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Table of Contents
INTRODUCTION .......................................................................................................................... 2
Key Business Processes ......................................................................................................... 3
The process of talent management ....................................................................................... 3
Talent Management v/s Traditional HR Approach............................................................... 4
The focus of talent management ............................................................................................ 5
Knowledge Management ....................................................................................................... 10
LITERATURE REVIEW: ............................................................................................................ 11
PROBLEM IDENTIFICATION ................................................................................................... 13
OBJECTIVES .............................................................................................................................. 13
NEED OF THE STUDY.............................................................................................................. 13
RESEARCH METHODOLOGY ................................................................................................ 14
PRIMARY DATA ..................................................................................................................... 14
SECONDARY DATA .............................................................................................................. 15
STATISTICAL TOOLS: .......................................................................................................... 15
SAMPLING TECHNIQUES: .................................................................................................. 15
ANALYSIS: .................................................................................................................................. 16
HR PROFESSIONAL ............................................................................................................. 16
EMPLOYEE ............................................................................................................................. 23
FINDINGS .................................................................................................................................... 28
HR MANAGERS ..................................................................................................................... 28
EMPLOYEES .......................................................................................................................... 29
RECOMMENDATIONS.............................................................................................................. 30
CONCLUSION ............................................................................................................................ 31
LIMITATIONS .................................................................................. Error! Bookmark not defined.
ANNEXURE ................................................................................................................................. 32
BIBLIOGRAPHY ......................................................................................................................... 33


INTRODUCTION

This new age economy, with its attendant paradigm shifts in relation to the human capital, in
terms of its acquisition, utilisation, development and retention, has placed a heavy demand on
todays HR professionals. Today HR is expected to identify potential talent and also
comprehend, conceptualise and implement relevant strategies to contribute effectively to
achieve organisational objectives. Hence a serious concern of every HR manager in order to
survive this War for Talent, is to fight against a limited and diminishing pool of qualified
available candidates to replace valuable employees when they leave, dramatically underscoring
the difficulty to attract, motivate and retain the best employees in an organisation. To analyse
the reasons, we first need to understand what TALENT means. People have different views
and definitions. According to Leigh Branham, vice president, consulting service at Right
Management Consultants and author of the book, Keeping People Who Keep You in Business,
a talent is not rare and precious. Everyone has talent too many to possibly name all. Talent is
behavior; things we do more easily than the next person. We speak of natural born talent but
those with a gift, knack, ability or flair for something can refine and develop that talent through
experience. Talent, however, cannot be taught. As someone once said, you can teach a turkey
to climb a tree, but it is easier to hire a squirrel.
Vice President, HR of Seagram, Mr. Gopi Nambiar, says talent can be best described as a
combination of abilities and attitudes. The real trick is to match the right motivated talents to
the right role, individually and collectively, harnessing and harmonizing this crucial attribute to
achieve the objectives of your company.
Today, companies have become fiercely competitive when it comes to attracting and retaining
talent. According to Branham, 75 per cent of the senior executives admit that employee
retention is a major concern today, the obvious reason being the increasing rate of turnover.
This dynamically changing and volatile demand-supply equation with such erratic attrition
trends and cut throat competition has led organisations to focus on mechanisms pertaining to
attracting and retaining talent. It is an accepted truth that turnover will happen and companies
need to device a strategy to curb unprecedented turnover from affecting organisational success.
As the Director, HR (Asia) of Bausch & Lomb, Mr. P.G. George declares, achieving zero percent
turnover is neither realistic nor desirable. People tend to seek change for a variety of reasons
more money, better benefits, the appearance of a greener pasture- and this has been a practice
from the very beginning. Then, what is it that has really changed?
Despite intense competition being the key to market development and success, organisations
have failed to identify some of the major reasons which highlight why good performers leave.
In his study, Branham clearly states that one major reason why people leave their organisation is
because of the organisations failure to bring about a correlation between pay and performance.
Human Resource experts in the industry believe matching the right blend of talent with the right
job profile can lead to superior performance.
The present scenario with abundant opportunities has triggered a wave of employees,
perpetually on the move, forever seeking better opportunities whenever, wherever and
however they can. What is behind the restlessness of these hard to keep employees? By
focusing on productivity, organisations are realising that it is imperative to hire employees who
can do the job and be successful at it. The organisation no longer wants to just hire to hire, in
fact they are striving to find the right people, bring them into the organisation and retain their
services. One of the critical functions of HR is a sound Human Resource Planning through which
they are able to project the demand for human resource and thereafter formulate strategies for
acquiring them. As the leading HR heads of the country point out, the solution is not just about
finding the correct retention mechanisms , but it starts from the very beginning by devising ways
to acquire the right people for the right jobs.
Key Business Processes

The following matrix appropriately defines key business processes for an organization:












Talent management is a key business process and like any business process takes
inputs and generates output.

