SPONSORSHI P

PACKET 2014
WHO WE ARE & WHAT WE DO
MI SSI ON STATEMENT:

LIVING WALLS SEEKS TO PROMOTE, EDUCATE,
AND CHANGE PERSPECTIVES TOWARD PUBLIC
SPACE IN OUR COMMUNITIES VIA STREET ART.
Living Walls is a 501(c)(3) nonprot organization
based in Atlanta, Georgia.
The goal of Living Walls is to put street artists and academics from across the
globe under the same roof to engage in meaningful discourse about our public
space. Since its humble beginnings in 2009 as a conference on street art and
urbanism, Living Walls has exploded into an internationally celebrated street art
movement, encouraging the public to look at their cities with new perspective.
O V E R V I E W
Every August, Living Walls brings murals, public art
interventions, and lectures to the City of Atlanta as platforms
for dialogue in our communities. The artwork of 89 inuential
street artists from around the world has adorned various
areas of Atlanta as part of a coordinated eort to engage
the public via street art.
Living Walls does not just showcase art, but builds a
platform for much-needed dialogue in the city. Along with
changing the urban landscape, the lecture series oer
a broad spectrum of relevant topics aimed to highlight a
number of issues associated with public space. Previous
series have explored the power of public art as a social and
economic force in the city of Atlanta and as a means for
unique solutions for making cities more livable.

LI VI NG WALLS CONFERENCE


Living Walls Concepts is a secondary branch and
expansion of the organization that provides public
art programming year-round. These multidisciplinary
projects consist of artist lectures, community workshops,
gallery exhibitions, and mural series. Concepts seeks to
create a more intimate relationship between the artist
and the community.

LI VI NG WALLS CONCEPTS
O V E R V I E W
THE PLAN FOR 2014


Throughout the year, Living Walls will continue to expand its mission to previously
untapped regions of Georgia. Together with gloATL, the two organizations will join
forces with the Georgia Council for the Arts for the Inspired Georgia Tour. A traveling
exhibition of public art, provided by Living Walls, and public art performances,
presented by gloATL, will explore communities beyond the I-285 Perimeter. During
the months of March, September, and November, Living Walls will journey to three
Georgia cities: Summerville, Dublin, and Kingsland.

CONCEPTS - BOULEVARD TUNNEL INITIATIVE
Living Walls has partnered with the Boulevard Tunnel Initiative (BTI) to create two murals,
one on each side, spanning the full length of the tunnel. Thanks to the dedicated clean-
up efforts of the BTI, the previously neglected underpass and surrounding walkways will
provide a safe, convenient corridor for pedestrians and cyclists, linking the burgeoning
Old Fourth Ward and Cabbagetown neighborhoods.

For this project, One Region Atlanta, an initiative of The Community Foundation for
Greater Atlanta (CFGA), has joined forces with Living Walls. Communities within CFGAs
23-county region will submit applications for a mural, and a community project will be
inspired by the artwork. Living Walls and CFGA will review applications and select a
winning community. Living Walls will then assist with the artist and wall selection, and
manage the installation process, including mural permits. The mural will be an original
piece designed specifically for the winning community.
2014 will mark the fifth annual Conference for Living Walls. Artists and intellectuals
from around the globe will, again, convene in Atlanta for two weeks to enrich our
communities and create vibrant public spaces. Artists will continue to connect people to
their public space via murals and public art interventions, and guest speakers will raise
awareness of the culture of street art and urbanism throughout the City of Atlanta and
around the world. Meanwhile, Living Walls will continue to engage the public through
a series of events that are free and open to all.
A
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MAR
SEPT
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CONCEPTS - INSPIRED GEORGIA TOUR
CONCEPTS - ONE REGION PROJECT
C ONF E R E NC E
- RYAN GRAVEL URBAN DESI GNER AND
MASTERMI ND BEHI ND THE ATLANTA BELTLI NE
WORDS FROM FRI ENDS
As a cut ting edge, energetic leader in the adaptation of
Atlantas cit yscape, Living Walls is positioned to make
significant contributions to the cit ys cultural development.

Living Walls artists are Atlantas greatest cultural ambassadors.
Year in and year out, Living Walls artists raise the bar for public art
in the City of Atlanta and transform our ideas of what is possible
in public art. Living Walls has put Atlanta on the international
map for visual artists as no other group has.
- KWANZA HALL ATLANTA CI TY COUNCI LMAN ( DI STRI CT 2)
Living Walls has enlivened countless Atlanta neighborhoods
with beautiful, thought-provoking murals by artists from Atlanta
and around the world. Along the way, it has created a new
public sphere by fostering conversations among people who
dont usually participate or get acknowledged in debates
about our city. The organization also has made visible the
citys diverse creative energy thats cultivating a new sense of
community that is both local and global. Its annual conference
situates the organizations work within an intellectual and
social context that contributes to new conversations about
art, urbanism, development and community. Living Walls is a
rare radical idea that has succeeded so well that its hard to
imagine Atlanta without it. I am very proud to support Monica
and her amazing team.
- LOUI S CORRI GAN FOUNDER OF FLUX PROJ ECTS
AND POSSI BLE FUTURES



