimumbai.
 =

 
h Bhutan is a tiny, remote and impoverished kingdom
nestling in the Himalayas between its powerful neighbours,
India and China.
h lmost completely cut off for centuries, it has tried to let
in some aspects of the outside world while fiercely
guarding its ancient traditions.
h
he Bhutanese name for Bhutan, Druk Yul, means "Land
of the
hunder Dragon" and it only began to open up to
outsiders in the 1970s.
 Cont«
h È
 ingdom of Bhutan.
h  
  708,500 (UN, 2010).
h |  
himphu.
h  8,94 sq km.
h  
  Dzongkha (official).
h      Buddhism (official), Hinduism.
h |
: Ngultrum
h   years .(men), 70 years (women) (UN)
h  US $2,020 (World Bank, 2009).
h   .bt
h     975
PES
N LYSIS OF BHU
N
BEFOR INVES
MEN
IN
COUN
RY.
 Political
h 
anuary and February - string of bomb blasts hits the country
ahead of elections set for March 24.
he attacks are blamed on groups
fighting for the rights of ethnic Nepalis exiled in 1991.
h 
March - Pro-monarchy Bhutan Harmony Party wins 44 out of the
47 seats in the country's first parliamentary elections. nother pro-
monarchy party wins the remaining seats.
h 
November - igme hesar Namgyel Wangchuck is crowned
king.
h Good Political stability.
h Peace and security.
 Economical
h  
 1 ngultrum = 100 chetrum.
h In 2008, the country¶s per capita income was US$ 2152.
h
he economic growth is largely financed by external aid.
h
he fiscal deficit is high, balance of payment situation is weak, public
debt is mounting, and foreign exchange reserves are difficult to sustain
as it is not built through exports.
h Small domestic market.
h Inadequate infrastructure.
h High transportation cost.
h Difficult access to finance.
h Inconsistent policies.
h Different types of tax holidays are provided for investment in the
country.
h Inflation rate (consumer prices)
h GDP - real growth rate 5.0
 Social
h  
 
 8,407
Male:57,05.
Female:2,102.
h  
Doctors:171.
Hospitals:0.
BHUs:178.
Indigenous Hospitals:5
Safe Drinking Water ():8.2
Health Coverage ():90
h Lack of management skills.
h Shortage of professionals.
h Low productivity of labour.
h ccess to land
 Cont«
h Natural and pristine environment.
h vibrant and living culture.
h ccess to land
h Geo-economic location and open access to the emerging Indian
market.
h Reliable and competitively priced energy.
h Wide use of English language.
h More than 75 of the population is engaged in agriculture.
h INCOME C
EGORY :   
h ! .7

echnical
h 
 
 
Production &Manufacturing:1,89.
Services:1,25Contract:10,41.
ll Sectors:28,07.
h   "| 
  
 
ll Roads (km):5,.
Bridges:25.
Registered Vechiles:40,59.

elephone Connections:27,97.
Postal Infrastructure:127.
h  
 

owns Electrified:71.
Village Electrified:1,94.
Consumers ('000):81.2.
Electricity generated (MU):,54.2.
h bsence of R&D capability.
 Cont..
h
elevision did not come to Bhutan until 1999. For years, the country
cut itself off, fearing that outside influences would undermine its
monarchy an
h Radio broadcasting began in 197 and the internet arrived in 1999.
h Media freedom is restricted. Reporters Without Borders says the
monarchy "makes few allowances for pluralist news".
h
here are no private broadcasters, but cable
V thrives, with rival
services offering dozens of Indian and international chann
h
he first daily newspaper was launched in October 2008.
h
here were some 40,000 internet users by March 2008 (I
U).
h Bank Of Bhutan 17 une, 2010 - Less than a week after the oldest
bank, Bank of Bhutan became a member of MasterCard, it has now
become a primary member of Visa. Visa like MasterCard provides
financial institutions the right to issue Visa-branded credit and debit
cards used to its customers.
 Natural
h   pril - Huanglongbing virus wipes out much of orange crop.
Oranges are an important export for Bhutan.
h Climate Change has accelerated the rate of global warming which has
resulted in the speedy changes of our natural surroundings like to fast
melting of the glaciers in the Himalayas.   |   |
|  #   $      
  =
%is a compilation of
reports on the dangers of the melting glaciers in the Himalayan regions
of Bhutan, India and Nepal and will provide information on the high
risk glacial lakes in the region.
he report showcases the difficulties,
affects and dangers associated with the GLOF (Glacial Lake Outburst
Flood), a result of melting glaciers and how Bhutan has been coping
with adaptation works in GLOF.
 Foreing trade