The process of talent management


I
m
p
a
c
t

o
n

s
h
a
r
e
h
o
l
d
e
r
s

High
Low
Impact on customers
High Low
Key Business
Processes
Service
Processes
Support
Processes
Leveraging
Processes
Vision
Mission
Strategy
INPUT























Talent Management v/s Traditional HR Approach

Traditional HR systems approach people development from the perspective of
developing competencies in the organization. This can actually be a risk-prone
approach, especially for companies operating in fast evolving industries, since
competencies become redundant with time and new competencies need to be
developed. Thus, over time, the entire approach to development of people might be
rendered obsolete calling for rethinking the entire development initiative.
Talent management on the other hand focuses on enhancing the potential of people by
developing capacities. Capacities are the basic DNA of an organization and also of
individual potential. In fact, the following appropriately describes the role of talent
management:
D N A

Point of Departure

Navigation Point of Arrival
Translating organizational vision
into goals and mapping the
required level of capacities and
competencies to achieve goals
Aligning individual values
and vision with
organizational values and
vision
Clear understanding of the
varied roles within the
organization and appreciation
of the value-addition from self
and others leading to building
a culture of trust, sharing and
team orientation
Assessment of talent to profile the
level of capacities and set of
competencies possessed within
the organization
Enhancing capacities to
learn, think relate and
act through development
initiatives
Individual growth to meet and
accept varied, incremental
and transformational roles in
an overall scenario of
acknowledged need for
change
Gap analysis and identification of
development path
Helping individuals
realize their full
potential through
learning and
development
Developed individuals
enabling breakthrough
performance


The focus of talent management

At the heart of talent management is developing the following intrinsic human
capacities:
1. Capacity to learn (measured as learning quotient LQ)
Enhancing an individuals capacity to learn improves the persons awareness. It adds
to the persons quest to know more and delve into newer areas. This capacity is
developed by holistic education that teaches how to learn, an enabling environment
and good mentoring. Capacity to learn comprises of the following:




Introspection is the individuals willingness to look back and learn ability to
learn from mistakes and identifying areas of improvement.
Reflection and contemplation is the individuals ability to observe his own
thoughts, actions and emotions/feelings and using the awareness to improve
further and perform better.
Getting into the flow is the individuals ability to get into a new experience
and flow with the experience. It is the persons child-like ability to derive joy
out of learning.
2. Capacity to think (measured as conceptual quotient CQ)
An individuals quest to know more leads his mind to create images. Enhancing an
individuals capacity to think helps the person not only take learning to a higher level
of intellect but also improves creativity. Capacity to think comprises of the following:




Analysis is about asking the right questions and breaking complex things into
simpler elements.
Creativity is about generating new thoughts and breaking the existing patterns
of thought.
Judgment requires both. This is what helps an individual take quality
decisions.
3. Capacity to relate (measured as relationship quotient RQ)
It is important for an individual to be able to relate to his learning and thoughts. This
leads the person to be able to relate to other individuals and the environment around
him. The outcome is indeed a sense of belongingness and an environment of trust at
the organizational level and team spirit at the individual level. Capacity to relate
comprises of the following:

To
Learn
Introspection
Reflection &
contemplation
Flow
To
Think
Analysis
Creativity
Judgment
To
Relate
Empathizing
Listening
Trust


Listening is the individuals ability to listen with warmth and respect. Active
listening is free of biases, evaluation and pre-conceived notions.
Empathizing is the ability to put self in someone elses shoes and getting out of
ones own shoes.
Trust requires a combination of both empathizing and listening. It is about
authenticity, openness and genuineness.
4. Capacity to act (measured as action quotient AQ)
Action is how the above three capacities of an individual are manifested. It is the
individuals ability to enact his intentions. Following are components of capacity to
act:




Organizing refers to the individuals ability to organize his time and resources
so as to enable him to convert intentions into reality.
Implementing means delegating, attention to detail, and focus on the right
process.
Perform under pressure means the ability to work under pressure and time
constraints and handle multiple tasks without negative stress.
The individuals values help in discriminating amongst alternatives and act as the
bedrock for decisions. They act as multipliers in enhancing the individuals capacities,
a sigma of which reflects the individuals true talent.
Thus:
(LQ + CQ + RQ + AQ) X Values = Talent
Organizations provide individuals the opportunity and space for physically manifesting
their talent into performance for achieving individual and organizational vision.
Talent manifests into performance as follows:
Talent
+
Vision/Mission/Strategy
+
Skills & Competencies
To
Act
Organizing
Implementing
Work
under
pressure
+
Role & structure
+
Opportunity
+
Encouragement & Recognition
+
Training & Development
+
Coaching
+
Action Plan & Goals
+
Resources
Performance
Management
System
Performance
Thus the domain of talent management focuses not only on development of
individuals intrinsic capacities, but also on culture building and change management
to provide the other elements listed above for manifestation of talent into
performance.

