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8 APRIL 2014
FAIR DEALINGS
Blacklock up at
Faber
www.publishersweekly.com
Blurb service
Theatre
contenders
07/04/2014 17:16
8 APRIL 2014
FAIR DEALINGS
LBF: Whats new
at Earls Court
for 2014
elcome to
the 43rd
London
Book Fair.
We
are
delighted to extend a warm
welcome to our visitors and
exhibitors from around the
world to Earls Court.
Over the next three days,
25,000 people representing 115
countries will gather in the
capital to meet international
colleagues and old friends, make
new contacts and do deals. All
within the wider context of
being able to listen, learn and
gain fresh insights into new
areas. What better city to get
creative insight than London,
which is one of the worlds
most important hubs for the
creative industries.
This year, you will see some of
those aligned creative industries
on the show floorlook out for
the Gaming Pavilion, run
in association
with Ukie in
Tech Central;
Brand Licensing,
in association
with LIMA
(Licensing Industry
Merchandisers Association);
and TV & Film, in partnership
with MIPCOM in the Childrens
Zone. All of these initiatives are
supported by a great seminar
programme, both on and off the
show floor. We have 11 streams
within our Insights Seminar
programme this year, with
a great new stream focusing
on skills required in this
transformational age of
publishing. Whether you dip
into the seminar programme via
the International Publishers
Association What Works
Education Conference; through
the seminars on Level 1; or
through the new show floor
theatre The Faculty, that
celebrates academic and
scholarly publishing, you will be
challenged, inspired and
Jacks Thomas
www.publishersweekly.com
Rights round up
Hannah Westland at Serpents Tail
has acquired debut novel GLASS
(2015) by Alex Christo, who is an
agent at Conville & Walsh. Serpents
Tail has world rights excluding
North America from the Jonathan
Pegg Literary Agency. Droemer has
pre-empted German rights. US
rights are being handled by Doug
Stewart at Sterling Lord Literistic on
behalf of Jonathan Pegg. The novel
is Huckleberry Finn meets Candide,
but with added window cleaning.
Ali Dougal at Egmont has bought
THE CLOCKWORK SPARROW (2015)
and a second novel for middleg r a d e r e a d e r s b y K a t h e ri n e
Woodne, Arts Project Manager at
Booktrust. Egmont signed the world
English deal following a fourpublisher auction conducted by
Lo u i s e L a m o n t a t L B A . T h e
Clockwork Sparrow follows the
adventures of recently orphaned
Sophie, a shop girl at the newly
opened Sinclairs Department Store
in London.
Angus Cargill at Faber has bought
debut thriller FORTY ACRES by
screenwriter Dwayne Alexander
Smith. Faber has UK and
Commonwealth rights from Caspian
Dennis at Abner Stein, on behalf of
Molly Friedrich, and will publish this
July, alongside Atria in the US. Forty
Acres is about a young, black attorney
who gets drawn into a powerful,
secretive cabal. Cargill describes the
novel as an absolute knockout, one
of the most exciting and daring
submissions Ive read for ages.
Amanda Harris at Orion has bought
world rights from Hellie Ogden at
Janklow & Nesbit UK in THE LITTLE
LOAF: HOMEMADE MEMORIES by
Kate Doran, proprietor of the Little
Loaf blog. Harris describes her as
an exciting new talent. She brings
a freshness and irresistible twist to
the treats and flavours of our
childhood. This is going to be a
beautiful book. The book will
appear in June 2015.
Lynne Drew at HarperFiction has
closed a signicant new deal for four
novels by Lindsey Kelk, author of the
I HEART series. The world deal,
negotiated with Rowan Lawton of
Furniss Lawton, cover s both
standalone and series novels. The
rst will be published in spring 2015.
