Media Real Estate and Media Facilities

Executive Search by Filcro Media Staffing

Global Media and Telecommunications Industry Recruitment for Real Estate Operations, Leasing,
Acquisitions, Security, Construction, Portfolio Management, Technology, Facilities and all Real Estate
Related Business Affairs in the Media Industries





Broadcast, media, entertainment and telecommunications facilities require specialized real estate and facilities executives to
mange a single facility or a vast portfolio of global media real estate holdings.
Filcro Media Staffing has recruited for the real estate and media facilities interests of the largest media and entertainment
conglomerates in the world. The firm has identified, recruited, attracted and relocated executives who now manage tens-of-
millions of square feet of diverse global real estate from traditional office buildings, raw land, entertainment venues,
antenna, amusement parks, broadcast and diverse private and public sector telecommunications facilities.

From presidents of global real estate to facilities directors and lease negotiators; Filcro Media Staffing has a solid record of
identifying those who can meet the special needs of our industry. From lease management and the negotiation of real
estate holdings to corporate facilities purchasing and the divestiture of real estate assets, our firm offers a unique and
valuable perspective that allows us to identify exceptionally capable media real estate executives anywhere in the world.
For Facilities Technology Recruitment
Filcro Media Staffing provides an extensive understanding of broadcast operations, television operations centers (TOC),
headends, uplink facilities, production studio operations and antenna issues. This combined with our ability to aggressively
recruit and attract passive real estate and facilities candidates from ideal environments is documented as exhibited below
for review.

A Filcro Media Staffing Media Real Estate Executive Search Case History
President
Global Real Estate Holdings
U.S. Media & Entertainment Conglomerate

Location New York, NY - USA
Search Firm Filcro Media Staffing
OIC Tony Filson Reporting to The Board of Directors
Client Diversified Media & Entertainment Conglomerate
Client Situation Succession Plan

Executive Search Committee Member Industry and Sector Inclusion


Television Networks - Cable & Broadcast
Radio Broadcasting Networks
Motion Picture Studios
Advertising
Print Publishing
Entertainment Venues
Network & Syndicated Programming Producers
Fortune 50 & 100 Financial, Industrial & Telecommunication Conglomerates
Multinational Law Firm
The executive search committee (ESC) with the President / CEO acting as point of contact, identified Filcro Media Staffing
(FMS) and Tony Filson (TF) functioning as Officer in Charge of Search to conduct a national search to identify the proper
President of Global Real Estate.
The firms specialization in the media and communications industries was beneficial at every phase of the search process,
recruitment and attraction
The diversity of the global real estate portfolio
Raw land, commercial, industrial, agriculture, entertainment.
All offices for broadcast operations, production, engineering, network operations centers, executive offices
Satellite earth stations
Entertainment venues included amusement parks and sports facilities.
These are a few examples of the complexity of the global real estate portfolio this executive would be managing.
Some challenges facing the new President
Change Management
Real Estate Portfolio Management
Divestiture of Idle Assets
Centralize Control of International Real Estate Assets
Land and Building Acquisitions
Lease Portfolio Optimization
Security
Hiring (2) two Vice Presidents and Implementing Best Practices
Filcro Media Staffings Recruitment Solution
Filcro Media Staffing proceeded to identify senior most real estate executives with current global management
responsibilities of real estate portfolios equal to or greater in scope . A prerequisite was the governance of real estate
portfolios through internal resources that met or exceeded the worth of the firms global holdings. The capacity to identify
an executive who could maintain greater controls and optimize return by brining in-house what was currently out-sourced
was essential. This President would have to report into one of the most dynamic media chairman in the world. The
succession plan required an executive capable of managing a substantial portfolio with the complete approval of a
demanding board of directors.
Successful Executive Recruited
Filcro Media Staffing first scrutinized real estate executives from the media and entertainment sectors
in New York, Los Angeles, Chicago, Pennsylvania and Atlanta. Subsequently, Tony Filson as the
Officer in Charge of the search was not satisfied with the initial universe and conferred with the
current president of global real estate in order to identify a candidate who met all the prerequisites
established by the board and recruit outside of the media and telecommunications industries.
Gaining consensus of the executive search committee, Filcro Media Staffing proceeded to
aggressively look at other sectors with substantial global real estate holdings.
Tony Filson as Officer in Charge of Search initiated greater scrutiny of multi conglomerates in the financial and industrial
sectors and this proved to exceed the executive search committee's expectations.
A Managing Director of a diversified multinational financial institution based outside of a major geographic market was
ultimately identified, hired and unanimously approved by the board.
The executive transitioned successfully and became acclimated in a brief period of time
The firms succession plan was successful and the executive has exceeded the board of director's expectations from a
management and asset optimization perspective. He has proven to be a vital asset to a global media and entertainment
conglomerate with substantial real estate holdings and leasing transactions
U.S. Media and Entertainment Conglomerate
Corporate and Media Real Estate Holdings and Management
Senior Director
Global Real Estate Holdings