The service and consulting areas of talent management that thus emerge are:
Talent appreciation

Potential enhancement

Acquisition of talent

Knowledge management

Grow Talent offers services in all the above areas. Grow Talents offerings are based
on the models discussed above and follow a unique methodology.
Talent appreciation (TAP
TM
)
TAP
TM
services from Grow Talent are focused on assessing the way individuals learn,
think, relate to others, and act. Tap is used to evaluate the capacities, competencies
and values of individuals for assessment of potential for career development and
succession planning.
This is intricately linked to helping organizations map their capacity and competency
requirements and then assessing talent to draw up individual development plans. The
talent profiling thus done for organizations helps them identify critical competencies
to be developed and capacities to be enhanced in order to meet future business
requirements and achieve plans.
Potential enhancement (PEP
TM
)
The focus of PEP
TM
is to create learning experiences and solutions for individuals that
will help convert their talent into competence. It also involves designing learning
events and processes that enhance the potential of individuals.
Two intrinsic components of Grow Talent PEP
TM
are:

Capacity building modules - which focus on enhancing the four capacities of
individuals

Competence building modules which focus on specific areas like consulting
skills, problem solving, service quality, strategic selling, process designing,
interviewing skills, etc.

Acquisition of talent (ACT
TM
)
Grow Talents approach to helping organizations acquire talent is based on the
following:
Helping organizations define roles for specific leadership positions based on
'preferred futures' and strategy
Identifying the competencies required for each of these jobs
Determining the levels of fundamental capacities of learning, thinking, relating
and acting needed to acquire these competencies
Defining the values which are needed to display the desired behaviors
Identifying individuals who would fit into these positions
Enable organizations and individuals to establish mutually acceptable contracts
for employment and lay the foundation of win-win relationships

Knowledge Management

As said earlier, the domain of talent management includes culture-building and change
management. Knowledge management services from Grow Talent are aimed at
leveraging knowledge for performance by creating an environment for sharing by
building trust. The focus of knowledge management is to connect people and
technology to capture and harness the tacit knowledge of the organization. By making
trust the bandwidth of communication, knowledge management enhances sharing and
thereby creates an appropriate environment for talent to translate into performance.
With its comprehensive spectrum of services for talent management and unique
methodology, Grow Talent is strongly positioned to help organizations gain a
competitive and sustained talent advantage.


LITERATURE REVIEW:
A detailed survey of the concerned literature has been carried out based on various
journals, reviews concerned magazines and internet and presented below:
Any Organization needs to have a vision and a well defined strategy on hiring for the
future. We should have the right talent to attract and retain the best available talent
for which a number of measures for talent management are required.
[KARTHIKEYAN,2007]. Emphasis has been paid on initiatives that can be put in place to
help organization to retain and nurture the talent [PANDIT, 2007]. The fundamental
aspects about the definitions of human recourses have been discussed and planning of
new models has been discussed. The need to disband the conventional school of
thoughts about organizational behavior has been advocated and a new approach has
been suggested for HR [ANANDARAM, 2007.]
The Strategic Development of Talent by William J. Rothwell
"Rothwell ignites the imagination, expands the possibilities, and offers practical
strategies any organisation can use to effectively develop, retain and utilise talent for
the benefit of an organisation and enter the fluid, flexible future. Managers at all
levels will cheer the sanity Rothwell suggests."
The Talent Management Handbook: Creating Organizational Excellence by
Identifying, Developing, and Promoting Your Best People by Lance A. Berger
"This is an outstanding reference work that succinctly explains a simple and practical
approach to the identification, assessment and management of talent in the current,
dynamic operating business environment. The book plainly gives advice on how to
avoid high staff turnover, poor morale, and poor performance."
NEWSLETTER
Sriiddar S Preetham (July 2007), Managing talent, HRD Newsletter, vol23 issue -4
Focusing on the challenge of attracting and retaining talent faced by Indian HR
mangers, the article outlines initiative that can be put in place to help organization
retain nurture and retain the talent