Da Capo Press has acquired James
McGrath Morriss unusual study of
Ernest Hemingway and John Dos
Passos, THE AMBULANCE
DRIVERS: HEMINGWAY AND DOS
PASSOSLITERARY LIVES IN WAR
www.bookbrunch.co.uk
07/04/2014 16:03
Disturbing
Conventions
Decentering Thai
Literary Cultures
Edited by Rachel V Harrison
brunCh
A History
By Farha Ternikar
twilight of
the belle epoque
Recognizing Threats,
Defending Your Rights, and
Protecting Your Family
By Theresa M. Payton
and Ted Claypoole
the referenCe
interview toDay
the enCyClopeDia
of the inDustrial
revolution in
worlD history
Edited by
Kenneth E. Hendrickson III
3 volume set
International Ordering
Information:
NBN International
10 Thornbury Road
Plymouth PL6 7PP, UK
Tel: +44 (0) 1752 202301
Fax: +44 (0) 1752 202333
Email: orders@nbninternational.com
Website: www.nbninternational.com
United States
Ordering Information:
8 APRIL 2014
US
Curtis Brown, Gelfman
Schneider/ICM Partners, and
Sagalyn Agency/ICM Partners
(handled by Curtis Brown)
Chris Bohjalians CLOSE YOUR
EYES HOLD HANDS (Doubleday)
is about a now-homeless teenager
whose parents were killed in a
meltdown at a Vermont power
plant. From the Sagalyn Agency
is former CIA analyst Mathew
Burrowss THE FUTURE
DECLASSIFIED: MEGATRENDS
THAT WILL UNDO THE
WORLD UNLESS WE TAKE
ACTION (Palgrave). From CB is
the new novel from One Day author
David Nicholls, US (US rights not
yet sold; UK, Hodder).
Foundry Literary + Media
William Giraldis HOLD THE
DARK (Norton) is set in Alaska
and follows a wolf scholar called
in to help investigate a wolf
attack on a fishing village; rights
also sold in France. From Paul
Tremblay is HEAD FULL OF
GHOSTS (William Morrow),
about a family who seek an
exorcist after their 14-year-old
daughter falls ill. HOW TO
CATCH A RUSSIAN SPY by
Anonymous, with Ellis Henican
(Scribner), which was pre-empted
in the UK, is about the Cold War
hiring of an ordinary Joe as a
double agent.
Gernert Company
Rights in Chris Pavones publishingset thriller THE ACCIDENT
(Crown) have been sold in multiple
countries. From Priya Parmar is
VANESSA AND HER SISTER
(Ballantine), a captivating novel
about the lives of Vanessa Bell and
her sister Virginia Woolf; rights sold
in the UK.
Sanford J Greenburger
Associates
Brad Thors ACT OF WAR
(Atria/Emily Bestler) is a followup to the authors 2013 bestseller
Hidden Order. From Melody
Anne there are two romance
www.publishersweekly.com
Wylie Agency
Amos Ozs JUDAS (Houghton
Mifflin Harcourt) is set in
Jerusalem in the winter of 1959
and 1960 (rights sold in Israel and
Brazil). On the non-fiction side is
THE RISE AND (POTENTIAL)
FALL OF MODERN CENTRAL
BANKING: WHAT IT MEANS
FOR YOU (US rights not yet
sold), by Mohamed A El-Erian,
which sheds light on what
individuals, companies, and
governments can do today. From
Charles Duhigg is WHY THINGS
GET DONE (Random House),
which explores recent discoveries
in psychology, neurology, and
economics that illuminate why
some people seem to cram more
useful hours into each day.
Writers House
WH will be selling foreign rights
to Jonathan Troppers 2009 novel,
THIS IS WHERE I LEAVE YOU
(Penguin), hoping to draw interest
because of the forthcoming film
adaptation. From Shawna Yang
Ryan is the novel GREEN ISLAND
(Knopf), about three generations of a
Taiwanese family. From the creators
of the popular podcast Welcome
to Night Vale, Joseph Frank and
Jeffrey Cranor, is a currently untitled
novel that paperback imprint Harper
Perennial has acquired. The major
non-fiction title from the agency is
SUNRISE OVER HIROSHIMA:
THE REMARKABLE TRUE
STORY OF A FAMILY DIVIDED
BY WAR (Harper), by Pamela
Rotner Sakamoto, about a
Japanese-American family with
two sons who fought on opposing
sides in World War II.
