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Summary

GoodBomb is a platform that helps people identify the social issues they care about and find solutions for them by collaborating with others.

The Founding Team

Ben Scott
Founder, Creative Director Background in Web Design & Quality Assurance Responsible for the entire design of GoodBomb Big desire to help create a better world

Jesse Harnett
Co-Founder, CTO 15 years experience as IT professional Strong background in programming for the web & database design Experienced IT Manager

The Goal

GoodBomb helps solve 3 core problems in our communities.


1. Feeling Insignificant
Everyone has an issue they care about, but most people believe theres nothing they can do about it. The things that do the most good for us are often the things that are the most difficult to raise funds for. People dont have an easy way to get involved and help with the issues they care about.

2. Fundraising Difficulties

3. Barriers to Entry

Problem 1

GoodBomb helps solve 3 core problems in our communities.


1. Feeling Insignificant
Everyone has an issue they care about, but most people believe theres nothing they can do about it. The things that do the most good for us are often the things that are the most difficult to raise funds for. People dont have an easy way to get involved and help with the issues they care about.

2. Fundraising Difficulties

3. Barriers to Entry

Problem 1 Feeling Insignificant

People often believe that the worlds problems are too big and that there is nothing they can do about them.

Solution 1 Do It Together

GoodBomb empowers people to better their world through do-ittogether collaborative projects.

Solution 1 Do It Together

Create, Connect, & Collaborate


1) Create a Project, describe the goal, and give it a location. 2) Your new project appears on a map for everyone in your local community to see. 3) Connect and collaborate with like-minded people in your neighbourhood.

Problem 2

GoodBomb helps solve 3 core problems in our communities.


1. Feeling Insignificant
Everyone has an issue they care about, but most people believe theres nothing they can do about it. The things that do the most good for us are often the things that are the most difficult to raise funds for. People dont have an easy way to get involved and help with the issues they care about.

2. Fundraising Difficulties

3. Barriers to Entry

Problem 2 Fundraising Difficulties

Ironically, the things we value most about community and culture are often the most underfunded.

Like our schools

Problem 2 Fundraising Difficulties

Solution 2 Community Crowd Funding

GoodBomb helps organizations raise money by enabling hyper-local crowd-funding within communities

Solution 2 Community Crowd Funding

1) Crowd-funding can enable people to easily find and contribute funds to projects that directly benefit their communities. 2) People can then pool their financial resources to make good things happen. 3) 100 contributors are more willing to part with $20 each than a single contributor is to part with $2000.

Problem 3

GoodBomb helps solve 3 core problems in our communities.


1. Feeling Insignificant
Everyone has an issue they care about, but most people believe theres nothing they can do about it. The things that do the most good for us are often the things that are the most difficult to raise funds for. People dont have an easy way to get involved and help with the issues they care about.

2. Fundraising Difficulties

3. Barriers to Entry

Problem 3 Barriers to Entry

Regular people who want to help often dont because they believe they have nothing to contribute.
61 per cent of the people we surveyed have little confidence that they have much to contribute to neighbourhood life.
Vancouver Foundation Connections & Engagement Survey

Solution 3 Connect Needs to Skills

GoodBomb helps people self-identify with useful skills for volunteering that they didnt realize were needed.
Just about everyone can: Paint a wall Use a shovel Drive a car Follow Instructions

Solution 3 Connect Needs to Skills

Were kind of like a volunteering.