h     Electricity, timber, cement, agricultural products,

handicrafts.
h
he country's principal imports are fuel and lubricants, grain,
machinery and parts, vehicles, fabrics, and rice.
h Bhutan's principal exports include electric power (to India), cement,
cardamom, timber, gypsum, dolomite, coal, handicrafts, cement, fruit,
vegetables, precious stones, spices, ferrosilicon, calcium carbide,
particle board, some preserved food, alcoholic beverages, yak tails for
fly whisks, and yak hair.
h
he 2001 trade deficit amounted to $81.7 million, according to the
IMF, 5 of which ($45.7 million) was attributable to a trade deficit
with India
     & 


h  '
$(
a. High end education
b. High-end health services and traditional medicines.
c. IC
(BPOs, POs, Data centres, etc)
d.
ourism and hospitality with emphasis on high value low impact
e. Financial services
f. R&D and consultancy services
 Cont«.
h   È  )  
 
a. Organic farming
b. gro-processing
c. Biotechnology including pharmaceutical, nutraceuticals, traditional and
herbal medicines
d. Forest based products
e. Poultry
f. Fisheries
g. Floriculture
h. Health food
i. nimal feed
j. piculture
k. Horticulture
l. Dairy
 cont«..
h  
a. Hydro electricity
b. Solar and wind energy
c. Other sources of renewable energy
 Cont«
h   |



a. Film and media including animation
b. Handicrafts
c.
extiles
d. Fine art including the performing arts
e. Publishing
f. Festivals, spiritual centres, etc
 Cont«
h 


a. Select mineral-based products
b. Water-based products
 Cont«
h    $(
a. Green and non fossil fuel based modes of
transportation
b. Mass transportation
c. Railways, ropeways and cable cars
 Cont..
h |  
 
a. Mechanization
b. Green technology
 Cont«
h & 


a. Electronics
b. Electricals
c. Computer hardware
d. Building materials
e. Power intensive industries
f. Waste Management Services
 Ranking of Bhutan
h DOING BUSINESS 2011 R N 142(2010-140) out of 18
economies.
h Bhutan¶s economic freedom score is 57.0, making its economy the
10rd freest in the 2010 Ä
.
h Bhutan is ranked 17th freest among the 41 countries in the sia±
Pacific region, and its overall score is slightly below the global
average.
h Bhutan remains an underdeveloped economy with a poverty rate of
around 0 percent.
h Starting a business takes an average of 4 days, compared to the world
average of 5 days. Obtaining a business license requires 25
procedures, compared to the world average of 18.
h Foreign direct investment has been a sensitive issue, largely because of
concerns about its effect on culture and traditions and possibly because
of the domestic private sector¶s unwillingness to lose the benefits that
restrictions provide. Foreign exchange and capital transactions are
subject to government controls. Foreign investors may not purchase
land.
 N LYSIS
h Political : Moderate.(political stability but rigid govt. policy.
h Economical : High.(deficit problem, very less population.)
h Social : High.(no professional,skill employee.)
h
echnological : High.(no updated technology, no R & D, not having
any patent, brand etc., no infrastructure, no transport facility)

$    

  |
    
(  

Scale : Low, Moderate, High , Very High.