UK
Aitken Alexander
THE MOUNTAIN CAN WAIT
by Sarah Leipciger is set in British
Columbia, where a boy driving
home from a party is involved in
an accident that kills a girl (UK,
Tinder Press; US, Little, Brown).
GERMANS 1939-45 by Nicholas
Stargardt is billed as the first fullContinues on page 8
www.bookbrunch.co.uk
07/04/2014 09:01
8 APRIL 2014
Edwards Fuglewicz
THINGS I AM ASHAMED OF
is a memoir and a study of
ordinary foibles by Nicholas
Clee, author (Dont Sweat the
Aubergine, Eclipse) and co-editor
of BookBrunch (Kindle Singles).
Journalist and author Paul du
Noyer first met Paul McCartney
over 35 years ago and has
spent many hours in recorded
conversation with the former
BeatleCONVERSATIONS WITH
McCARTNEY is the result.
Furniss Lawton
HELP ME! is an account of
Marianne Powers year-long quest
to see if self-help can actually help.
GIRLS ON TOUR is the third
novel by Nicola Doherty (UK/
Commonwealth, Headline).
Gregory & Co
Belinda Bauers new novel
THE FACTS OF LIFE AND
DEATH is about a dark spiral of
corruption and manipulation (UK,
Transworld; Sweden, Modernista).
Kaz, the heroine of Susan Wilkins
THE INFORMANT, is trying to
go straight, but is caught between
the demands of her gangster
brother and of a relentless
policeman (UK, Pan Macmillan;
Germany, Droemer).
Rupert Heath
AK Benedicts JONATHAN
DARK OR THE EVIDENCE
FOR GHOSTS is set in London,
where a detective uses his contact
with ghosts to help uncover a
serial killer (UK, Orion; Germany,
Droemer; Italy, Eliot Edizione;
film/TV, Company Pictures). The
www.publishersweekly.com
07/04/2014 09:01
8 APRIL 2014
www.publishersweekly.com
www.bookbrunch.co.uk
04/04/2014 23:38
8 APRIL 2014
Freedom to publish
or many of us in the
UK and countries like
it, we can almost take
for granted the ease
with which we can use
books and newspapers to convey
ideas to the rest of humanity,
writes Richard Mollet. However, for many people in the
world, what we regard as this
basic activity, can be fraught
with (sometimes fatal) danger.
From the very first Sumerian
writers to those of the present
day, the act of writing has meant
the ability to convey ideas and
information. But writing only
makes an impact when it can
reach an audience. In the same
way that human rights charters
protect freedom of speech rather
than freedom of thought, so too
should we consider the conveyance, that is the freedom to publish, as being so very vital.
That is why this year the Publishers Association is proud to
Richard Mollet
www.publishersweekly.com
03/04/2014 11:37
8 APRIL 2014
Traditional routes
Its worth pointing out that
publishing houses remain the
backbone of most authors
publishing experience. Ebook
sales appear to be levelling out at
well under 50% of the market,
Sam Edenborough
www.publishersweekly.com
Service of discovery
This view is shared by Naomi
Tongue, a Literary Scout at
Louise Allen-Jones scouting
agency, who told me: We
appreciate that agents spend their
time on things they believe in
on the whole submissions from
agents will capture our attention.
However she pointed out that
whatever route a manuscript has
Pop
Science
ecw press
ecwpress.com | info@ecwpress.com
www.bookbrunch.co.uk
04/04/2014 23:31
8 APRIL 2014
Multimedia skills
The multimedia experts are therebut book
publishing has failed to attract them in sufficient numbers. Publishing needs to be sexier so that multimedia people look at books
as well as going to the games industry. If
book publishers want to create a fully interactive product they need at present to go to
three people with three different lots of
expertise, which isnt cost-effective. Thus,
publishing houses need to recruit individuals
skilled in all multimedia.
www.publishersweekly.com
Rick Mayston
Unique products
Mayston, who has had an unusual career
trajectory, believes he is well-positioned to
hold peoples hands and point them in the
right direction tech-wise, so enabling them
to evolve their own unique products.
