Business

Business & Personal

& Personal
Insurance
Insurance Solutions
Solutions
 Introduction

The Commercial Lines Division of ACE Insurance has been created specifically to develop insurance products
and client management services for the small to medium (SME) business market and for the general
personal insurance needs of individual consumers.

Apart from providing innovative product and coverage solutions, ACE also offers state-of-the-art enterprise
solutions that facilitate an easier quotation and binding process with an ‘on-site’ policy issuance facility
where needed.

ACE is committed to working with preferred distribution sources which recognize the market segments we
are focused on and the benefits enterprise systems deployment can bring to client servicing.

Be it a mono-line or multi-line coverage, single policy or master policy, affinity group or individual broker/
agent, ACE can provide the requisite risk management solutions needed to develop the Business and
Personal Consumer Insurance sector.
Small and Medium Business Insurance
About SME/Affinity
The SME/Affinity component of ACE’s Business & Personal
Insurance Solutions provides an extensive range of risk
management options which are designed to meet the needs
of today’s businessman and their desire to protect their
assets, liabilities and staff.
Products can range from single cover policies to multi-
line packaged policies for the individual business, right
through to group policies or schemes for trade associations
and generic interest groups. Whatever the business and
whichever products are selected, the best tailored business
solution will be created.
ACE Solutions
t
Industrial Guard
Focusing on small to medium sized enterprises, the
IndustrialGuard policy has been developed to accommodate
a wide range of businesses including manufacturing,
assembly-line, warehousing and distribution. Single or multi
line covers can be offered for either individual site or multiple
location businesses.
t
Property Guard
This product provides a customized approach through
single or multi-line covers for property owners, landlords
and managing agents, tenants, condominium boards and
residential housing associations.
ÿ Residential Strata
Providing an extensive selection of cover options designed to
cater to the specific needs of Strata Managers or corporate
residential management boards.
ÿ Landlords
A product tailored to meet the individual needs of both
corporate or private landlords or investors.
t
Retail Guard
The RetailGuard is equally suited to the single site business
owner requiring one policy through to the franchised
distribution business which will need multi-site and/or multi-
line packaged covers. The policy coverage is designed
specifically for the retail trade and can offer protection for an
extensive range of occupations and business activities.
t
Office Guard
The opportunities for multi-line packaged covers under the
OfficeGuard are wide reaching, accommodating occupations
ranging from the medical world (optometrists, chiropractors,
doctors, dentists, veterinary clinics, etc) through to clerical
services (insurance brokers and agents, real estate agents,
accountants, surveyors, lawyers, etc) operating from a single
or multiple office premises.
t
Leisure Guard
With a focus on the growing leisure and recreational
industries, LeisureGuard provides an extensive range of
covers that will suit most businesses including restaurants,
bars, bistros, cafes, hotels, motels, sports clubs, social
clubs and the like.
Strengths
æ Specialist industry and underwriting expertise
æ Strong market presence with long term focus
æ Product innovation and creative marketing approaches
æ The commitment to work exclusively through ‘preferred
partnership’ agreements with brokers and clients
æ Superior customer and claims service
æ Tailored cost effective solutions delivered via our state-of-
the-art e*placement™ platform which facilitates quoting,
binding, policy issuance and renewal on-line
Personal Lines
About Personal Lines
Personal Lines, as part of ACE’s Business & Personal
Insurance Solutions initiative, is focused on developing
customised solutions to meet the insurance and risk
management needs of groups of individuals or market/
industry segments.
