Professional Documents
Culture Documents
business challenge
GETOURGUIDE
Travelling
become more
fun!
COMPANY OVERVIEW...
Getourguide is community market place for traveller to hire local private tour guide for their trip. Getourguide web platform will also enable
automatic itinerary generation based on traveller’s wishes and tour guide recommendation. We will focus our business on:
• providing high quality private tour guide
• promoting alternative unique destination place in South East Asia to traveller
• creating itinerary collaboration platform for traveller and tour guide
[1]
MARKET OVERVIEW
The target market of Getourguide is international tourist that visits South East Asia. There is a
IN RAJAAMPAT
constant growth of the number of tourist, wherein
2015 it will reach 110 millions visits.
Financial Projection
We expect to gain profit in second year, and to grow bigger in the third year of operation.
Cost*
General & 10 2 2 2 5
Administrative
Survey 25 25 50 50 50
*) in thousands SG$
Unforgetable experience!
It was summer 2011 when I went to
[2]
Management Team
BE A... “Budi Raharjo Santoso” “Anton Rifco Susilo”
TRAVEL BEING
CEO CTO
• Recipient of NTU EEE Excellence Award 2010 • 1st Winner of Indosat Wireless Innovation
• Top 5% Student at Nanyang Technological Contest (IWIC) 2010
University • 4 years experience in IT Telco
• Graduate of The Founder Institute • Graduate of The Founder Institute
• Active Backpacker
Exit Strategy
We believe that tourism market in Asia will be growing faster in the next 5 years. The business
penetration in the industry will be higher and therefore there will be many more big player. If
that really happen, our exit strategy will be merging with them to conquer bigger tourism
market in the world.
What’s Next?
Getourguide needs fund of SGD $200k to compensate the expense for the first year
operation. This money will be used for the expense of operation, administrative and marketing
of our service.
Overview
and...
“The world is a book and to create a
those who do not travel read better Itinerary
only one page.” for you!
– St. Augustine
[3]
APPENDIX
[1]
MY STORY
which was far from find halal food. At last, i just
Patong beach, the went to 7-Eleven to buy
main beach in Phuket bread and milk.
area.
Last year I went to Phuket alone. This was This was not
not according to the plan since I already according to my plan This trip was disappointing
bought two tickets to go with my bestfriend. since i thought for me since many of my
However, at the last minute he cancelled his that the hotel plan cancelled due to lack
trip with me. But, because i have planned was near the The story of of information and not
this trip for long time, i decided to stick with beach. Because Getourguide knowing current situation in
the plan to go Phuket. of this, i rented a Phuket. But because of this
motorcycle to go experience, I came up with
I have prepared my itinerary and everything from my hotel to the idea of Getourguide. I hope that if i know
for this trip. I searched information from Patong beach. Unfortunately, in Phuket, it was a local guide that can provide me information
internet, read forum and asked friend who raining hard and the road sign was not very and help me when i was in Phuket, I can
has visited there before. Besides that I also clear. As a result I rode the motorcycle in make my trip become more fun and
booked hotel by myself. I spent some time to wrong direction. enjoyable.
do all of these.
The next day, I went to Phuket town. It was still
Then when I reached Phuket, I went to hotel raining there and already evening. Because
by taxi. Fortunately, the taxi driver could it was raining, it became difficult to find public
speak bahasa so that i could ask information transport or even taxi. My plan to visit place
from him. It helped me a lot to understand around Phuket town was cancelled and i just
the current condition in Phuket, such as its stayed at hotel. At night, i walked around the
culture, people, and tourism. One thing that hotel to find halal food. But it was disaster,
surprised me was the location of the hotel after walking for nearly 2 hours i still could not
GETOURGUIDE
http://getourguide.com
Getourguide Management
Email: info@getourguide.com
Singapore
Reference:
The ASEAN Secretariat. (March 2012). ASEAN Tourism Marketing Strategy (ATMS 2012 - 2015).
Jakarta: ASEAN Secretariat
Geiger, Thierry. (2012). The ASEAN Travel & Tourism Competitiveness Report 2012. Geneva: World
Economic Forum 2012
Reference:
Geiger, Thierry. (2012). The ASEAN Travel & Tourism Competitiveness Report 2012. Geneva: World
Economic Forum 2012
Indonesia Voluntary Report for ASEAN Tourism Forum 2012 . Manado: Ministry of Tourism and
Creative Economy Republic of Indonesia
Wang, Kuo-Liang and Wu, Chung-Shu. (2003). A Study of Competitiveness of International Tourism in
the Southeast Asian Region. University of Chicago Press
Reference:
Geiger, Thierry. (2012).The ASEAN Travel & Tourism Competitiveness Report 2012. Geneva: World
Economic Forum 2012
Infographics are created using http://infogr.am and are hosted on http://infogr.am/ASEAN-
Tourism-Market-Overview