Theres a package of licences that I can provide with my connections, which other literary agents probably cant. And since a
mighty handful of projects Mayston originated in his hybrid role at Getty Images
including Alexander McQueen: Genius of a
Generation, Lords: A Celebration in Pictures and Fifty Years on the Streethave been
significant sellers, its not unreasonable to
assume he knows what hes talking about.
Something of an autodidact, Mayston
went straight from school to work as a
design and paste-up artist at Royds
04/04/2014 23:26
8 APRIL 2014
Thinking laterally
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04/04/2014 23:26
8 APRIL 2014
Koh Young-soo
As an IT powerhouse, Korea
has been the leading pioneer in
Webtoons, a format we believe
will lead the Korean Wave into
Europe. To support the expansion
of Webtoons, we have prepared a
special Webtoon exhibit for the
Fair where attendees are invited to
peruse and enjoy the digital
editions of many Korean manhwa
(comics and cartoons).
Also during the Fair, many
meetings between Korean and
British writers are scheduled, and
a variety of seminars for
publishing executives from both
countries are planned. We believe
that these events will introduce
the best of Korean literary works
to the UK marketone of the most
www.publishersweekly.com
e are honoured to be
the Mark et Focus
country at the London
Book Fair, and we are most
delighted to have this opportunity
to provide Fair attendees and
exhibitors an insight into Koreas
vibrant publishing industry,
writes Eric W SYang.
I firmly believe that the 2014
Market Focus will be a genuinely
stimulating environment, where
people from different corners
of the worldunited by a love
of booksshare their vision
for a brighter future in
publishing. I am confident that
the Market Focus Pavilion will
be fondly remembered as a
place where new ideas were
sparked, new titles born and new
friends made.
Our staff members preparing
for the Korea Market Focus at
LBF 2014 have spared no efforts
in lining up an exciting series
of cultural events, seminars
and special programmes. This
Eric W S Yang
is a great opportunity for all
visitor s to experience and
explore Korea.
I hope that the 2014 Korea
Market Focus will be a runaway
success, and that the London
Book Fair will continue to
establish its status as the worlds
most renowned book fair.
Eric W S Yang is the Chairman,
Executive Committee, Korea Market
Focus 2014.
www.bookbrunch.co.uk
06/04/2014 13:01
8 APRIL 2014
Duncan Calow
Dodgy data
Back at Earls Court, maybe in more sensible
shoes, the publishing sector will surely be
discussing much of the same. Last year,
at the Charles Clark Memorial Lecture,
Richard Hooper was already warning of
the problems of dodgy data. His focus
was on metadata and content itself, but
his speech raised a wider general issue
of awareness. Indeed, while Hooper felt
that publishing businesses were probably
in better shape with their content databases
than other media sectors, many will not
have had anything like the experience that
their music counterparts have of the type of
data-use described above. That, of course,
is changing, with some online publishers
experts in the field and in certain areas of
publishing, at least, a far closer and
more comfortable relationship with the
world of advertising. There is a clear
content hierarchy in publishing, true,
but there is still a potential for added-value
data use at most levels.
Audiences of music fans and audiences of
readers may look and behave very
differently, but there is no inherent reason
why digital environments, which allow the
collection and interrogation of greater
volumes of information (whether permitting
greater creative insight or releasing greater
commercial value), cant flourish in both.
Just how far is what we have to debate.
Yet this is not just about Big Data. With
publishers output now being created,
promoted, sold, consumed and discussed in
a digitally recordable form, there is certainly
a potential and need for Smart Data. This
is where the law comes in, with first, and
foremost, concerns over data protectionfor
03/04/2014 15:32
8 APRIL 2014
he digital transition
has been a long, rocky
road for the academic
publishing industry,
writes Michael
Cairns. Many of the same bumps,
obstacles, crossroads and cul de sacs
that its garish and vociferous trade
publishing cousin has encountered,
have also been features of its own
equally eventful journey.
Yet arguably academic publishing has had more to contend with.
In addition to the challenges of selling content in an increasingly digitised landscape, the industry has
also had to do a great deal of soul
searching and introspection, eventually coming to terms with the
fact that its very core values, structures and processes needed to be
completely turned on their heads.