Personal Lines offers comprehensive protection for individual
consumers through both traditional and non-conventional
distribution channels. Products can be offered on a
standalone or master policy basis and tailored according
to distribution characteristics and customer segmentation.
Each product can be sold separately or bundled together.
The products can also be designed as ‘No Additional Cost’
programs as part of a customer loyalty program.
ACE Solutions
t
Home Guard
ÿ Home Protection
Buying and furnishing a home is often the largest investment
an individual ever makes; protection is critical to safeguard
such an investment for home-owners, landlords and renters.
The Home Protection product provides cover for the building
and personal contents of the home against fire, theft,
accidental damage, storm/flood, earthquake and a wide
range of other perils.
In countries where protection is required for Strata
Properties by legislation, Residential Strata policies are also
available.
ÿ Collections
Normal home protection policies often exclude cover for
existing collections accumulated over the years, be they
wine, memorabilia or paintings. The ACE home protection is
geared towards providing coverage for specific perils that
may damage or lead to the loss of such collectible items.
ÿ Outside the Home
To complement Home Protection, cover is available in the
event of theft or burglary of personal belongings while
outside the home. This product covers monetary and
personal effects loss in addition to medical fees due to
assault or burglary.
ÿ Wallet Guard
Covers both the loss of money and reimburses the cost of
replacing important documents (ID cards, driving licenses,
passports, etc.) if the Insured’s wallet is stolen or lost.
Additionally, cover for assault whilst withdrawing cash from
an ATM machine can be included.
ÿ Identity Theft
Identity theft is increasingly emerging as a leading white-
collar crime as on-line commercial transactions grow.
The risk of fraudulent use of identity through credit card
purchases and the opening up of credit lines can be
mitigated through Identity Protection which covers fees
incurred to regain/re-state credit credentials.
t
Sports Guard
ÿ Sporting Activity
Many individuals partake in leisure sporting activities.
Protection is available for personal liability cover against
others whilst participating in a sporting activity. In addition,
there is cover against the loss of or breakage of certain
individual equipment. The aim of the product is to provide
comprehensive cover for typical sporting activities such as
golf, cycling, squash and the like. The cover can be provided
to either the individual person or sporting clubs/associations
on behalf of their members.
Strengths
æ Regional capabilities backed by global reach and
underwriting excellence
æ Deep local insight and understanding of the end-
customers’ risk management needs
æ Breadth of conventional and non-conventional product
offerings to cater to diverse customer needs
æ Tailored solutions to enhance customer loyalty
Specialty Personal Lines
About Specialty Personal Lines
ACE has developed a range of products which meet
the increasing need to protect the consumer’s personal
possessions such as mobile phones, laptop computers
and credit cards from hazards such as theft and accidental
damage. Specialty Personal Lines is part of ACE’s Business
& Personal Insurance Solutions and is geared towards
meeting the unique needs of today’s increasingly digital,
mobile and cashless society.
In Specialty Personal Lines, ACE will work with selected
partners to develop protection solutions which meet the
specific needs of their customers. Our goal is to provide
bespoke solutions at affordable premiums which will enhance
both the product’s competitive edge and sales capability thus
creating tangible bottom-line benefits.
ACE Solutions
What can be insured?
The range of protection encompasses coverages for items
such as:
Digital Equipment Personal Items
æ Cameras æ Credit Cards
æ Laptop Computers æ Passports, ID and other
æ Mobile Phones important documents
æ Portable Gaming æ Purchase Protection
æ Video Cameras
These protection products can be sold individually or bundled
together to create unique insurance solutions.
The Specialty range of covers can also be provided as ‘No
