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Chapter # 4 : Developing : strategies Submitted to: Prof. khawaja amjad saeed Submitted by:
Ansa zahid Roll no 140 (Insurance and risk managemant)
DEVELOPING : STRATEGIES
There are three types of strategies which are followed by the organization 1. Corporate level strategies 2. Business unit strategies 3. Functional strategies
Star
Question marks
Cash cows
Dogs
financial performance
Enthusiastic customers
inspired people
Brand reputation. Product quality. Market share growth. Principal products- cost of products. Technology know-how. Factory capacity utilization Managerial talent. Market share. Profit earned.
FUNCTIONAL STRATEGIES:
It including following: Procurement. Personnel. Marketing. Production. Finance. Research & development.
Procurement:
In procurement strategic areas are: 1. 2. 3. 4. Purchase vs. production Procurement and sales coordination Selection vendors Process to be selected
Personnel policies:
1. Manpower planning 2. Selection
3. 4. 5. 6. 7. 8. 9.
Training Compensation Arrangements for work Employee service Industrial relations Human resource development Productivity consciousness
CBA constituents:
Collective bargaining agreements are negotiated between labour and management. There contain several aspects: Wages rates and allowances Union recognition Check off Insurance Retirement benmefits Time of benefit Disciplline Steikes Dispute settlement management rights
Motivation
According to McFarland: It refers to a way in which urges, drivers, desires, aspiration strivings, needs, influence the choice of alternatives in the behavior of human beings. Motivation= valence* expectance
Theories of motivation:
1. Herzberg Hygiene Theory 2. McGregors Theory X and Y 3. Expectancy theory
Marketing Polices:
Strategic areas are identified below: 1. 2. 3. 4. 5. Production policies Selection of customers Pricing Sales appeals Sales promotion
Production policies:
Strategic areas of interest are as under: 1. 2. 3. 4. 5. TQM approach Operations Smooth Capacity utilization Optimal Preventive maintenance To be implemented Clean up Periodical
6. Behavioral aspects (supervision, vigilance, motivation, result oriented, sharing result & benefits) 7. Obsolescence Avoid 8. Impact of robots wherever needed, use robots.
Finance polices:
It includes the following: 1. 2. 3. 4. Source of finance Uses of finance Protection of finance Distribution of earning
Risk management:
Risk can be defined as: 1: Lower yield on an investment than expected. 2: Loss of part or all of the actual. There are following categories of risk: 1. Known risk. 2. Predictable risk. 3. Unpredictable risk.
RMMM Plan:
Risk mitigation, monitoring and management plan is generally referred to as RMMM plan. This plan deals with the following strategic issues: 1. Risk avoidance. 2. Risk monitoring. 3. Risk management and contingency planning.
Wastage of time should de avoided in management functions namely: Planning Organizing Staffing Directing Controlling Communicating Decision making
Decision making:
Its means by which to administer, plan, organize, lead and control. Decide upon courses of action and implement their choice.
Types of decisions:
IT AND STRATEGY:
IT has facilitated the development of strategy with productive results. In this respect some interested aspects are viewed below:
Computer:
Computer provides effective and efficient ways of processing data and they are a part of an information system. If we talk about its history, its started from abacus invented by a Chinese. With the passage of time it transformed as the most helping equipment of the world. Have numerous models, generations and regimes.
3. Production/operations:
Transformation Input (also known as throughput) Output
4. Marketing: It includes: a) b) c) d) 5. Legal aspects of marketing. Cost of marketing. Functions of marketing Institutional aspects of marketing. Finance.
It is consists of three parts, namely: a) Strategic system. b) Tactical system. c) Operational & transaction process system.
Developing MIS:
a) b) c) d) e)