Striking gold
At the Professional Scholarly Publishing (PSP) Annual Conference in
February, I was impressed by the
confident and robust nature of presentations from publishers such as
Michael Cairns
strated that they are able to manage this process quite efficiently,
so I would envisage that new
processes are structured around
their open peer review models.
The next few years will be
pivotal for the scholarly market.
The widespread adoption of OA
will enable publishers to focus on
the modernisation of other
aspects of their business, the
innovative ways they deliver
content, a fairer way of
measuring influence and the peer
review process. I
look forward to
seeing many of
these themes
being discussed at
the Faculty at LBF this year.
Michael Cairns is CEO of Publishing
Technology. He will take part in the
CEO panel debate, Beyond Open
Access: Whats Next for Academic
Publishing? at the Faculty at 11:30am
on 9 April.
Future gazing
It would appear that many publishers no longer consider OA to be
a problem and more so an opportunity. As they become more
accommodating towards these
models, other pressing industry
conundrums can also be
addressed. The first of which is
metrics. In an industry which is so
deeply rooted in peer influence and
how much impact an author,
paper or journal has within its
community, academics have long
been seeking an alternative measurement tool to the traditional
www.publishersweekly.com
www.bookbrunch.co.uk
04/04/2014 23:27
8 APRIL 2014
Joseph Lee
China
And the best market for Korea is China. The
number of titles sold into China was 376,
with 146 titles into Thailand, 78 titles into
Malaysia, 69 titles into Taiwan, 55 titles into
Indonesia, 21 titles into Japan and Vietnam
each, and 19 titles into France. So China and
the South-Eastern countries of Asia are the
biggest markets for Korean books, and their
main categories are childrens books, comic
books and literature.
At the same time (in 2013) 9,301 foreign
books were translated and published in
Korea. The number of books Korea buys
04/04/2014 23:17
8 APRIL 2014
New areas
[The anniversary] is a fantastic achievement
for my father and Im immensely proud of
him and the company for it, said
Buckhalters son, James, who joined
Severn as Deputy Managing Director in
February. James, who said he has
grown up with Severn House,
describes his role as investigating and
developing new areas for the company,
while ensuring that it remains
successful as a niche publisher within its
crime and romance specialties.
Last night Severn hosted a dinner to mark
its anniversary, and the company will
continue celebrating at the Fair with a
drop-in cocktail reception, to take place this
evening in the View (adjacent to the
International Rights Centre) from 5.00pm
to 6.30pm. All are welcome.
We offer:
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www.publishersweekly.com
Severn.indd 3
www.bookbrunch.co.uk
06/04/2014 09:49
8 APRIL 2014
he increasing
importance of
ebooks in both the
UK and the US is
having a major
impact on the publishing
eco-system, writes Jo Henry.
Nielsen Books & Consumers
2013 survey shows that, in the
UK, ebooks now account for
one in four of all consumer book
purchases, up from one in five in
2012and in adult fiction, the
category most affected by the
move to digital, the proportion
bought as ebooks is now more
than 40%. Despite the growth in
purchasing of digital books,
however, the overall book
market in the UK declined in
2013even with the significant
impact of the Fifty Shades trilogy
on the market in 2012 removed
from the equation.
The increase in the ebook
value share of the UK market
showed smaller growth than in
volume termsmainly because of
an increase in self-publishing.
Its now estimated that around
20% of fiction ebooks bought
are self-publishedand they are
most commonly bought for
under 2, whereas mainstream
fiction ebooks are typically
purchased at somewhere
between 3 and 4.99. Overall,
the average price paid for a
fiction ebook dropped to around
60% of that paid for a
paperback fiction book in 2013.
Internet-only retailers
continue to dominate the ebook
E-reading devices
Much of the growth in the ebook
market is of course driven by
device ownership, with numbers
coming into the market
increasing when new devices
become available or are given as
gifts at Christmas. Access to
suitable devices rose among UK
book buyers in 2013, although
mainly through increased
ownership of tablets rather than
dedicated e-readers, a trend that
was particularly influenced by
the release of the Kindle Fire in
Autumn 2012.
