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NEW BOOKS for
BUSINESS MANAGEMENT
& LEADERSHIP COURSES Examination Copies Available
For more information on these books and authors, visit www.randomhouse.com/academic
2014
m
www.randomhouse.com/academic /randomhouseacademic @RHacademic /commonreads
To order examination copies, go to: www.randomhouse.com/academic/examcopy
EXAMINATION COPY POLICY: $3.00 for each paperback title and half the retail price for hardcover editions as noted in this yer.
No shipping & handling fees required. For academic instructors only; Limit of ten exam copies per year.
CENTERED LEADERSHIP
Leading with Purpose, Clarity, and Impact
by Joanna Barsh and Johanne Lavoie
I
n How Remarkable Women Lead, Joanna Barsh and
Susie Cranston outlined a framework explaining
what distinguishes leaders who have realized true
greatness. For the past six years, she traveled the globe
giving seminars, workshops, and keynotes on how to
put this framework into practice. Centered Leadership
puts these highly sought after seminars onto the page,
walking readers through the interactive tools, exercises,
and strategies that have helped tens of thousands of women gain the skills and
condence to unleash their potential and that of those around them.
Centered Leadership is a personal and practical roadmap
to taking on the challenge of leadership.
SHERYL SANDBERG, COO OF FACEBOOK AND AUTHOR OF LEAN IN
Crown Business n HC n 978-0-8041-3887-1 n 336 pp. n $26.00/$31.00 Can. n Exam Copy: $13.00
Joanna Barsh is available for campus talks.
For more information, visit: www.rhspeakers.com
THE XX FACTOR
How the Rise of Working Women Has
Created a Far Less Equal World
by Alison Wolf
New York Times Book Review Editors Pick
I
n this well-researched book, noted British academic
Alison Wolf examines why more educated women
work longer hours, why having children early is a good
idea, and how feminism created a less equal world.
Her ndings will inspire erce debate and expand the
conversation about womens role in society.
Wolf has written an exhaustive, intelligent, thoughtful and at times
provocative and idiosyncratic analysis of what it is to be an elite
woman. By laying out the choices that women are faced with and
the consequences of their actions, Wolf is ensuring that we do not
have to walk blindfold into the future. The Financial Times
Meticulously researched, global in reach and grounded in data,
The XX Factor elevates and informs a jaded and adversarial debate
that often turns on sound bites and anecdote. Wall Street Journal
Crown n HC n 978-0-307-59040-4 n 416pp. n $26.00/NCR n Exam Copy: $13.00
CREATING MAGIC
10 Common Sense Leadership Strategies
from a Life at Disney
by Lee Cockerell
C
ombining surprising business wisdom with
insightful and entertaining stories from Lee
Cockerells four decades on the front lines of
some of the worlds best-run companies, Creating
Magic shows how everyonefrom small business
owners to managers at every levelcan become
better leaders by infusing quality, character,
courage, enthusiasm, and integrity into their
workplace and into their lives.
Lees common sense principles and down to earth storytelling is
refreshing. His book will help leaders and managers at all levels
become better in all parts of their lives. LEE HUEBNER, DIRECTOR OF
THE SCHOOL OF MEDIA AND PUBLIC AFFAIRS, GEORGETOWN UNIVERSITY
Crown Business n HC n 978-0-385-52386-8 n 288 pp. n $26.00/$30.00 Can.
Exam Copy: $13.00
THE CUSTOMER RULES
The 39 Essential Rules for Delivering
Sensational Service
by Lee Cockerell
F
ormer EVP of Walt Disney World Lee Cockerell
knows that success in business depends upon
winning and keeping customers. In 39 digestible
chapters, he shares everything he has learned
in his 40+ year career in the hospitality industry
about creating an environment that keeps
customers coming back for more. Here, Cockerell
explains the simple principles that have been shown to work in
companies as large as Disney and as small as a local coffee shop.
Cockerell offers practical, reader friendly suggestions and
guidelines which can be implemented immediately to
enhance and improve customer service at any company.
FRED WHYTE, PRESIDENT, STIHL INCORPORATED
Crown Business n HC n 978-0-7704-3560-8 n 208 pp. n $19.99/$23.99 Can.
Exam Copy: $10.00
Lee Cockerell is available for campus talks.
For more information, visit: www.rhspeakers.com
For a free Teachers
Guide, go to:
www.bit.ly/RIoM82
SEPTEMBER 2014
OCTOBER 2014
NEW BOOKS for BUSINESS MANAGEMENT & LEADERSHIP COURSES 2014
NEVER EAT ALONE, Expanded and Updated
And Other Secrets to Success, One
Relationship at a Time
by Keith Ferrazzi and Tahl Raz
N
ever Eat Alone, the bestselling business classic on
the power of relationships, has now been updated
with in-depth advice for making connections in the
digital world.
[Ferrazzis] insights on how to turn a conference, a
meeting, or a casual contact into an extraordinary
opportunity for mutual success make invaluable
reading for people in all stages of their professional and personal lives.
I strongly recommend it. JEFFREY E. GARTEN, DEAN, YALE SCHOOL OF MANAGEMENT
Crown Business n HC n 978-0-385-34665-8 n 400 pp. n $27.00/$32.00 Can. n Exam Copy: $13.50
Keith Ferrazzi is available for campus talks.
For more information, visit: www.rhspeakers.com
CREATIVE CONFIDENCE
Unleashing the Creative Potential Within Us All
by Tom Kelley and David Kelley
I
n an inspiring narrative that draws on countless stories
from their work at IDEO, the Stanford d.school, and with
many of the worlds top companies, David and Tom Kelley
identify the principles and strategies that will allow readers
to tap into their creative potential and allow them to in-
novate in terms of how they approach and solve problems.
