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Regardless of where you currently stand within your enterprise

mobility journey, there are some facts to consider today:

Mobile users are gaining more power.

Is your data secured?
Generation BYOx is taking over the mobile world.
Who owns the data?
Mobile apps are poised to overtake web browsing.
How to analyze and utilize the flood of data?
Top leaders from cross-industries decided to contribute to this highly interactive
Forum uniquely designed to bring to one place proven strategies, effective tools,
and the latest technologies to help you to empower your mobile workers.

3x keynotes n 2x roundtable sessions n 2x streams A,B

n 4x panel discussions n 2x workshop n 7x networking blocks
n 2x sets of pre-booked 1 to 1 vendor meetings

Learn how to:

build customer-centric mobility strategies
respond to changing role of IT Leader and CIO
securely deploy BYOX
create the roadmap of your mobile apps strategy
determine which BI tools are best for your enterprise

Attending Industries:

Utilities, Telecoms, Distribution, Logistics, Transportation, Retailers, Manufacturers, Public sector and government,
Healthcare, Pharma, Field Services and others
Silver Sponsor:

REGISTER ONLINE
4 Ways to Contact us:

www.ebcg.com

gem@ebcg.com

+421 2 3220 2200

+421 2 3220 2222

THE 4th ANNUAL

GLOBAL ENTERPRISE MOBILITY FORUM

4th - 5th December 2014

London

Emirates Stadium provides a refreshing alternative to tradition

conference venues as it is more than just a football stadium.
It is undeniably a magnificent venue that attracts visitors from all
around the world and is guaranteed to make a lasting impression.

Getting to Emirates Stadium is simple, Londons comprehensive public

transport system will take you within a few minutes walk of the ground
where clearly located pedestrian signs will help you find your way
on-street.

Win a seat in the SuperBox!

Registered delegates will have the opportunity to win a SuperBox seat at the Arsenal vs Southampton game on December 3rd, 2014 one day
prior to the GEM Forum.
Register for the GEM Forum by Friday, 10th October and get two chances to win a Superbox seat, as you will be entered into two prize draws!
The winner will be announced with the first draw on Monday, 13th October and the second winner with the draw on Monday, 10th November.

THE 4th ANNUAL

GLOBAL ENTERPRISE MOBILITY FORUM

Reflection on
2013 GEM Forum
2013 GEM Forum Testimonials
It was a very nice event to attend to and Im glad
I did. Congratulation for making it happen!


IT Director, ING Asigurari de Viata, Romania

A fantastic Forum to speak to the right people,

the subject matter experts, the people who have
learned and can provide guidance


IT Project Manager, Dublin Airport Authority, Ireland

A very good way to network and to gather high

level insights
Head Service Management Workplace, KBC, Belgium

A good opportunity to share information with

our peers from other companies
Messaging & Collaborative Tools Manager,
Schneider Electric, Spain

NORDIC
WE
DACH

Industry Breakdown
Banking
Manufacturing
IT
Energy
Telecom

25%
20%
12%
11%
9%

Geographical Breakdown

Logistics
Goverment
Retail
Pharmaceutical
Utilities

9%
8%
3%
2%
1%

41%
36%
8%

CEE
7%
USA
4%
Rest of the World 4%

Breakdown by Job Title

Manager
27%
Director
25%
Enterprise Architect 18%

2013 GEM Forum London Sponsors

CIO
VP/Head

16%
14%

DAY 1
8.30

4th December 2014

WELCOME COFFEE & REGISTRATION

Get your event documentation package and coffee to start your day

9.00

OPENING REMARKS FROM THE ORGANIZER

9.05

OPENING REMARKS FROM THE CHAIR

Igal Nagar
Senior Business Systems Manager
TNT Express

CUSTOMER-CENTRIC MOBILITY STRATEGIES

There are some mobile solutions which nobody likes using. How can you create a mobile solution embraced
by the end user that the same time supports your business strategy?

9.15
Soren Schmidt
Director IT Consumeration
adidas Group

PROVEN MOBILE STRATEGY: Empowering our Employees in the Mobile Age!

n An introduction of the company and our specific workplace challenges
n An overview of achievements to date
n Lessons learned
n How we transition to a truly mobile future
n Q&A

Soren will share how adidas Group has been focused on enabling employees globally to connect and collaborate and how mobile increasingly is a decisive factor.
He will share lessons learned before presenting the current status and the plans to truly enter the age of the truly mobile workforce.

