Dell Precision Workstations Deliver Blazing Fast Render Times for Award-Winning Films, Videos a nd TV S ows

!"P "ewswire - #$ %arc &$#' Release date- $($)&$#' - Ro*nd Rock, Te+as Dell toda, anno*nced video, film and design com-anies are t*rning to Dell Precision workstations to -rod*ce lifelike )D animation and e,e--o--ing vis*al effects for films like Academ,-Award winning .ravit, d*e to t eir /lazing fast render times0

Dell Precision is also -owering t e live-stream -erformances from FAD !R F1RT, Ado/e Digital 2am-gro*nd and So*t /, So*t west 3S4SW5 Film 6o*nge0 B, delivering world-class -erformance and mission-critica l relia/ilit, and certifications for to- digital content creation a--licatio ns incl*ding Ado/e 2reative 2lo*d, Dell Precision workstations are incr easingl, /eing selected over com-eting s,stems to /ring films, TV s o ws, games and videos to life0

71*r goal is to deliver t e ig est -erforming and relia/le tec nolog,, s o o*r film and video -rofessionals can foc*s on t eir creative workflo ws,7 said And, R odes, e+ec*tive director, Dell Precision workstations0 78t makes me so -ro*d to see t ose creative o*t-*ts, from t e Acad em,-Award winning film .ravit, to !mm,-award winning TV s ow T e Da,tri--er, come to life and w at7s -ossi/le wit o*r Dell Precision wo rkstations07 Video Prod*ction 2om-anies Switc ing to Dell Precision 2*t Render Times Toda, at DellVen*e in A*stin, Te+as, Dell osted a -anel wit several video -rod*ction com-anies incl*ding S-arksig t, Fit to Tw eet and 9oga/oom Road, a/o*t t eir decision to move from A--le ard ware and software to Dell Precision workstations wit Ado/e 2reative 2lo*d for smoot er -ost--rod*ction workflows and -erformance o-timi zation across -rofessional a--lications0

2 et .arner and t e -rod*ction crew of t e travel television -rogram T e Da,tri--er fo*nd t at t e availa/le -rocessor o-tions and a--licat ion o-timization wit Dell Precision allowed t em to increase t eir -erf ormance levels in wa,s t at weren7t -ossi/le wit A--le7s s-ecification s and c*t t eir render times from two o*rs to twent, min*tes0

S-arksig t, a growing advertising agenc, foc*sed on video -rod*ction, event management and interactive design, recentl, made t e switc to Precision workstations and as seen render times c*t in alf across t e /oard, and in some cases *- to t ree to fo*r times faster0 Drew W ol/er, Director of 2ommercial Prod*ction said, 7T e -erformance of t e Precision mac ines is incredi/le0 B, c*tting o*r workflow in alf, w e7ve not onl, /een a/le to do*/le o*r -i-eline /*t also do*/le o*r -rofi ts07 Fit to Tweet, a video -rod*ction com-an, t at -rovides real-time social content for cor-orate events, needs -owerf*l s,stems to t*rn video, - otos and ot er social content aro*nd to its clients as fast as -ossi/le0 2arlos Reina, co-fo*nder of t e com-an,, sa,s 7we7ve seen giant /enefits from t e switc , incl*ding significantl, red*ced render ti mes t at are critical for t e wa, we do /*siness0 We are saving so m *c time0 T e first time 8 e+-orted a video it was so fast t at 8 ass* med it was too good to /e tr*e0 8t wasn7t07 7Ado/e7s colla/oration wit Dell s owcases t e -ossi/ilities availa/le to creatives toda,7, said D ave 9elml,, senior manager of Sol*tions 2ons*lting, Pro Video:A*dio A mericas at Ado/e0 7 Video -rofessionals working wit ;ltra 9D and '< = resol*tions, ig frame rates and RAW footage need -owerf*l, o-ti mized ardware and software sol*tions to work efficientl, and sta, c om-etitive0 Dell and Ado/e 2reative 2lo*d deliver real-time -erforman ce for editing, -la, /ack, and rendering com-le+ se>*ences wit ig -> *alit, content07 Dell Precision %)?$$ Performs Video Rendering ;- to ' ) Percent Faster t an A--le %acBook Pro-# Dell also s owcased its newest %)?$$ mo/ile workstation w ic delivers an *ncom-romising s,s tem for digital content creators looking for -orta/ilit,, -ower and st,l is design to matc t eir image and environment0 2alled a 7dream come tr*e7 /, ind*str, anal,st @on Peddie and as t e 7new eart and /rain of m, creative st*dio7 /, 2ameron !vans of ;S2T1, t e %)?$$ wit