By the end of last year, over
half of book buyers were in
households with tablets or
e-readers, and three quarters
had a tablet, an e-reader or a
www.bookbrunch.co.uk
06/04/2014 13:13
8 APRIL 2014
n the UK and US
smartphone. We see a similar
pattern in the US, where tablet
ownership is now double that of
dedicated e-reading devices,
having overtaken the latter in
popularity in Autumn 2012.
In the US, around one in four
of all book buyers now purchase
at least one ebook each month.
This proportion did not grow
significantly in 2013, after an
uptick in early Q1. And initial
data on the 2014 market seems
to indicate that Christmas
gifting of devices has resulted in
a similar uptick this year too.
Despite the increase in tablet
ownership, more than 60% of
ebooks in the UK were bought to
be read on a dedicated, rather
than a multifunction, device in
2013. And, only half of all the
books bought by e-reader
owners in 2013 were ebooks
meaning that half of their
purchases were in printed
format, of course. Meanwhile, a
much lower proportiona third
of the books bought by tablet
owners were digital in 2013; two
thirds of their book purchases
were printed books.
www.publishersweekly.com
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06/04/2014 13:13
8 APRIL 2014
Spotlight on Korea
Korea is the Market Focus country at this years Fair. Barbara J Zitwer explains the global
potential for Korean authors work, especially once it has been translated into English
y adventure
with Korean
Literature has
lead me to
some life
lessons that have helped me, not
only in business, but in my
personal life as well. Little did I
know when I sold my first Korean
book eight years ago, that I would
embark on a path that would
change my life forever. I am
American and own a small
boutique agency in New York
City, but handle books of
international fiction written by
foreign authors who are
translated. That already made me
quite different, as America still
only publishes a very small
number of translations. So, it
hasnt always been easy to
convince publishers that they
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Universal stories
They sell millions and millions of
books because their stories are
universal and, to my delight and just
as the 2014 Market Focus honours
Korean literature, I can report that
the West has begun to embrace
Korean voices and market them, not
as strange and foreign, but as
wonderful works from new voices.
But we in the West have still not fully
appreciated the way to make
Korean books profitable, or indeed,
their full English-language market
potential beyond our own shores.
English-language export sales are
often treated as throw-aways and
are not marketed well in foreign
countries. We are missing out on
huge opportunities and I hope that
changes quickly. I think it will.
04/04/2014 22:44
8 APRIL 2014
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04/04/2014 22:44
8 APRIL 2014
www.publishersweekly.com
Andrew - Apple.indd 2
www.bookbrunch.co.uk
04/04/2014 22:31
8 APRIL 2014
for copyediting, and handled the many backand-forths to get the copy fact-checked and
cleaned up. Then, there was a press release
drafted, and redrafted, many pre-pub calls to
media by our Publicist Christi Cassidy, as
well as communications with all the retailers, who had to review and accept the book
for publication. It paid off. The ebook briefly
rose as high as number 1 among Kindle Singles, and remained in the top 10 for weeks.
What stands out most to me in retrospect, is
that PW covered all of the not inconsiderable
costs of this processin terms of financial and
human resources. And then there was the
actual marketing: PW offered a platform to
get the book in front of readers, and used its
social media presence to keep it there. When
Apples trial ended and a verdict was issued 20
days later, the machinery kicked up again to
get an updated version out just days later. A
print-on-demand version is also in the works.
It is often overlooked in this exciting new
age, but publishingand self-publishingis
extraordinarily intensive work. It is wonderful that so many authors now have the ability to deliver their work to an audience. But
doing so successfully takes an almost full-
I N T E R N A T I O N A L
M O N E T A R Y
F U N D
The lessons in this volume are essential background not only for
policymakers, but for anyone who wants to understand todays
global economy.
