Ashley

David
8204 Baltimore Ave., View I Unit 926B College Park, MD 20740 301-785-3230 adavid17@terpmail.umd.edu EDUCATION
University of Maryland Bachelor of Arts, Communication and Dance GPA: 3.6 College Park, MD Expected May 2014

WORK EXPERIENCE
Undergraduate Assistant to Director of Marketing and Communications College of Arts and Humanities Update College of Arts and Humanities website: news, events, photos and videos Write news teasers, press releases, features and announcements Manage social media: Facebook, Twitter, Flickr and Vimeo Research and implement social media Best Practices for digital marketing Conduct media relations in the Washington D.C. area for college events Media Intern 4Dancers.org Maintain, format and blog for 4dancers website using WordPress Manage social media: Facebook and Twitter Research and implement effective uses of social media for promotion of website Network and link build with other dance blogs Write performance reviews and conduct interviews with artists for web feature stories Press/Editorial Intern Jacobs Pillow Dance Festival Maintained media relations for the Doris Duke Theatre Drafted and edited press releases, show programs and media advisories Acted as liaison for journalists visiting the Pillow and created press packets Worked in the box office to earn more than $2 million in ticket sales Gave historical tours to patrons and created interactive kids tour for community days Research Assistant University of Maryland, Department of Communication Assisted Ph.D. candidate with focus groups by video and audio recording Transcribed more than 50, 1 1.5 hour interviews Determined common trends and themes between content discussed in interviews Public Relations/ Marketing Intern CityDance Designed and wrote content for marketing and press materials Wrote and distributed press releases, media advisories and newsletters Created press kit and digital media archive Generated monthly eblasts via Constant Contact Danced in Fall 2012 CityDance Faculty Show, FRESH VISIONS: under one umbrella College Park, MD December 2011 present

Virtual January 2012present

Becket, MA May 2013August 2013

College Park, MD January 2013May 2013

Washington, D.C. May 2012September 2012

ORGANIZATIONS/ACTIVITIES

President, UM UnBound Dance Team May 2013present Arts Marketing Committee Member, Maryland Students for the Arts January 2013present Dancer, Maryland Dance Ensemble January 2013 present Event Coordinator and Dance Instructor, Delta Chi Xi Honorary Dance Fraternity Inc. Gamma Chapter May 2012present Internal Development Morale Captain, Terp Thon September 2010 present Secretary, Public Relations Student Society of America UMD Chapter May 2012May 2013 Ambassador and Deans Advisory Board Member, UMD College of Arts and Humanities August 2011May 2013 Tour Guide, Maryland Images February 2011December 2012

HONORS
Berman Masters Scholarship for Entrepreneurship in the Performing Arts Deans List of Outstanding Students September 2013May 2014 Fall 2010 and 2012; Spring 2013

SKILLS AND ABILITIES

AP Style Microsoft Office Suite, Adobe InDesign and Photoshop, iMovie, Garage Band, Constant Contact and Google Analytics Facebook, Twitter, HootSuite, Pinterest, Vimeo, Vine, YouTube, Flickr, SmugMug, Instagram, Picasa, Tumblr and WordPress Theatre Manager software and The Raisers Edge database