JOURNALS
KARTHIKEYAN J (May 2007), Talent management strategies, NHRD journal,
Hyderabad, p23-26
Organization need to have a vision and a well defined strategy on hiring for the future.
Do we have the right talent within to attract and retain the best available talent? A
number of measures for talent management are Suggested..
PANDIT Y V L (May 2007), Talent retention strategies in a competitive
environment, NHRD journal, Hyderabad, p27-29
Focusing on the challenge of attracting and retaining talent faced by Indian HR
mangers, the article outlines initiative that can be put in place to help organization
retain nurture and retain the talent


PROBLEM IDENTIFICATION
IT TAKES Talent to spot Talent! A tone deaf will never be able to appreciate the music of
maestros. Only a seasoned jeweler would know that all that glitters is not real! And, only those
who can recognize the worth of a diamond can value it, for others it's just a stone! Talent is
doing easily what others find difficult.
In an organization, there is nothing more crucial than fitting the right employee in the right
position. Or else you would be trying to fit a square peg in a round hole. When people do jobs
that just don't suit their liking, inclination or temperament, the results, or rather the lack of
them will be disastrously obvious. Low productivity, dissatisfaction, low morale, absenteeism
and other negative behavior will become typical till the employee is shown the door. Or
perhaps, there is another option - Talent Management
A conscious, deliberate approach undertaken to attract, develop and retain
people with the aptitude and abilities to meet current and future organizational
need
Organization need to have a vision and a well defined strategy on hiring for the future.
India has become the outsourcing capital of the world and this has created its own set of HR
challenges. Indias biggest problem is that qualified graduates are becoming scarce. Despite the
large population, the supply of engineers cannot keep up with the sharply increased demand.
So, do we have the right talent within to attract and retain the best available talent?

OBJECTIVES
To identify various upcoming challenges of talent management
To establish upcoming trends in talent management.
To identify the ways to retain the best talent.

NEED OF THE STUDY
The supply side discussed puts pressure on companies to attract the best talent and ensure that
employees join the company and choose to stay in the organization rather than look for
opportunities elsewhere. Present study is supposed to find out the existing Indian talent
scenario so as to analyze its emerging challenges and trends.
RESEARCH METHODOLOGY
PRIMARY DATA
For the purpose of collection of primary data two web administered questionnaire were
prepared. One questionnaire was made for HR professionals or the people involve with the
talent management in the organization and other one was for the employees of the
organizations.
QUESTIONNAIRE: HR Professional
LINK:
http://www.eSurveysPro.com/Survey.aspx?id=49e4bb13-faf3-424c-bdb8-b0c9d885ef60
The researcher focused on a comprehensive set of workplace practices that influence employee
motivation, commitment and willingness and desire to achieve at work. The researcher
identified these practices and a deep understanding of typical organizational programs to
ensure that the questionnaire covered the broadest spectrum of tangible and intangible aspects
of the work environment. As a result, the questionnaire included items about the full range of
rewards practices, leadership and management effectiveness, communication, culture and
attributes related to these tangible and intangible aspects. Respondents came from a range of
industries, including telecommunications and technology, financial services, education, health
care, energy, retail, transportation, consumer products and manufacturing.
Sample Size: 25
QUESTIONNAIRE: EMPLOYEES
LINK:
http://www.eSurveysPro.com/Survey.aspx?id=3859dd23-64e9-471f-b0b8-4acdd4d66b22
The prime focus of this questionnaire was to compare with the responses obtained by above
questionnaire. The talent management initiative is taken by the HR professionals but the
implication of this initiative is on the employees. By this questionnaire, the researcher tried to
find out the effectiveness of such talent management initiative as well as the satisfaction level
of the employees.
Sample Size: 30
These questionnaire links were mailed to the respective respondent and data was collected
through the website. The researcher created an account with the hosting website
www.surveyspro.com for uploading as well as assessing the response database.
SECONDARY DATA
Journals and Research Paper
Newsletters
HR websites

STATISTICAL TOOLS:
Pie charts
Bar graphs
Averages
Correlation

SAMPLING TECHNIQUES:
Judgmental Sampling

ANALYSIS:

HR PROFESSIONAL



82%
18%
Does your organization have any
specific talent management
initiatives in place? Response Total
Yes No
86%
14%
Are talent management initiatives a
top priority for your organization?
YES NO
42%
29%
29%
How does your organization identify
talent?
By competences By results By potential


What are the areas your organization needs to improve in terms of talent management initiatives?