Project Needs
Fence Painters Gardeners Drivers
Connection

for

User Skills
Photoshop Gardening Web Design

Check out the Demo: demo.goodbomb.com

Target Market

GoodBomb will initially focus on the following target markets:

Revenue Sources

Money comes from subscriptions, sponsored projects & crowd funding


Basic Account Cost
Free! Join and engage with the community Create projects for free Connect with other users News Media Major Blogs Viral Marketing Word-of-mouth User Perks

Pro Account
$10-$100 per month Analytics Increased User Reach (based on account type) Gov. Accounts have unlimited reach within city limits In-app promos Email promos Referral Program Dedicated sales team

Sponsored Projects
Based on # of users reached Works like Sponsored Tweets Promote your project directly to GoodBomb users via email

Crowd Funding
5% of successfully funded campaigns Attach a crowd funding campaign to your project Choose between subscription-based funding (monthly donations) or one lump sum In-app promos Email promos Viral Marketing Word-of-mouth

Features

Acquisition

Direct emails Referral program Dedicated sales team

Competition

Major competitors do not meet the needs of this unique niche


GoodBomb
Connect with peers Start Projects
Connects skills with local needs Hyper-Local Tracks basic interactions Promotes in-person connections Crowd Funding

LinkedIn

Facebook

Twitter

Meetup

Indiegogo

yes
yes yes yes yes yes yes

yes
Through groups
Connects skills with HR needs

yes
through pages

yes
yes yes

yes yes through events through Tweetups yes yes yes

Progress Thus Far

Major Achievements

App Design Completed


10 months of designing Over 150 concepts and iterations Overwhelmingly positive feedback

Letter of Endorsement
Significant support from City Hall Endorsed by the Deputy City Manager of Vancouver

Distribution Channel
Partnered with the Canada is Awesome group of websites (Vancouver Is Awesome)

Strategic Partnerships

City of Vancouver
Endorsement Letter of Endorsement Will contribute projects when GoodBomb launches

VIA
Online Distribution Media Advisor Will provide ongoing promotion for GoodBomb

This is Vancity
Community Outreach Well-connected with Vancouvers social enterprises. Will help GoodBomb build its community

Development Plan

The Plan
1
Minimum Viable Product
Features: Projects and Crowd Funding Prototype by week 6 MVP by week 12 Test and revise design 250 users by week 12 100 projects for launch Months 1 to 3 Cost: $30,000

2
First Major Sponsor
Begin Marketing New Features: Events and social networking Connect with news media and promote on major blogs 9,000 users week 24
Months 4 to 6 Cost: $40,000

3
Second Major Sponsor
New Features: Business Deals & Promotions Begin second round of fundraising Projects all across Greater Vancouver 27,000 users week 36 Months 7 to 9 Cost: $40,000

Quarterly Financials Years 1 & 2

Financial Projections - Quarterly


$700,000 $600,000 $500,000 $400,000 $300,000 $200,000 $100,000 $0 Y1 Q1 Y1 Q2 Y1 Q3 Y1 Q4 Y2 Q1 Y2 Q2 Y2 Q3 Y2 Q4 Revenue Expenses

Yearly Financials Years 1 through 5

Financial Projections - Yearly


$3,850,000
$3,350,000 $2,850,000 $2,350,000 $1,850,000 $1,350,000 $850,000

Revenue
Expenses Profit

$350,000
-$150,000

Year 1

Year 2

Year 3

Year 4

Year 5

Projections for years 3, 4, and 5 assume a 5% expense increase and a 10% revenue increase each quarter.

The Ask Funding for one year

GoodBomb is looking to raise $150,000 in seed funding

Personnel
CEO & Design (Ben Scott) CTO (Jesse Harnett) Marketing & Sales Graphic Design Video Production

Web Services
Hosting Bandwidth Email

Miscellaneous
Legal fees Community Outreach Print work (flyers, business cards, etc) Contingency

Advisory Board

Dr. Chris Scholefield


Technical Advisor

Goodwin Young
Operations Advisor

Bob Kronbauer
Media Advisor

PhD in Electronic Communications Extensive teaching experience in software development Experienced Entrepreneur building wireless data networks

B.A.Sc. and M.Eng. in Electrical Engineering Co-Founder & VP of Operations at Inception Software Built a diverse team of over 20 software development professionals

President & Chief Editor for the Canada is Awesome group of websites Vancouver is Awesome is consistently rated as one of the top blogs in Vancouver

Thank You

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