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OMSHANTI INFOCOM
SHIVA SONI
HELLOSAARTHI
[RETAIL NETWORKING]
This document provides introductory information about functionality of information projection in commercial structures. Majorly used to provide instructional design structure to project information in required time frame. The document covers introduction of Design for hellosaarthi and instructional design to movement. Introduction to demographics of the site and functionality of demographics are also given a quick brief.
INDEX
Hellosaarthi
Neighbourhood networking
1.
Introduction. To the concept page 2- page7. (fig 1.1, 1.2 ,1.3 & 1.4) Design for hellosaarthi Page 8 - page 9 (design concept, functionality and
movement)
2.
Fig (1.1) (1.2) & (1.3) are live photo of a retail store Tescos shopping centre.
The Figure (1.1) shows the number of products placed for projection of information at
one floor. We can see from the image, number of divisions is made and several openings are given for multiple accesses. The figure (1.2) below shows the division of products into shelf, shelf break the category of products into smaller segments of similar products of different brands.
Figure 1.3 gives an over view of the placement of products with no instructions provided.
Figure 1.3 shows that when there are N numbers of multiple projections of products and if the search pattern is not organised and if there are no instructions, it might take a day to find the location of a product and will result in total chaos. It is highly difficult to locate a particular product without a local assistance provided for all time.
Further, the Fig 1.4 is an image providing information about necessity of instructional design and pattern followed for organised search pattern.
Shelf cells
Fresh vegetable
(100-300 Rs)
Sub shelf ()
Fig 1.4 Figure 1.4 is a design concept to enhance the projection of product and location assistance for minimum time spent to reach a desired product. This pattern and patterns of instructional behaviour are followed to produce self-organised search, such that a minimum of assistance is required by the staff to reduce extra labour and source can locate the desired product by on its own. Also this type of design which is based on user experience and instructional concept, it gives a very big room to produce information of relative products of different brands simultaneously. Thus, giving a very big space for publicity of different products at the same time.
More the products can be projected to sale; more gets the probability of a person to buy it.
Fig 1.4 is shown with the concept followed to project information of products, for which the structure is divided into shelving pattern (shelf of same size and arrangement). This shelving pattern provides categorisation of products into smaller units and further into smaller cells. Can be better explained as, there are shelf made of same size and same number of cells( this helps in product stocking and filling/refilling of stock.) these shelfs are named into different categories, related to the group or family the product belong. Then further these categories are divided into sub categories which are the sub division for product placed and further divided into smaller cells in the shelves. It is in these cells a product is placed and this is the place where a source reaches to see and buy the product.
However, this pattern of instructional design exists in e-commerce site but with no ease to the simplification of the design. Websites are designed to sell products such as eBay, Amazon, olx, etc., but to focus on every product when there is projection of multiple products with multiple accessibility, these website lacks in good functionality and user friendly pattern. For the functionality of the system to produce N number of product at a very confined area, the movement of interactive and instructive system is added to hellosaarthi, such that products can be projected with relative products of different brands but still be organised to the highest user friendly basis. Thus it is the design and the functionality of the design with its projection of information we are looking to create a real time environment of an organised retail store to web application.
The design of hellosaarthi is made as such a perspective image of a store can be captured for real life experience of a buying/selling with an easy to searching pattern and time saving process for data projection. Placement of information projection forms and movement of information cells makes it possible to project multiple information in 1 time frame, also the movement helps to maintain continuity in the projection of information about a particular derivative, with multiple accessibility to the data in single time frame. Thus, application of interactive design and movement for the functionality are the two pillars of the four for the concept.
hellosaarthi design image In the above design we see main shelf and sub shelf. The sub shelf operates as the derivative for the category selected in the main shelf. Being co-operative with each other these shelves will derive the categorisation of the products, variety and brands. These shelves have movement defined on the basics of human eye-sight patter, pattern in which it is most familiar to understand. Since Main category works as a group of sub-categories from the similar family, it can be considered that main category slot does not require much projection of information except the sub-categories, which are used to guide a person for further derivative. Thus the movement for the main category slot can be confined in view ability a movement of sideward (left to right & right to left) will be observed. The sub-shelf is a continuous information projection slot, it has to be constant with the movement of main category and project N amount of data. Thus a inwards and outward movement is defined for sub-shelves.
Figure 2.1 shows the movement applied to the design of shelves. This movement is applied to amplify the search pattern and projection of data together. Figure 2.2 is an image presented to show the movement of the sub-shelve and the product placement on the grid design.
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