Aligning employees with the mission and vision of your organization 40.91%
Assessing candidates skills earlier in the hiring process 50.00%
Creating a culture that makes employees want to stay with the organization 40.91%
Creating a culture that makes individuals want to join the organization 40.91%
Creating a culture that values employees work 40.91%
Creating an environment where employees are excited to come to work each
day
50.00%
Creating an environment where employees ideas are listened to and valued 50.00%
Creating policies that encourage career growth and development opportunities 63.64%
Identifying gaps in current employees and candidate competency levels 59.09%
What are the areas your organization needs to improve in terms of talent
management initiatives?
40.91%
In your organization who is primarily responsible for (tick one per statement)
No one Department
head(excludes
employee
supervisor)
Hr staff Internal
coach(excludes
employee
supervisor)
Mentor
(excludes
employee
supervisor)
Outside
consultant
others
Recruiting
individuals
0% (0) 63% (14) 63% (14) 4% (1) 4% (1) 4% (1) 4% (1)
Further developing
employees
4% (1) 54% (12) 31% (7) 13% (3) 18% (4) 4% (1) 13% (3)
Retaining employees
4% (1) 63% (14) 50% (11) 9% (2) 4% (1) 9% (2) 9% (2)


68%
32%
Does your organization have a staff member whose position is exclusively
responsible for overseeing talent management initiatives?
Yes, at the management/ executive level No

Which broadly defined job description are the most critical in terms of attracting and
retaining employees?
1 (very
critical)
2 3 4 5 (not critical)
0%(0) 0%(0) 0%(0) 0%(0) 0%(0)
sales 55% (10) 33% (6) 5% (1) 5% (1) 0% (0)
marketing 27% (5) 44% (8) 22% (4) 5% (1) 0% (0)
Business development 50% (10) 35% (7) 20% (4) 0% (0) 0% (0)
finance 15% (3) 25% (5) 45% (9) 15% (3) 0% (0)
Field operations 5% (1) 21% (4) 36% (7) 26% (5) 10% (2)
Research and
development
23% (5) 38% (8) 28% (6) 4% (1) 4% (1)
innovation 25% (5) 40% (8) 25% (5) 10% (2) 0% (0)
Business unit leadership 25% (5) 35% (7) 30% (6) 10% (2) 0% (0)
Senior management 38% (8) 38% (8) 19% (4) 4% (1) 0% (0)
Programme management 19% (4) 23% (5) 47% (10) 9% (2) 0% (0)



27%
35%
38%
What are your talent retention
initiatives?
Acquiring new talents Leveraging existing talents
Retaining the current potential
18%
9%
18%
14%
9%
10%
11%
11%
Within your organization what kinds of talent development
activities are carried out?
Building class room workshops
Coaching
Mentoring
Education
Developmental experience
Short terms assignments
Action learning
Others


To what extent do you agree or disagree with the following statements?
(Tick one per statement)


Strongly
disagree
disagree agree Strongly
agree
Aligning employees with the mission and vision
of your organization
4% (1) 9% (2) 38%
(8)
47% (10)
Assessing candidates skills earlier in the hiring
process
9% (2) 0% (0) 76%
(16)
14% (3)
Creating a culture that makes employees want to
stay with the organization
5% (1) 0% (0) 35%
(7)
60% (12)
Creating a culture that makes individuals want
to join the organization
9% (2) 9% (2) 28%
(6)
52% (11)
Creating a culture that values employees work
4% (1) 0% (0) 33%
(7)
61% (13)
Creating an environment where employees are
excited to come to work each day
4% (1) 9% (2) 33%
(7)
52% (11)
Creating an environment where employees ideas
are listened to and valued
9% (2) 4% (1) 42%
(9)
42% (9)
Creating policies that encourage career growth
and development opportunities
5% (1) 5% (1) 47%
(9)
42% (8)
Identifying gaps in current employees and
candidate competency levels
4% (1) 19% (4) 28%
(6)
47% (10)
Identifying vacancies that will be created as the
company advances and expands
9% (2) 14% (3) 57%
(12)
19% (4)
Rewarding top performing employees
9% (2) 0% (0) 42%
(9)
47% (10)


In the next three years how effective will the following elements of compensation be in terms
of attracting and retaining top performers?
1(most effective) 2 3 4 5(least effective)
Base pay 57% 33% 0% 9% 0%
Health care benefits 19% 42% 23% 14% 0%
Retirement/education benefits 33% 33% 19% 14% 0%
Share options/equity
participation
33% 14% 28% 14% 9%
Child care costs/arrangement 25% 10% 35% 30% 0%
Job security 52% 19% 23% 0% 4%



Excluding financial compensation which of the following do you believe are effective means of
rewarding motivating and retaining talent?