Additional Cost’ products where insurance is embedded
within another product; thus making that particular product a
more complete offering. For example:
æ Purchase Protection embedded as a credit card benefit
æ Accidental Damage protection embedded with the
purchase of new laptops
æ Theft insurance provided free with the purchase of a new
mobile handset
Range of covers
Specialty products typically provide worldwide protection
against the following perils:
æ Accidental Damage
æ Loss*
æ Theft
æ Water Damage
*where market conditions allow
How they’re sold
Generally, Specialty Personal Lines products are distributed
at the point of purchase of a new mobile electrical item or
new credit or loyalty card application. Using this approach,
these products can often achieve a take-up rate of more
than 20%.
Where ‘point of sale’ sales are not possible (due to local
sales legislation), alternative sales channels such as
telemarketing or direct sales can be developed with
partners.
The Value Proposition
The simplicity of the products combined with affordable
premiums make the consumer’s purchase decision easy.
Consequently, high sales volumes can be achieved which in
turn can generate substantial revenue opportunities for ACE’s
partners.
Through Specialty Personal Lines products, ACE can help a
company achieve several objectives:
æ Generate additional revenue
æ Increase customer retention and satisfaction
æ Market differentiation in the face of increased competition
Strengths
æ Global experience in developing and managing Specialty
Personal Lines Programs with national and international
retailers, manufacturers and network operations
æ Provision of end-to-end solutions in terms of underwriting,
program management, customer and claims
administration
æ Seamless integration of the product with the existing
infrastructure and sale processes
 ACE ASIA PACIFIC OFFICES: New Zealand
ACE Insurance Limited
Australia CU-1-3, Shed 24, Princes Wharf
ACE Insurance Limited Auckland 1010, New Zealand
ACE Building, 28-34 O’Connell Street Tel : +649 377 1459
Sydney, NSW 2000, Australia Fax : +649 303 1909
Tel : +612 9335 3200
Fax : +612 9335 3333 Philippines
ACE Insurance Company of North America
Hong Kong 14th Floor, Export Bank Plaza
ACE Insurance Limited Chino Roces Avenue
25th Floor, Shui On Centre Corner Sen. Gil J. Puyat
No. 6-8 Harbour Road Makati City D-1230, Philippines
Wanchai, Hong Kong Tel : +632 849 6000
Tel : +852 3191 6800 Fax : +632 325 1675
Fax : +852 2560 3565
Singapore
Indonesia ACE Insurance Limited
PT ACE INA Insurance 600 North Bridge Road
World Trade Centre, 13th Floor #04-02 Parkview Square
Jl. Jendral Sudirman Kav. 29-31 Singapore 188778
Jakarta 12920 Tel : +65 6398 8000
Tel : +6221 5299 8200 Fax : +65 6298 1055
Fax : +6221 521 1801
Taiwan
Korea ACE American Insurance Company
ACE American Insurance Company Insurance Company of North America
19th Floor, Seoul City Tower Building 10F, No. 8, Sec. 5, Hsin Yi Road
581 Namdaemunro-5-ka, Chung-ku Taipei 110, Taiwan R.O.C.
Seoul, South Korea 100-741 Tel : +886 2 8758 1800
Tel : +822 2127 2301 Fax : +886 2 8758 1990
Fax : +822 2127 2303
Thailand
Malaysia ACE Insurance Limited
ACE Synergy Insurance Berhad Level 8, Abdulrahim Place
Level 26 Menara Weld 990 Rama IV Road, Silom Bangrak
No. 76 Jalan Raja Chulan Bangkok 10500, Thailand
50200 Kuala Lumpur, Malaysia Tel : +662 611 4040
Tel : +603 2058 3000 Fax : +662 636 1080
Fax : +603 2058 3333
Vietnam
ACE Insurance Company, Ltd.
Saigon Finance Center
9 Dinh Tien Hoang Street, 8/F
District 1, Ho Chi Minh City
Vietnam
Tel : +848 910 7227
Fax : +848 910 7228

PROFILE OF ACE

The ACE Group of Companies® is one of the world’s largest providers of commercial property and casualty
insurance and reinsurance.

Swiss incorporated parent company ACE Limited has the A+ financial strength rating by both Standard & Poor’s
and AM Best. This rating is indicative of ACE’s strong capital base and financial stability; key attributes in the
business of risk.

With a history dating back to 1792, ACE is distinguished by its underwriting expertise, superior claims handling
and global franchise – a physical presence in more than 50 countries and a strong presence in Asia Pacific.

For more information, visit www.acelimited.com

BPIS09/2008