Search Senior Director Global Real Estate Holdings and Management
Based New York City, NY - USA
Search Firm Filcro Media Staffing, New York, NY - USA
Officer in Charge Tony Filson, New York, NY - USA
Reporting to Vice President Corporate Real Estate, New York City - USA
Client
A diversified U.S. based global media and entertainment conglomerate with television network, sports, cable TV, motion
picture studio, radio, print, publishing, outdoor advertising, amusement venues, entertainment and media and industrial
holdings. The firm operates businesses globally and this search was relevant to all domestic and international real estate
holdings and asset lease negotiations.

Client Situation
Succession plan. The Vice President of Corporate Real Estate identified Filcro Media Staffing and Tony Filson as OIC in
New York to conduct the search based on Filcro Media Staffing completing (3) three successful executive searches, in the
same environment on Director, Manager and Lease Negotiator levels. Due to the media, communications and
entertainment nature of the facilities and real estate holdings, Filcro Media Staffing was ideally qualified to conduct the
search. With broad acumen and recruitment experience directly in the media industry real estate and additionally recruiting
for the internal media clients served, the succession planning objectives of the search were ideally suited to Filcro Media
Staffing recruitment experience.
Industry and Sector Inclusion
Television Broadcasting
Telecommunications
Cable TV
Radio
Print Publishing
Entertainment and Sports Venues
Industrial and Manufacturing
Financial Services
Motion Picture Studios
Filcro Media Staffing New York is Retained
The Filcro Media Staffing Officer in Charge of Search Tony Filson was asked to commence a U.S. North East search and
establish guidelines to assure the new Senior Director could implement proper acquisition, management, lease negotiations
and disposition of real estate holdings. It was the opinion of Filcro Media Staffing from the onset that a suitable universe of
candidates could be identified in the New York City and surrounding markets.
Filcro Media Staffing was provided with confidential succession plans for the real estate division and played a vital role in
identifying a distinct group of proper real estate executives. Clear definitions were established with the Vice President of
Corporate Real Estate to assure that the new Senior Director would be capable of defined growth within a two to three
year window. Filcro Media Staffing already had a cultural understanding of the firm through prior identification and
understood the issues of identifying a new Senior Director that could be perceived as a parity issue with regard to other
Directors in the same department.
Human resources gave guidance and ultimately advocated a grade change to justify compensation that was more market
driven to facilitate attraction.
The diversity of this particular Media and Entertainment Conglomerate's lines of businesses and the diversity and vastness
of the real estate holdings would pose a challenge for any competent corporate real estate executive. Motion Picture
Studios, Office Buildings, Raw Land, Industrial and Sophisticated Communications Facilities would be prime examples of
the types of transactions this person would be in charge of from a management perspective.
Establishing an initial universe of qualified real estate executives was done with little or no latitude expressed in the hard
skill set and experience areas. The clearly defined skills allowed no room for recruitment latitude from a tactical or strategic
perspective. The fact that Filcro Media Staffing reported directly to the hiring manager who was also the Vice President of
Real Estate offered many advantages as the VP RE was clearly identifying a possible heir apparent.
The Challenges Facing the Senior Director of Real Estate (SDRE)
Locating appropriate real estate within the established corporate framework
In conjunction with the Legal Department, negotiating all provisions contained in a lease , acquisition or divestiture
document
Negotiating competitive business terms, landlord services, leasehold improvements, special requirements relevant
to the media and entertainment industries
Reviewing operating expense statements, ensuring compliance with lease obligations, analyzing costs and