How accurately do the following statements describe actions taken, or soon to be taken by your
organization?




0.00% 20.00% 40.00% 60.00% 80.00%
Providing training
Working with employees to
Providing mentoring and fast
Providing a collaborative
Providing the opportunity to
Funding educational needs
Encouraging risk taking and
Maintaining the reputation of
Providing international
Series1
0% 20% 40% 60% 80% 100%
We acquire companies to obtain
talent.
We move processes/ operations
offshore to access talent.
We increasingly require non complete
agreements from staff( in addition to
We partner with
universities/consultancies to
We partner with
universities/consultancies to execute
We use certification to enhance the
value of our training and
We have moved processes/ operations
offshore to reduce costs.
Series1
Excluding financial compensation which of the following do you believe are your organizations most
effective means of rewarding motivating and retaining talent?



In the next three years how effective will the following elements of compensation be in terms of attracting
and retaining top performers?
1(most effective) 2 3 4 5(least effective)
Base pay
66% (12) 27% (5) 5% (1) 0% (0) 0% (0)
Health care benefits
33% (6) 33% (6) 27% (5) 0% (0) 5% (1)
Retirement/education benefits
22% (4) 38% (7) 38% (7) 0% (0) 5% (1)
Share options/equity participation
27% (5) 16% (3) 38% (7) 5% (1) 16% (3)
Child care costs/arrangement
11% (2) 29% (5) 35% (6) 17% (3) 5% (1)
Job security
55% (10) 16% (3) 27% (5) 0% (0) 0% (0)




0% 20% 40% 60% 80%
Providing training
Working with employees to
Providing mentoring and fast
Providing a collaborative
Providing the opportunity to
Funding educational needs
Series1
Which broadly defined job description are the most critical in terms of attracting and retaining
employees?





0
2
4
6
8
10
12
1 (very
critical)
2 3 4 5 (not
critical)
sales
marketing
Business development
How do you expect your budget for recruiting developing and
retaining employees to change over the next three years?
Decrease
Increase
No change
EMPLOYEE
How long have you been working for the company?


Have you been made aware of the policies and procedures? Do you know and understand them?
Not at all aware of
this
Aware of this but need more
information
Know and understand
this
The organisation mission
statement?
3% (1) 7% (2) 88% (23)
The structure of the
company?
3% (1) 7% (2) 88% (23)
The aims of the company? 0% (0) 15% (4) 84% (22)
Our health and safety
procedures?
3% (1) 26% (7) 69% (18)
Our equal opportunities
policy?
7% (2) 15% (4) 76% (20)
Professional association
membership?
19% (5) 23% (6) 57% (15)
Policy on handling any
legal problems?
16% (4) 44% (11) 40% (10)
Policy on handling
customer problems?
4% (1) 40% (10) 56% (14)
Staff disciplinary
procedures?
4% (1) 24% (6) 72% (18)
Policy on holiday
entitlement?
4% (1) 28% (7) 68% (17)
Policy on absense? 8% (2) 4% (1) 88% (22)
Policy on maternity/
paternity leave?
12% (3) 16% (4) 72% (18)



Less than a year
1-2 years
2-5 years
5-10 years
More than 10 years

Do you know how you can help the organisation to achieve its aims?




What do you know about your job, and what would you like to know more about?
I know enough
about this
I know a little, but need to
know more
I need to know a lot
more about this
Your position in the organisation 84% (22) 3% (1) 11% (3)
Management - to whom you are
responsible
87% (21) 0% (0) 12% (3)
The people you are directly
responsible for
83% (20) 12% (3) 4% (1)
The people you are indirectly
responsible for
64% (16) 20% (5) 16% (4)
Your hours of work 88% (22) 4% (1) 8% (2)
Your pay 84% (21) 12% (3) 4% (1)
Other benefits you are entitled to 76% (19) 8% (2) 16% (4)
The telephone system 76% (19) 12% (3) 12% (3)
The organisation computer
systems
76% (19) 8% (2) 16% (4)
The staff canteen 76% (19) 12% (3) 12% (3)
The managing director or CEO 66% (16) 29% (7) 4% (1)
The shop floor sales staff 50% (12) 20% (5) 29% (7)
The organisation directors 50% (12) 41% (10) 8% (2)
The team you work within 88% (22) 0% (0) 12% (3)
The machinery you will operate 83% (20) 8% (2) 8% (2)
Yes, I feel quite clear
about this
I think so, but would like
to discuss it further
No, I am not at all clear
about this