Ado/e Premiere Pro can -erform video rendering tasks *- to ') -erc ent faster t an t e &$#) A--le %acBook Pro and as *- to ## -ercen t faster /oot time-#0 Additionall,, t e Dell Precision %)?$$ A9D= 3)& $$ + #?$$5 to*c screen dis-la, as ig er resol*tion t an t e A--le % acBook Pro wit Retina dis-la,-# and offers )) -ercent more storag e ca-acit, at a significantl, lower -rice -oint t an a similarl, config*r ed s,stem from A--le-#0 For -rod*cers seeking a larger screen for d etailed work, t e %)?$$ can /e -aired wit t e Dell ;ltraS ar- )& for viewing work in st*nning ;ltra 9D clarit, wit ig -i+el densit, and e+ ce-tional color acc*rac,0

Award-Winning Vis*al !ffects Powered /, Dell Precision Vis*al effect s and digital service agencies also talked a/o*t t e /enefits of standa rdizing t eir workflows on Dell0 Framestore, w ic is res-onsi/le for t e award-winning .ravit,, 8ron %an ), t e %claren F# animated Tooned series and t e title se>*ence for @ames Bond feat*re Sk,fall, relies on ig --erformance Dell tec nolog, to create and manage e+tensive da ,-to-da, digital work wit minimal downtime0 W ile digital service agen c, Vis*al Art *ses Dell Precision workstations t ro*g o*t t e -rod*cti on -i-eline to /ring com-le+ scenes to life, s*c as t e cinematics for !lectronic Arts glo/al la*nc cam-aign of Battlefield ', w ic incl*ded ig -resol*tion c aracters and eavil, sc*l-ted environments wit intri cate geometr, and te+t*res0

Additionall,, Dell works closel, wit -artners s*c as fast-growing 8T Services firm F*t*re Tec to el- deliver com-lete, end-to-end, t*r n-ke, tec nolog, sol*tions to to- media com-anies incl*ding 9B1 and V iacom0 .ar, Pontore, e+ec*tive vice -resident of o-erations for t e c om-an,7s %odern %edia Sol*tions 3%%S5 Division, talked a/o*t ow t e , work wit organizations to im-lement scala/le media sol*tions for t e digital age and t eir n*m/er offerings tailored for media -rofessionals s*c as a video editing sol*tion /ased on Dell Precision workstations, w ic t e, sell directl, to t eir c*stomers0

Dell Precision S owcases Film and Video Sol*tions D*ring So*t /, So* t west From %arc #&- #(, Dell is once again -artnering wit t e FA D!R F1RT -resented /, 2onverse to /ring live -erformances from ne w and emerging artists to m*sic fans across t e world via live streami ng0 Dell Precision workstations wit -owerf*l 8ntel 4eon -rocessors will /e *sed for a*dio and video ca-t*re, encoding and /*ilding t e editorial footage of t e live stream0 Starting on %arc #&, visitors to t e FAD !R F1RT in downtown A*stin will ave t e o--ort*nit, to get a /e in d-t e-scenes look at t e live stream tec nolog, in Dell B 8ntel 6ive St ream Pod0

Also, Dell will /e s owcasing its latest film and video -rod*ction sol*tio ns at t e Dell and "V8D8A .reen Room, t e official S4SW Film 6o*nge, on %arc ( - ## and ave -rod*ct e+-erts onsite to answer >*estion s0

Finall,, Dell is colla/orating wit Ado/e to ena/le festival goers to cre ate a -ersonal A*stin videogram, edited and -rod*ced on Dell Precision, and s are via social media0 For more information a/o*t Ado/e at S4S W go toC www0ado/e0com:go:s+sw A/o*t Dell Dell Dell 8nc0 listens to c* stomers and delivers innovative tec nolog, and services t at give t em t e -ower to do more0 For more information, visit www0dell0com0

-# So*rceC 79ig -!nd "ote/ook Performance 2om-arisonC Dell Precisio n %)?$$ vs0 &$#& and &$#) A--le %acBook Pro wit Retina Dis-la,,7 a "ovem/er &$#) Princi-led Tec nologies Test Re-ort commissioned /, D ell0follow( http://www.plurk.com/searchkeywords )( http://b.hatena.ne.jp/ searchkeywords)