calculations, assisting global business managers with budgets and rent increases
Maintaining the accuracy of the inventory databases, generating management reports, preparing lease abstracts
Negotiating lease cancellations, subleases and sales contracts for idle assets and vacant properties
Change Management
Training
Continuity Across Varied Lines of Business
Budget Controls and Reporting
Best Practices
Filcro Media Staffings Recruitment Solution
Filcro Media Staffing proceeded to Identify the "best in industry" real estate executives who had performed similar functions
in and out of the media and entertainment industry. Due to the uniqueness of the size and diversity of the real estate
holdings, an executive who was accustomed to a minimum of 50 to 100 transactions per year was essential. This posed
serious constraints on the initial universe of qualified candidate and ultimately led to identification form an ideal skill
experience environment as opposed to ideal industry.
An executive capable of focusing on tactical and strategic issues based on market driven conditions dictated a national
and global acumen with vendors, contractors, architects, builders, brokers and developers. With such diverse contacts and
experience in varied lines of business required there needed to be clear success in the past dealing with and maintaining
solid relationships across all these areas of responsibility.
The VP of RE was receptive to varied industries as long as all the soft and hard skills were proven and gave Filcro Media
Staffing complete autonomy during the search process to determine the proper executives to be tiered.
Successful Senior Director Recruited
A Senior Director of Corporate Real Estate Holdings of one of the largest financial institutions in the United States.
The new Senior Director had been in charge of acquisitions and disposition of a substantial and
diversified global real estate portfolio. She was also responsible for project coordination, site
selection, lease negotiation of strategic corporate real estate projects above 25,000 square feet per
transaction nationwide and managed coordination of individual projects under 25,000 square feet with
corporate subsidiaries seeking guidance.
She also managed two call center projects and a project to consolidate 48 existing call centers into three national service
centers for her firm's noted domestic health care group. Project size(s) 100,000 and 325,000 sq. ft respectively.
Experience included analyzing business case project approvals submitted by business units and submitting
recommendations to senior most management on a divisional and corporate level. Her acumen maximized overall return to
the enterprise by the relocation of business units from third party locations to owned properties and managing master
planning of multiple business units in proximate geographic areas.
With her proven experience of also managing a separate international portfolio of 115 properties the firms domestic and
international concerns would be addressed effectively while she managed all domestic concerns.
Filcro Media Staffing - Broadcasting & Media Recruitment Practice Groups
Broadcasting and media executive search experience and skill set designations for clients and candidates

Accounting Advertising Sales Affiliate Sales Broadcast Operations
Business Affairs Broadband Closed Captioning Corporate
Creative Services Development Editorial Engineering
Facilities Finance Human Resource IT
Interactive Inventory Legal Marketing
Media On- Air Promotions Production / Post Program Practices
Programming Real Estate Research Sales
Sales Planning Systems Talent Payment Technology
Traffic TV / Radio GMs Our Industry Cares Home Page

With a Masters of Science in Real Estate Development & Investment Analysis from an Ivy League University and
appropriate licenses, our firm had identified an ideal executive who had the experience, education, stability and wisdom to
facilitate all functional and succession planning considerations.
Since joining the firm this executive has been promoted to Vice President and is in line for another promotion.
Filcro Media Staffing New York: http://www.ExecutiveSearch.TV
Media Real Estate Group: http://www.filcro-media-staffing.com/html/filcro_media_staffing_media_facilities.html#Filcro-Media-
Staffing

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