Please rate your satisfaction with the employee benefits and policies.
Extremely
dissatisfied
Dissatisfied Neither
satisfied nor
dissatisfied Satisfied Extremely
satisfied
Accuracy of job
description
0% (0) 0% (0) 4% (1) 72%
(18)
24% (6)
Salary review 0% (0) 8% (2) 20% (5) 60%
(15)
12% (3)
Adequate information
provided about any
0% (0) 9% (2) 14% (3) 66%
(14)
9% (2)
job changes / promotion 0% (0) 4% (1) 16% (4) 60%
(15)
20% (5)
Leave of absence 0% (0) 4% (1) 12% (3) 58%
(14)
25% (6)
Health care benefits 0% (0) 8% (2) 0% (0) 68%
(17)
24% (6)
Retirement benefits 0% (0) 20% (5) 8% (2) 52%
(13)
20% (5)

In the next three years how effective will the following elements of compensation be in terms of
attracting and retaining top performers?
1(most effective) 2 3 4 5(least effective)
Base pay 60% (15) 24% (6) 12% (3) 4% (1) 0% (0)
Health care benefits 24% (6) 44% (11) 24% (6) 8% (2) 0% (0)
Retirement/education benefits 25% (6) 25% (6) 25% (6) 25% (6) 0% (0)
Share options/equity participation 36% (9) 32% (8) 16% (4) 12% (3) 4% (1)
Child care costs/arrangement 20% (5) 28% (7) 32% (8) 16% (4) 4% (1)
Job security 44% (11) 36% (9) 8% (2) 4% (1) 8% (2)

Excluding financial compensation which of the following do you believe are your organizations most
effective means of rewarding motivating and retaining talent?

0.0% 20.0% 40.0% 60.0% 80.0%
Providing training
Working with employees to
Providing mentoring and fast
Providing a collaborative
Providing the opportunity to
Funding educational needs
Encouraging risk taking and
Maintaining the reputation of
Providing international
Series1


Please rate your satisfaction with the salary and benefits package you receive.
Extremely
dissatisfied
Dissatisfied Neither satisfied nor
dissatisfied
Satisfied Extremely
satisfied
Medical insurance
package
0% (0) 4% (1) 16% (4) 56% (14) 24% (6)
Company savings plan 8% (2) 12% (3) 33% (8) 37% (9) 8% (2)
Retirement plan 4% (1) 8% (2) 50% (12) 33% (8) 4% (1)
Holiday Entitlement 4% (1) 12% (3) 25% (6) 41% (10) 16% (4)
Job market
competitiveness of my
salary
8% (2) 12% (3) 20% (5) 48% (12) 12% (3)
Share option plan 4% (1) 21% (5) 39% (9) 26% (6) 8% (2)


Yes
92%
No
8%
Would you benefit from further training in any of the items
specified in your job description?
36%
64%
Overall, how satisfied are you with your company's personnel
policies?
Extremely Dissatisfied
Very Dissatisfied
Neither Satisfied nor
Dissatisfied
Very Satisfied
Extremely Satisfied



8%
4%
4%
52%
32%
Overall, how satisfied are you with this company as a place to work
compared to other places you have worked?
Extremely dissatisfied
Dissatisfied
Neither satisfied nor
dissatisfied
Satisfied
Extremely satisfied
FINDINGS
HR MANAGERS

Most of the covered companies have talent specific initiative in place (81%) and they
give them top priority in their organization (86%).They also have exclusive staff member
for managing talent initiatives (68%)
In most of the companies the talent is identified by competencies (42%) and the HR
professional view to increase career growth opportunity.
HR staffs as well as the department heads are responsible for recruiting individuals
(64%)
Retaining the current talent is top priority for the organization(38%)
Sales and business development are the two areas where retaining talent is most
difficult
Class room workshop, mentoring and coaching are usually used by the organization to
carry out talent development activities.
More than 60% of the respondent view organizational culture as a main driving force for
the new talent and for the existing talent. Even rewarding plays a important role (48%)
Base pay (57%) and Job security (52%) are the two main areas for retaining talent in
coming years. Other than this, training plays an important role in motivating the
employee.
Organizations are using certification for improving the training programs.
In more than 90% of the organizations budget for recruiting developing and retaining
employees is going to increase over the next three years

EMPLOYEES

Most the employees have a clear knowledge about the companys vision, mission and
objectives. And they know how to achieve these objectives (76%)
They are clear about their role and responsibility (85%) and they know about other staff
members also.
Most of the respondent are satisfied by job description, salary review, health care
benefits etc.
Base pay (60%) and Job security (44%) are in top priority for the employees in coming
years.
Apart from financial benefits, employee emphasis more on career growth, work culture
and international opportunities.
91% of the employees want more training in their specified job.
The employees have a mix response on benefits like Medical insurance package,
Company savings plan, Retirement plan, Holiday Entitlement, Job market etc.
64% of the employees are satisfied with the company's personnel policies where as 36% are
neither satisfied nor dissatisfied
Overall 32 % employee are extremely satisfied where as 52% are just satisfied with their
organization.