NYTI MES PUTTI NG A GOOD FACE ON STREET ART, TO UPGRADE ATLANTA
CNN LI VI NG WALLS: STREET ARTI STS BATTLE BLI GHT
HUFFI NGTON POST 20 NEW MURALS FROM ATLANTA LI VI NG WALLS 2013
ATLANTA J OURNAL CONSTI TUTI ON LI VI NG WALLS BRI NGS BACK
MURALS THAT SPEAK VOLUMES
CREATI VE LOAFI NG LI VI NG WALLS RECONNECTS ATLANTANS WI TH THEI R
CI TY ONE WALL AT A TI ME
WABE 90. 1 LI VI NG WALLS ARTS CONFERENCE CONTI NUES TO GROW
J UXTAPOZ MAGAZI NE PUBLI C ART CALL TO ACTI ON
BROOKLYN STREET ART LI VI NG WALLS ATLANTA 2012 COMPLETE,
WOMEN DEFI NE THE SHOW
VANDALOG LI VI NG WALLS 2012
BURNAWAY I N CONVERSATI ON: 2013 LI VI NG WALLS ARTI STS
CONSULATE GENERAL OF FRANCE I N ATLANTA
FRENCH ARTI ST J R LEAVES HI S MARK ON THE WALLS OF ATLANTA
CONSULATE GENERAL OF I SRAEL I N ATLANTA
I SRAELI URBAN ARTI ST PAI NTS ATLANTA


LI VI NG WALLS I N THE NEWS
( CLI CK HEADLI NE TO VI EW ARTI CLE)
BEST OF ATLANTA
ATLANTA MAGAZI NE
CREATI VE LOAFI NG
BEST OF ATLANTA
READER S PI CK:
BEST PUBLI C ART EVENT:
LI VI NG WALLS,
THE CI TY SPEAKS
CREATI VE LOAFI NG
BEST OF ATLANTA
READER S PI CK:
BEST PUBLI C ART EVENT:
LI VI NG WALLS,
THE CI TY SPEAKS
CREATI VE LOAFI NG
BEST OF ATLANTA
READER S PI CK:
BEST PUBLI C ARTWORK
CREATI VE LOAFI NG
BEST OF ATLANTA
READER S PI CK:
BEST STREET ART
GOLDEN SHOE AWARD
PEDESTRI ANS EDUCATI ON
DRI VERS ON SAFETY
ORGANI ZATI ON OF THE YEAR
CI TY OF ATLANTA URBAN
DESI GN COMMI SSI ON
ROBERT RAUSCHENBERG
FOUNDATI ON SEED GRANT
CREATI VE LOAFI NG
BEST OF ATLANTA
READER S PI CK:
BEST PUBLI C ARTWORK
CREATI VE LOAFI NG
BEST OF ATLANTA
READER S PI CK:
BEST STREET ART

LI VI NG WALLS I S ONE
OF 15 STREET ART
FESTI VALS WORLDWI DE
YOU SHOULD KNOW
COMPLEX. COM
2014
2011
2010
2013
2012
ACCOMPLI SHMENTS
AND ACCOLADES
TWI TTER
- Almost 3,000 Followers
- 40% increase since June
2013
- Contains content in other
languages (Spanish and
French)
- Per Tweet we average 5
new followers and 10
re-tweets
I NSTAGRAM
- Almost 5,000 followers
- 35 New Followers a week
- Average 130 likes per
photo
- Most followers are people
(artists, Atlantans, etc.)
- Over 1K posts using our
hash tag #LW2013
FACEBOOK
- Over 12,000 Likes
- Mean age group is 25-35
- 44% Men, 54% Women
- 80% of fans are
American, but large
number of fans from
Italy, Spain, Denmark,
Netherlands, Mexico
and Argentina
REACH AND TARGET AUDI ENCE
The Living Walls core supporter is a sophisticated urbanite who is highly
aware of social events and has a strong interest in the non-traditional
arts scene. They get their news from the internet and their social scene
from their smartphone. They understand the community-based mission
of Living Walls, but may be attracted to the less structured version of
street art. Living Walls appeals to the scholar and the artist. Because
the Living Walls mission encompasses public discourse, the supporter
of Living Walls is not just a fan but an avid participant and follower.

Due to our high visibilit y in the cit y, our target audience
is the general public.
Attendance at the Living Walls Conference is expected to be 5,000+.
Public visitation of the mural locations over the single week is expected
to be 10,000+. Global reach through press, social media and
blogs is inestimable.