2012 Marketing Calendar

January

February

Sales Goal Week of (Mon. Start) Key Dates & Events Sales Support Sales Promotions Collateral & Presentations Public Relations Special Events & Sponsorships Press Releases Interactive Keyword/Search Site Targeted Ads Online Auctions/Stores Online Directory Listings & Classified Affiliate Programs Social Media - Twitter, Facebook, YouTube, etc. Blog/RSS Email Website Messaging Podcast Mobile Advertising TV Radio Print Outdoor Research Customer Surveys Marketing Effectiveness 2 9 16 23 30 6 13 20 27

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2012 Marketing Calendar

March

April

Sales Goal Week of (Mon. Start) Key Dates & Events Sales Support Sales Promotions Collateral & Presentations Public Relations Special Events & Sponsorships Press Releases Interactive Keyword/Search Site Targeted Ads Online Auctions/Stores Online Directory Listings & Classified Affiliate Programs Social Media - Twitter, Facebook, YouTube, etc. Blog/RSS Email Website Messaging Podcast Mobile Advertising TV Radio Print Outdoor Research Customer Surveys Marketing Effectiveness 5 12 19 26 2 9 16 23 30

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2012 Marketing Calendar

May

June

Sales Goal Week of (Mon. Start) Key Dates & Events Sales Support Sales Promotions Collateral & Presentations Public Relations Special Events & Sponsorships Press Releases Interactive Keyword/Search Site Targeted Ads Online Auctions/Stores Online Directory Listings & Classified Affiliate Programs Social Media - Twitter, Facebook, YouTube, etc. Blog/RSS Email Website Messaging Podcast Mobile Advertising TV Radio Print Outdoor Research Customer Surveys Marketing Effectiveness 7 14 21 28 4 11 18 25

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2012 Marketing Calendar

July

August

Sales Goal Week of (Mon. Start) Key Dates & Events Sales Support Sales Promotions Collateral & Presentations Public Relations Special Events & Sponsorships Press Releases Interactive Keyword/Search Site Targeted Ads Online Auctions/Stores Online Directory Listings & Classified Affiliate Programs Social Media - Twitter, Facebook, YouTube, etc. Blog/RSS Email Website Messaging Podcast Mobile Advertising TV Radio Print Outdoor Research Customer Surveys Marketing Effectiveness 2 9 16 23 30 6 13 20 27

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2012 Marketing Calendar

September

October

Sales Goal Week of (Mon. Start) Key Dates & Events Sales Support Sales Promotions Collateral & Presentations Public Relations Special Events & Sponsorships Press Releases Interactive Keyword/Search Site Targeted Ads Online Auctions/Stores Online Directory Listings & Classified Affiliate Programs Social Media - Twitter, Facebook, YouTube, etc. Blog/RSS Email Website Messaging Podcast Mobile Advertising TV Radio Print Outdoor Research Customer Surveys Marketing Effectiveness 3 10 17 24 1 8 15 22 29

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2012 Marketing Calendar

November

December

Sales Goal Week of (Mon. Start) Key Dates & Events Sales Support Sales Promotions Collateral & Presentations Public Relations Special Events & Sponsorships Press Releases Interactive Keyword/Search Site Targeted Ads Online Auctions/Stores Online Directory Listings & Classified Affiliate Programs Social Media - Twitter, Facebook, YouTube, etc. Blog/RSS Email Website Messaging Podcast Mobile Advertising TV Radio Print Outdoor Research Customer Surveys Marketing Effectiveness 5 12 19 26 3 10 17 24 31

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2012 Marketing Calendar

This is a template for a marketing calendar. Weeks start on Monday. The example below shows how a completed plan for the month of January might look Brandeo is pleased to make this template available under a Creative Commons License. Brandeo terms & conditions apply.