Maurice Obstfeld University of California, Berkeley
IMF BOOKSTORE
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Andrew - Apple.indd 3
imfbookstore.org/pw4fc
www.bookbrunch.co.uk
04/04/2014 22:32
8 APRIL 2014
Hayley Radford
Passionate authors
Another writer weve felt fortunate to work
with is Andrew Critchley, the author of a
rather magical novel about love and
redemption, Dublin in the Rain. As the midlist declines, it is perhaps being replaced by
quality self-published work, delivered by
passionate authors enjoying solid sales and
good reviews, who treat publishing very
much like a start-up business, one in which
they must invest some resources, coupled
with time and dedication. Success can be a
very personal definition, and authors such as
Andrew can celebrate breaking the Amazon
Top 40, confident in the knowledge that
they have written, edited, designed,
published and promoted a beautiful book,
that has deservedly found an audience.
Andrew will publish the second novel in his
Dublin trilogy at the end of 2014.
Choice in publishing should be a welcome
liberation, something to be embraced. As an
industry I believe were stronger together,
tackling the new, the good and the
bewildering as a united front, constantly
reviewing and revising whats available on
behalf of those who sustain and enrich our
trade, the writers themselves. There must be
better, different ways of working, and we
should relish the challenge of finding them.
Hayley Radford is Co-founder and Director of
Marketing at Authoright (www.authoright.com),
LitFactor and the International Author Fair Series.
www.bookbrunch.co.uk
03/04/2014 15:37
8 APRIL 2014
www.publishersweekly.com
www.bookbrunch.co.uk
04/04/2014 23:01
8 APRIL 2014
Game on
he London Book
Fair plays host to a
dedicated Gaming
Pavilion for the first
time this year, write
Sam DElia and Doug Wallace.
Located in the bustling heart of
Tech Central in Earls Court Two,
the Pavilion is a new space for
publishers and book marketeers to
meet leading developers, and
discuss partnership opportunities
around narrative-led gaming.
The global phenomenon of
Rockstars Grand Theft Auto
franchise, the runaway success of
Rovios Angry Birds publishing
programme, and the critical
acclaim heaped on Simogos
Device 6, all serve to spotlight the
power of games to engage
audiences on an epic scale.
LBF is launching this venture
with UKIE, the UKs premier
trade body representing the
gaming industry. UKIEs Chief
Executive, Dr Jo Twist, agrees
that the time is right for the two
industries to work more closely
with each other, because books
and games both tell stories and
educate people, but as publishing
becomes more digital, our
industries grow even closer by
having key skillsets in common.
World-class games
We know that Britain has an
internationally-respected publishing industry, but its also
home to a vibrant, world-class
games development industry.
Jacks Thomas, Director of LBF,
recently commented that theres
untapped potential in greater collaboration between these two
complementary, creative
worlds. The Pavilion will be a
place to discuss collaboration
around digital development, not
only concerning digital publishing, but also about online marketing, audience development and
monetisation of content.
In the same way that the TV &
Film, Brand Licensing and Comics
areas of the Fair are making plain
the convergence between aligned
creative industries, so too the
Gaming Pavilion challenges
publishers to engage readers
through immersive, non-linear
narrativeseither through online
www.publishersweekly.com
A need to read
When I was young I got a job in
the local library and it
jumpstarted the boy I was. It
was unpaid work, of course,
but I would have paid them
because I wanted to read every
book in the place and I so
engineered things that I had
multiple library cards. And the
librarians didnt seem to mind,
recognising me as one of their
kind: a boy that needed to read.
Heavens. I needed to read like I
need to breathe! And they liked
me even more because the
books I borrowed always came
back in better condition than
when they were lent. I used to
polish them.
And I remember a rather
sniffy lady asking me to
recommend a suitable book for
a child who is seven and I
replied, Madam, a book that is
suitable for a child of 10, of
course. Actually, in my case,
once the Lord of the Rings was
published, I was a reading fool,
and still am. Oh, yes, I have
a mechanical device on which
I could probably store just
about every book I could ever
wish to read, but it doesnt feel
or smell like a bookespecially
some of my very old tomes that
appear to have used up quite a
lot of cow in their bindings. No,
the mechanical device is just
that, a word receptacle that I
could never love as I love the
printed page.
