WALD HAUS

WALD HAUS
WALD HAUS
BRAND STYLE GUIDE
WALD HAUS
STYLE GUIDE CONTENTS :
PRODUCTS
MISSION STATEMENT
LOGO
COLOUR
TYPOGRAPHY
WALD HAUS
STATIONARY
Buisness Cards, Letterhead, Envelope, Company Pens
WALD HAUS
PROMOTIONAL LEAFLET
WALD HAUS
BROCHURE
WALD HAUS
WEBSITE
The website is responsive and works on computer screens, tablets and smartphones.
WALD HAUS
MISSION STATEMENT
The Wald Haus Comapny specialises in the design
and supply of bespoke German timber frames homes,
designed and built by our prescion trained carpenters.
We pride ourselves on high quality design and luxury
nnish, with the use premium materials, as well as
maintaining an eco-friendly approach with homes that
have no limits on design and size.
WALD HAUS
LOGO
WALD HAUS
5 0 mm
3 4 mm
The minimum size of the logo should be 50mm x 34mm. There is no maximum size.
WALD HAUS
LOGO ISOLATION
WALD HAUS
W
W
9 mm
9 mm
The Wald Haus logo should always be surronded by a 9mm border. This area is the
minimum and can be increased.
WALD HAUS
ALLOWED LOGO USES
The logo must only be used in the following ways:
The type must always remain green and the trees can either be brown or off-white only.
The logo used depends upon its application.
WALD HAUS
COLOUR
C 5 M3 Y10 K0
C 0 M0 Y10 K0
C 20 M0 Y25 K20
C 30 M30 Y50 K0
R 240 G239 B227
R255 G253 B233
R169 G192 B170
R184 G169 B136
These colours are the only colours allowed by Wald Haus, no black but white may also be
used. No tints or shades, solid colours must be used at all times.
WALD HAUS
TYPOGRAPHY
BIG CASLON {TITLE COPY}
ABCDEFGHIJKLMNOPQRSTUVWXYZ
1234567890
!@$%^&*{}:;/?\<>_-
BASKERVILLE {Body Copy}
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890
!@$%^&*{}:;/?\<>_-
WALD HAUS
TYPOGRAPHY
Headlines/Titles should always be in Big Caslon, medium, uppercase.
Bodycopy should always be Baskerville, regular, case.
Type should never appear below 8pt.
WALDHAUS
WALD HAUS
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Doluptat eos magnimosa consent porro omnimus exerum facimaximus.
Type in the logo has a tracking of 200, however this is the only instance of tracking
allowed. All other copy, including titles must not be tracked.
The name of the company must always have a space inbetween Wald and Haus.