Month

January

Sales Goal Week of (Mon. Start) Key Dates & Events Sales Promotions Sales Promotions Collateral & Presentations Public Relations Special Events & Sponsorships Press Releases Online Keyword/Search Site Targeted Ads Online Auctions/Stores Online Directory Listings & Classified Affiliate Programs Social Media - Twitter, Facebook, YouTube, etc. Facebook Announce Promote Conference Pre Conf Product Brochures 2 New Years 9

1250 units 16 23 Industry Martin Luther Conference King Day 30

Sales Promo (Offer) Industry Pres. Industry Conference Post Conf.

Keyword/Search Advertising

Online Auction & Stores Online Directory Listings & Classified Affiliate Recruitment Incentive Program Pre Conf Tweets Post Conf. Tweets

Blog/RSS Email Website Messaging Podcast Mobile Advertising TV Radio Print Outdoor Research Customer Surveys Marketing Effectiveness

Live Tweets Daily Conf. Visit us at conference and Recap, Live Blog receive free gift Visit us at conference and receive free gift and Visit us at conference receive free gift

XYZ Tweets

Upcoming Sls Promo Upcoming Sls Promo Online Upcoming Sls Promo coupon Conf Highlights

XYZ Campaign QR Code - product info XYZ Campaign XYZ Campaign XYZ Campaign with QR Code Teaser for XYZ Campaign Email Customer Satisfaction Survey Brand Metrics, Web Analytics, ROI

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2012 Marketing Calendar

Month

Sales Goal Week of (Mon. Start) Key Dates & Events Sales Promotions Sales Promotions Collateral & Presentations Public Relations Special Events & Sponsorships Press Releases Online Keyword/Search Site Targeted Ads Online Auctions/Stores Online Directory Listings & Classified Affiliate Programs Social Media - Twitter, Facebook, YouTube, etc.

Blog/RSS Email Website Messaging Podcast Mobile Advertising TV Radio Print Outdoor Research Customer Surveys Marketing Effectiveness

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2012 Marketing Calendar

Month

Sales Goal Week of (Mon. Start) Key Dates & Events Sales Promotions Sales Promotions Collateral & Presentations Public Relations Special Events & Sponsorships Press Releases Online Keyword/Search Site Targeted Ads Online Auctions/Stores Online Directory Listings & Classified Affiliate Programs Social Media - Twitter, Facebook, YouTube, etc.

Blog/RSS Email Website Messaging Podcast Mobile Advertising TV Radio Print Outdoor Research Customer Surveys Marketing Effectiveness

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2012 Marketing Calendar

Month

Sales Goal Week of (Mon. Start) Key Dates & Events Sales Promotions Sales Promotions Collateral & Presentations Public Relations Special Events & Sponsorships Press Releases Online Keyword/Search Site Targeted Ads Online Auctions/Stores Online Directory Listings & Classified Affiliate Programs Social Media - Twitter, Facebook, YouTube, etc.

Blog/RSS Email Website Messaging Podcast Mobile Advertising TV Radio Print Outdoor Research Customer Surveys Marketing Effectiveness

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2012 Marketing Calendar

Month

Sales Goal Week of (Mon. Start) Key Dates & Events Sales Promotions Sales Promotions Collateral & Presentations Public Relations Special Events & Sponsorships Press Releases Online Keyword/Search Site Targeted Ads Online Auctions/Stores Online Directory Listings & Classified Affiliate Programs Social Media - Twitter, Facebook, YouTube, etc.

Blog/RSS Email Website Messaging Podcast Mobile Advertising TV Radio Print Outdoor Research Customer Surveys Marketing Effectiveness

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2012 Marketing Calendar

Month

Sales Goal Week of (Mon. Start) Key Dates & Events Sales Promotions Sales Promotions Collateral & Presentations Public Relations Special Events & Sponsorships Press Releases Online Keyword/Search Site Targeted Ads Online Auctions/Stores Online Directory Listings & Classified Affiliate Programs Social Media - Twitter, Facebook, YouTube, etc.

Blog/RSS Email Website Messaging Podcast Mobile Advertising TV Radio Print Outdoor Research Customer Surveys Marketing Effectiveness

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