Terry Pratchett
Reading families
As I go about my business I
meet thousands of readers from
all over the world and what I
treasure most is those families
who are reading families. You
look into the eyes of a child
whose family reads and, quite
frankly, you would barely need
to send them to school. In fact,
they would probably find school
somewhat dull. When I was very
young and stupid, my mother, in
order to get me to read anything,
promised me a penny-per-page
well read. The second book was
the Wind in the Willows. It
fascinated me. I knew the writer
was lying when he had toads
living in great country houses,
and badgers and moles acting
like British gentlemen, but that
didnt matter. I read the pages so
often they fell apart. A good
book, no matter its intended
audience, should get people
reading (and thats what started
me writing). And once I started, I
never stopped, and my mother
could keep her money.
I have to say that I was,
at school, not much of a scholar.
In those days science fiction
and fantasy was sneered at. Now
the genre is everywhere
probably even in my old library
in Beaconsfield. I went back
there last year for a gig and
there they were; the sparking
eyesthe children who would
grow up having a lot of fun
along the way.
It starts with a book, just one
book, and it grows.
A Celebration of the Work of
Terry Pratchett takes place today
at 11.30am in the PEN Literary
Salon.
www.bookbrunch.co.uk
04/04/2014 23:36
8 APRIL 2014
E-Vault
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retail distribution and
sales analytics
Training Vault
Global print-on-demand
and resource management
for training and
education materials
Journal Vault
Global print-on-demand and
subscription management
for journals
Is it time to talk to us? Come and see us at The London Book Fair 2014, stand Q705
9 Culley Court, Bakewell Road, Orton Southgate, Peterborough, PE2 6XD
tel:01733
237867 fax:01733 234309
www.publishersweekly.com
www.printondemand-worldwide.com info@printondemand-worldwide.com
www.bookbrunch.co.uk
06/04/2014 12:46
8 APRIL 2014
Greater choice
With digital publishing everything began to
change. Some mobile devices and apps are
already accessible, giving me a choice of how
I read a book. Now I have much wider choice
of books than ever before, and the amount I
have spent on books in the last five years has
gone from zero to hundreds of pounds. It has
been exciting, as for the first time I have been
able to go shopping online for books that I
can read on my mobile devicesebooks and
downloadable unabridged audiobooks.
With downloadable audiobooks there is a
much wider range of unabridged recordings
on the market, which is a real treat. I often
choose audiobooks for my leisure reading,
but as only a small number of the books
published are available as audiobooks I can
read them in other ways. I can use synthetic
voice (text-to-speech) or refreshable
electronic Braille on a refreshable electronic
Braille display, connected via Bluetooth.
People are often amazed when they see this
in action, using a high-tech portable (and, up
to now, admittedly expensive) device.
The experience is not perfect yet by any
means, and there are many developments
still needed till the full potential is realised,
but the technology exists to make it possible.
As Chair of the Right to Read Alliance, I
am excited by the huge potential for one in
eight of the population to have access to a
www.publishersweekly.com
Pete Osborne
Key challenges
Developments in technology make it
easier for me to read every day. I am lucky. I
am comfortable with technology, and can
afford and use devices which have the
functionality I need. And I do not need
complex books. Currently only a few devices
and apps are accessible for me, and if I
needed more complex books, textbooks or
course material, my options would be much
more limited.
I am acutely aware of the fact that there
are many people who are not yet able to
benefit from the advances technology has
enabled, and that there is a great deal more
to be done to make sure that we make the
most of the opportunities. Everyone along
the book supply chain has a role to play.
This is reflected eloquently in the Joint
Statement on Ebooks and Accessibility,
which was launched at London Book Fair
just two years ago, and has the support of a
wide range of organisations including the
Publishers Association (PA), Society of
Authors, Association of Authors Agents and
EDItEUR, as well the Macular Society,
RNIB and the Right to Read Alliance. We
are particularly keen to encourage
publishers, device manufacturers, software
developers and platform providers to work
together and make the ebook experience
an accessible one so that all readers can read
all books.
I am proud that the Right to Read Alliance
is part of the PAs Accessibility Action
Group, which is dedicated to taking this
forward and making it a reality.
www.bookbrunch.co.uk
04/04/2014 23:30
Growth is never by
mere chance; it is
the result of forces
working together
- James Cash Penney
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