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Feasibility Study Project: Companys Annual Dinner By: Muhammad Ashraf Bin Abdul Jalil Version: 1 Date: 23rd

October 2012 Goal: To organize companys annual dinner Specific Outcomes No. 1 2 3 4 5 Specific Outcomes Variety of food Positive feedback Attendance Cost reduction Number of awards Measure # of types % % % Quantity/dept. Weightage 8 9 9 7 7 Results Current Desired 0 6 0 >80% 0 >90% 0 >15% 0 4

Scope Budget proposed: RM400,000 Budget allocation Item # 1 2 3 4 5 6 Description Hotel rental (including catering, PA system, waiter, and other services) Door gift (pen and mug) Award gift (watch) MC and artist Advertisement (banner and flyers) Miscellaneous (logistic etc) Cost RM200 per person x 1500 attendees RM20 per person x 1500 attendees RM500 x 4 person x 10 department RM30,000 RM1000 RM19000 Total RM300,000 RM30,000 RM20,000 RM30,000 RM1000 RM19,000 RM400,000

Time frame: One month preparation Venue: Hilton Hotel, Kuala Lumpur

Approach 1) 2) 3) 4) 5) 6) Find quotation for hotel rental packages. Find sponsorship from suppliers to reduce expenses. Invitation through email and flyers. Preparation within 1 month. Final check 1 week before event starts. Evaluation form distribution to all attendees.

Assumptions 1) 2) 3) 4) Preparation is settled in time. PA system works properly. Artist manage to come. Reserved time is included in one month preparation period for final check.

Cost and Benefit Analysis Cost Quantitative Rental cost Entertainment cost Logistic cost Advertisement cost Qualitative - Companys image is affected if event not succeed - Morale of employees is affected if the event not succeed Benefit Quantitative Qualitative - Positive review - Increase from employees attendees (by motivation if evaluation program form) succeed - Increase - Increase sponsorship companys for the next image event

Alternative Analysis: Venue No. 1 2 Area Cost (rental cost) Convenience (environment, washroom etc) Services (waiter, artist etc) Weightage S 45% 35% 2 7 Hotel T 90% 245% S 3 2 Hall T 135% 70% Outdoor S 6 1 T 270% 35%

20%

20%

60%

60%

41.5%

26.5%

36.5%

Work Breakdown Structure (WBS) 1) 2) 3) 4) 5) Guests 1) 2) 3) 4) 5) 6) Get name list Invitation email (contains time, date, venue, dress code and map) Get reply/conformation email from invited guests Contact individuals who did not reply Prepare attendance list and evaluation form Assign receptionist Venue Guests Food Activity Award/gift

Skill, Knowledge Matrix (SKM) Position: Event Manager Rating Symbol: : in depth skill and knowledge : having some skill and knowledge O : no skill and knowledge but have interest to work on them Desired Skill/Knowledge Proficiency Communication Networking Leadership Experience Administration knowledge Security o Actual James o Raj o Mimi o Tengku o

Critical Path Method (CPM)

*description of activities is referred to Effective Project Management book page 38.

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