A myth-busting, muscle-building gem of a book. It
shatters the false belief that only some people are creative. Then it provides
a smart, practical action plan for boosting your innovative capacities.
DANIEL H. PINK, AUTHOR OF DRIVE, A WHOLE NEW MIND, AND TO SELL IS HUMAN
Crown Business n HC n 978-0-385-34936-9 n 304 pp. n $29.00/$35.00 Can. n Exam Copy: $14.50
ESSENTIALISM
The Disciplined Pursuit of Less
by Greg McKeown
F
or anyone who has ever felt overworked but
underutilized or always busy but never productive,
comes a book on how to achieve more by doing less:
a systematic, strategic framework for discerning what
is essential, eliminating what is not, and removing
obstacles in order to make the execution of what
is actually essential as easy and effortless as possible.
A timely, essential read for anyone who feels
overcommitted, overloaded, or overworked.If more leaders embraced this
philosophy, our jobs and our lives would be less stressful and more productive.
ADAM GRANT, WHARTON PROFESSOR AND BESTSELLING AUTHOR OF GIVE AND TAKE
Crown Business n HC n 978-0-8041-3738-6 n 272 pp. n $23.00/$26.95 Can. n Exam Copy: $11.50
Greg McKeown is available for campus talks.
For more information, visit: www.rhspeakers.com
THE GREAT GAME OF BUSINESS
The Only Sensible Way to Run a Company
Expanded and Updated
by Jack Stack and Bo Burlingham
T
he 20th anniversary edition of The Great Game of
Business includes a new introduction and commen-
tary by the author and a Get in the Game how-to
guide to help readers begin implementing the ideas
detailed in the book. The original book, published in
1992, became the primer for open-book management; a
(then) new method based on the concept of democracy,
the spirit of sports and the reality of numbers.
Inspired and inspiring, a classic. JIM COLLINS, AUTHOR OF GOOD TO GREAT
Crown Business n TR n 978-0-385-34833-1 n 384 pp. n $18.99/$21.95 Can. n Exam Copy: $3.00
SEPTEMBER 2014
SCRUM
The Art of Doing Twice the Work in Half the Time
by Jeff Sutherland
T
he rst book to explain how the software worlds
hottest management process can be used as a tool
to hyper-accelerate work of all kinds, Scrum explains
to the general reader what is wrong with the way we
currently do work, and how productivity and quality can
be boosted as much as 1200 percent.
This extraordinary book shows a new way to simplify
your life and work, increase your focus, and get more
done in less time than you ever thought possible.
BRIAN TRACY, BESTSELLING AUTHOR OF EAT THAT FROG AND TIME POWER
Crown Business n HC n 978-0-385-34645-0 n 272 pp. n $27.00/$32.00 Can. n Exam Copy: $13.50
To request a free Advance Readers Copy, email rhacademic@randomhouse.com
SCALING UP EXCELLENCE
Getting to More Without Settling for Less
by Robert I. Sutton and Huggy Rao
A
uthors Robert I. Sutton and Huggy Rao tackle a
challenge that determines every organizations
success: scaling up more effectively as a program or
an organization creates a larger footprint. Drawing on
inside accounts, case studies, and academic research
from a wealth of industries, Sutton and Rao identify the
key scaling challenges that confront every organization.
Whether youre an entrepreneur who wants to get
big, a CEO who wants to avoid stagnation, or a non-prot executive who
wants make a deeper difference, Scaling Up Excellence is an essential read
DANIEL H. PINK, AUTHOR OF DRIVE AND TO SELL IS HUMAN
Crown Business n HC n 978-0-385-34702-0 n 368 pp. n $26.00/NCR n Exam Copy: $13.00
ZERO TO ONE
Notes on Startups, or How to Build the Future
by Peter Thiel and Blake Masters
R
ening and expanding on his start-ups course at
Stanford, Silicon Valley legend Peter Thiel says that
progress comes in two forms: Vertical and Horizontal.
Vertical progress is building new ideas from the ground
up. Horizontal progress means copying or iterating on
products, ideas, and solutions that already exist. To
create lasting value, Thiel argues, we must strive for
vertical progress. Zero to One urges innovators in all
elds to nd a new frontier. The next great company
wont be another Microsoft or Applethose have been done.
Instead it will be something completely new that we have yet to dream up.
Crown Business n HC n 978-0-8041-3929-8 n 224 pp. n $27.00/$32.00 Can. n Exam Copy: $13.50
To request a free Advance Readers Copy, email rhacademic@randomhouse.com
TAKE COMMAND: Lessons in Leadership:
How to Be a First Responder in Business
by Jake Wood
F
ounder and CEO of Team Rubicon and ex-Marine sniper
Jake Wood applies lessons in leadership and teamwork
from the disaster zone and the battleeld to show how to
be a rst responder in business. An entrepreneurial ap-
proach to leading and succeeding in a world where speed,
agility, and a bias toward action are crucial for professional
survival, this book is about how to become the kind of lead-
er who gets results when the stakes are at their highest.
An exceptional book that is equal parts
inspirational, informative, and instructive.
GENERAL DAVID H. PETRAEUS, UNITED STATES ARMY (RETIRED)
Crown Business n HC n 978-0-8041-3838-3 n 256 pp. n $25.00/$29.95 Can. n Exam Copy: $12.50
To request a free Advance Readers Copy, email rhacademic@randomhouse.com
2
0
th
Anniversary Edition
ZERO TO ONE
Notes on Startups,
or How to Build
the Future
by Peter Thiel
and Blake Masters

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