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Whats your big idea? The time to unleash it is now! What are you waiting for?
thoughts and visions has a powerful ability to accelerate their manifestation. Visual thinking helps you focus and think more clearly, boost your creative I.Q. and think bigger thoughts.
Some of the most famous thinkers in history, Albert Einstein, Winston Churchill, and John F. Kennedy, have been visual thinkers. Leonardo da Vinci, considered by many to be the greatest thinker of all time, started every meaningful brainstorm with a visual. You can create what you want in your life. Visual thinking will help you get to where you want to go even faster.
Visualizing Your Way to a Better StartUp Your ability to draw images, even stick figures, representing your
Some things to think about as you start the visual thinking journey:
What medium will you use to visualize your thoughts? Sketchbook iPad Copy paper Table cloth Butcher paper Draw images by using single lines, connecting each to create images Let your hand and fingers take the lead as you visualize Consider where you are going to place images on the page Work toward creating a visual journal of your startup ideations Practice drawing sample images on the following page Becoming a Visual Thinker only takes a little practice, persistence and commitment
If you can think it, visualize it, and believe it, anything becomes possible.
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thinking tool that supports validating new ideas and enhances critical thinking about the necessary steps required to move an idea forward.
How It Works
Post The Opportunity Filter on a wall or on a table so that brainstorming participants can walk up to the mural and post ideas as they are generated. Bring a variety of colored sticky notes and distribute to team members participating. (Note: This exercise can also be done solo.) Set the stage with participants by directing them to focus on possibility versus judging the ideas that emerge. You will want to come up with as many ideas as possible for each section. Stay focused on one area at a time as a team and post as many ideas as possible for each section. As a section is filled and ideas cease being generated move to the next section of the mural. We recommend working through The Opportunity Filter in the following order:
The Opportunity Filter Youve got what you think is a great idea, now what? The Opportunity Filter is a self-guided visual
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What Are the Action Steps Required to Move from Idea to Reality?
Think in terms of overarching steps, 1 week, 1 month, 6 month timeframes.
Additional Questions?
Think through unanswered questions and if anything is missing.
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Team Development Nothing of greatness is ever created without a team! One of the essential elements in the success of any
startup company is the ability to create, enroll, and motivate a team around a vision. It is not good enough to have a great idea, you also have to be good at team development and the generation of collective action.
The Team Development VizTool will help you think through the talent you will require to start and build your new company. As you think through and write down the types of talent you will be targeting add names of specific people who can potentially fill these roles. Think about everyone you know because they know someone who knows someone and it might be that someone who is the perfect fit for your team.
Ideator / Inventor
This is the person who comes up with new ideas for how to grow the business, invents new services and products with ease, and understands what customers want. This is the type of person who has an endless supply of ideas to turn into a business.
Financial Manager
This is the person who understands the business product or service and how to maximize revenue generating opportunities. Different from an accountant, this person is focused on how to creatively increase revenue and make money.
Promoter / Sales
This person is the PT Barnum of the world. Loves promoting an idea and can sell ice to an Eskimo. Sales come naturally to this person. This is the type of person who is always looking for the next deal. Should have a keen ability to pitch a compelling message.
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The Business Model Scorecard The Business Model Scorecard (BMSC) is a self-guided visual thinking tool designed
specifically to support entrepreneurs, with any type of idea, to map out the universal steps required to design a viable business model and reduce the time it takes to design, test and build any type of business.
duration: 2-3 hours How It Works
The BMSC is designed to encompass five main business model design and development areas: Value Proposition, Customer Development, Revenue Development, Team Development, and Action/Experiment. Place a very large print of the BMSC, (can be printed up to 27.5 x 39 or 69.85cm x 99.06cm) on a wall or table so brainstorming participants can draw on it and post ideas using multi-color sticky notes. A good starting point is to identify the value your business create for customers. Focus on possibility rather than judging ideas as they emerge. Take your time with each section. Dont rush things. Remain open. As each section is completed and ideas naturally ebb, move to the next section. Prioritize the most valuable ideas for each section after filling out the entire BMSC. Dont be afraid to get messy. Work through the BMSC in the following order:
What is the growth potential of your market? Think local, regional and global.
Resources What connections and resources can you leverage and engage into your new business endeavor? What can you do to reduce your need to spend cash?
Develop actionable steps to further develop your cost structure. Work towards generating revenue as quickly as possible. Think bootstrapping when it comes to leveraging resources.
product/service? How will you make your product/service available for use by your customer? Develop actionable steps to engage and learn from your customers. Test your assumptions by selling your product/service as quickly as possible. Learn from your customers and adjust your value proposition based upon lessons learned.
RATE IT!
Business model design and development is more art than science. Teams and individuals will want to use their best judgment when rating a completed BMSC. A perfect score for the entire BMSC is 25 points. Use a 1 5 rating system for each of the five steps. Add up the total score for each of the five steps.
STEP 5
STEP 5 Action/Experiment
Doing What steps can you take to bootstrap your business? Who do you need to add to your team? What research will you conduct? Test How will you engage with your customers? How quickly
can you start selling your product/service? How will you generate revenue quickly? What steps will you take to increase the value of your product/service?
Funding How are you funding the endeavor? Friends, family, credit cards, etc. Who is missing from your team? Identify people in your own network with whom you can engage and enroll into your business vision. Utilize the Team Development VizTool. Identify real funding needs. Think about how little money you require to move the business model forward to prove your customer, market and start generating revenue.
Focus is a key to success. Think in one week and one month timeframes. You cant do it all at once. Prioritize action steps that will help accelerate advancement of your business model and drive revenue as quickly as possible. Utilize the Action Plan VizTool to support designing an increased understanding of the steps required to accelerate the advancement of your business.
You have to take action if you are to create that which you most desire in life.
How It Works
The Action Plan The difference between those that achieve their visions and those that dont comes down to those that ACT.
Think of your startup action plan in one week, one month and six month timeframes. Six months is a manageable period of time in which you can effectively measure results. This does not mean that you are not projecting out past six months. Your focus needs to be on creating results one step at a time. You must take small bites. Thinking in six month timeframes helps to focus and accelerate achieving goals and objectives. Focus is a key to success. Ideally, a startup will have three main areas of focus at any time, with a maximum of five areas. More than five areas of focus and you reduce your ability to successfully execute on your action plan. This is so important because entrepreneurs have a tendency to look at everything as an opportunity and get distracted easily. Focusing on as few action areas as possible increases the odds of success.
Action
What are the specific action steps that need to happen to advance the action area? Examples include: Setting the first meeting, developing a timeline of milestones, prioritizing targets, developing targets, identifying knowledge holes, and creating individual team member action plans.
Team
Who will be the champion of the action area? This person will be responsible for making sure the action steps outlined are advanced. Who will be on the team to support the champion? Work to identify team members who can support advancing the action area.
quire to advance your business? What processes are required to sell and track your product/service? How will you track customer satisfaction?
tomer relationship development? Who is focused on your customer and making sure they are satisfied? What do you require to make sure your customer needs are being met?
Website & Technology Development What is required to build and manage your website? What team members are needed to advance your technology team? How will you manage social media and Website management? What is required to advance your technology requirements?
Funding & Cash Flow If you are raising money for your startup, who are your target funders? What do you need in order to pitch your business model? What are resources you have available to self-fund your startup? What can you do to generate revenue and cash flow quickly?
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