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References

Edexcel HNC and HND Business (2004). Marketing-Supporting Foundation Degree,London: BPP Professional Education. Marketing Minefield (n.d.). PESTLE Analysis - Marketing Plan, [online] Available at: http://www.marketingminefield.co.uk/marketing-plan/pestle-analysis.html [Accessed 10th December 2010]. HNC/HND BTEC Business Course Book, Unit 7 Business Strategy, First Ed, BPP Publishing, London, 2004 p.117

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