RECOMMENDATIONS

Organizations must have meaningful descriptions of the capabilities (skills, behaviors,
abilities and knowledge) required throughout the organization.
Organizations must be able to relate those skills and capabilities to a role or a center of
demand, such as a job position, project or leadership role.
Talent management processes must create a comprehensive profile of their talent. They
must be able to track meaningful talent related information about all of their people -
employees, contractors, or candidates.
The working culture of the organization should be improved and maintained to retain
talent in long run.
More certified training should be given to the employee to boost their effectiveness and
efficiency. It should be used as a tool of motivation.
The organization should identify the crucial talent initiative to attract and retain the
employee. They should know which talent management elements can have the greatest
impact on the business and therefore provide a better basis for prioritization and
implementation.
To create a sophisticated talent management environment, organizations must:
Define a clear vision for talent management
Develop a roadmap for technology and process integration
Integrate and optimize processes
Apply robust technology to enable processes
Prepare the workforce for changes associated with the new environment



CONCLUSION

As organizations continue to pursue high performance and improved results through TM
practices, they are taking a holistic approach to talent managementfrom attracting and
selecting wisely, to retaining and developing leaders, to placing employees in positions of
greatest impact. The mandate is clear: for organizations to succeed in todays rapidly changing
and increasingly competitive marketplace, intense focus must be applied to aligning human
capital with corporate strategy and objectives. It starts with recruiting and retaining talented
people and continues by sustaining the knowledge and competencies across the entire
workforce. With rapidly changing skill sets and job requirements, this becomes an increasingly
difficult challenge for organizations. Meeting this organizational supply and demand requires
the right Talent DNA and supporting technology solutions. By implementing an effective
talent management strategy, including integrated data, processes, and analytics, organizations
can help ensure that the right people are in the right place at the right time, as well as
organizational readiness for the future.
For more Notes, Presentations, Project Reports visit
hrmba.blogspot.com
mbafin.blogspot.com
a2zmba.blogspot.com


ANNEXURE
For more Notes, Presentations, Project Reports visit
hrmba.blogspot.com
mbafin.blogspot.com
a2zmba.blogspot.com


BIBLIOGRAPHY

1. Six Ways to Mine Teen Talent," Andrea C. Poe, Society for Human Resource Management,
March 2001
2. Winning the Best and Brightest: Increasing the Attraction of Public Service," Carol Chetkovich,
The PricewaterhouseCoopers Endowment for The Business of Government, July 2001.
3. Attracting and Keeping The Best and the Brightest: Survey Results From Council for Excellence in
Government Principals on How to Get, Develop and Retain Excellent People in Government
Service," Council for Excellence in Government, 2002
4. Spherion Emerging Workforce Study," Spherion Pacific Enterprises LLC,2002-2003
5. Flexible Work Arrangements: The Demand Will Only Strengthen," Donna J. Bear, Human
Resource Institute, September 2004
6. "Attracting and Retaining the Mature Workforce," Barbara McIntosh, Ph.D., Society 2004
7. Development, And Work Motivation," Ruth Kanfer, Phillip L. Ackerman, Academy Of
Management Review, 2004.
8. Staying Ahead of the Curve 2004: Employer Best Practices for Mature Workers," Study
Conducted for AARP by Mercer Human Resource Consulting, September 2004
9. Talent Management: Overview: Talent Management Series Part I," Nancy R. Lockwood, SPHR,
GPHR, Society for Human Resource Management, July 2005.
10. Talent Management: Employee Engagement: Talent Management Series Part III," Nancy R.
Lockwood, SPHR, GPHR, Society for Human Resource Management, July 2005.
11. Talent Management: Leadership Development: Talent Management Series Part II," Nancy R.
Lockwood, SPHR, GPHR, Society for Human Resource Management, July 2005
12. "Strategies for Recruiting Workers Over Age 50," Society for Human Resource Management,
Cathy Fyock, December 2005.
13. Taking Action against the Quiet Crisis in Recruitment and Retention," AFT Public Employees, AFL-
CIO. 2005
For more Notes, Presentations, Project Reports visit
14. hrmba.blogspot.com
15. mbafin.blogspot.com
16. a2zmba.blogspot.com

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