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BASKIN ROBBINS
Info-city Outlet
Gandhinagar
"We sell fun, not just ice cream.”
Nearly three-quarters of a century ago, Burton "Burt" Baskin and Irvine "Irv"
Robbins’ mutual love of ice cream and the desire to provide customers a
variety of flavors made with ingredients of the highest quality in a fun, inviting
atmosphere gave birth to BASKIN ROBBINS
"Not everyone likes all our flavors, but each flavor is someone's favorite."
Baskin Robbins set up its operations in India in 1993 and then set up its own
manufacturing plant in Pune, Maharashtra , known as Baskin Robbins Franchise
Co. Pvt. Ltd.
G Bright Choices
O Soft Serve
R Grab – N - Go
Information Source:
There is always an enquiry for
Sabir Khan (Manager) new flavors
Sandip Mansoli (Sales person)
Non participant Observation
“I am addicted to BR ice-creams”
Time in : 7:00 pm Time out : 7:25 pm
Single Female; Student, 2 scoops in one round
“World cup”
“Follow me”
Time in : 9:50 pm Time out : 10:30 pm
Group Male- 5;Students; 5 scoops 1 round
Time in : 10:30pm Time
out : 10:55pm
“Mr. specific”
Group 2 Female 3 Male