9.45
AK
Global President
and Managing Director
IVY Mobility

PRESENTATION: Enabling Digital Enterprise Value Chains

n Macros factors what are they, and therefore the WHY re the need

to enable digital value chains

n So, what has changed in response to these macro forces - in business and in IT?
n Where does this paradigm shift impact most now, and how?
n Some concepts and learnings sharing - dos, donts, innovations and trends

for enterprises embarking on this journey

n Measuring demonstrable success.

n Q&A

10.30

TRUE-FALSE AUDIENCE DRIVEN PANEL DISCUSSION:

n Having to rewrite apps that layer on security in non-intuitive ways will lead to mass user dissatisfaction
n A truly modern BYOX solution must be able to secure apps without having to modify

the core application code

n The right BYOX solution should empower you to manage employee devices,

apps and data remotely, from onboarding to troubleshooting

n Trying to mobilize desktop apps through means such as virtual desktop infrastructure (VDI)

is a disservice to the employee and to the enterprise

n The optimal MDM solution should allow you to manage every aspect of enterprise apps (MAM) and data
n Advanced data loss prevention (DLP) capabilities for native e-mail
n Q&A

MODERATED BY:
Soren Schmidt
Director IT Consumeration
adidas Group

11.00

MORNING COFFEE AND NETWORKING

Igal Nagar
Senior Business Systems Manager
TNT Express

New
for 2014

DAY 1
11.30
Mahmoud Yassin
Data Centre Manager,
Information Security
Assurance
National Bank
of Abu Dhabi

12.00
Stephen Bourke
IT Project Manager
Dublin Airport
Authority

12.30
Miroslav Madjaric
Chief Information Officer &
Advisor to CEO
University Hospital
Centre Zagreb

4th December 2014

PRACTITIONERS INSIDER: Technical Focus versus Business Enablement

n Investing in business-centric and consumer-like employee support structure
n Consumer-like tools and services to maximize skill and tool reuse across employee and customer bases
n Helping business partner accelerate speed-to-market new technologies
n Capturing and communicating Enterprise Architectures true impact on the enterprise
n Q&A

CASE STUDY: Recovering from a Fragmented Mobility Approach

n How mobile is transforming the way we manage our business
n How implementing mobile solutions without a strategy has affected us both positively and negatively
n The road ahead; how we are approaching a standard mobile approach and the need for strategy
n Q&A

CASE STUDY: Innovation Management Best Practices for All Industries

The story of mEMR: Live data on smart phones in a highly sensitive environment
enabling faster and safer decision-making
n Fostering creativity when replacing yesterdays and todays technologies to win tomorrows

battles through customer-centric innovation management

n Embracing the challenge of systems integration: cooperation at the intersection of different disciplines:

Users: adoption by medicine (KBC Zagreb, Croatia)

Applications: hospital information system (IN2, Zagreb, Croatia)
Available technology: devices (Samsung Corp, Seoul, Korea)
n Risks (mitigation) of the system development and deployment
n Negotiation styles to gain support for your strategy from the board
n Q&A

13.00

NETWORKING LUNCH & pre-booked personalised discussions

The latest solutions are at hand in one place. We provide you with a unique opportunity to discuss your mobile strategy and
architecture challenges and needs with the solution providers. We encourage you to reserve your 20-minute session upon your
registration, since time slots are limited.

DAY 1

4th December 2014

GENERATION BYOx IN LINE WITH SECURITY

14.00

PANEL DISCUSSION: Money Matters in Enterprise Mobility

Suggested discussion topics:
n How to effectively balance spending on digital transformation - maintenance and innovation
n Cost control best practices
n Which services to invest in to facilitate dynamic work
n Building the enterprise-scale disaster recovery plan
n Ensuring ROI of investments in new mobile technology
n Winning the stakeholders when negotiating your mobility strategy
n Further areas of interest from the audience

AK
Global President
and Managing Director
IVY Mobility

14.30
Alessandro
Musumeci
Director of Information
Systems, Ferrovie Dello
Stato Italiane

15.00
Nick Francis
Former Global Head
of Enterprise Mobility
& Software
Configuration Services
Barclays

15.30

Mahmoud Yassin
Data Centre Manager,
Information Security Assurance
National Bank
of Abu Dhabi

Joao Patrao
IT Director
Suma

CASE STUDY: Large Scale Mobile Device Management

n Analysis of the mobile device landscape
n Changing the BYOD policy as tablets and PCs come under the BYOD umbrella
n Who can you trust in a BYOX world wise choice of devices
n Implementing a strategy for mobile workers
n Q&A

PRESENTATION: Designing and Deploying a Successful BYOD Strategy

n Devices in everyones pocket who protects the data?
n Internal process set up and successful introduction to all teams
n Securing data inside the perimeter and outside the perimeter
n Ways to leverage security features inherent in todays mobile devices and in Saas
n Building a data-focused security approach that remains fully under the control of IT
n Legacy and compliance updates (EU Directives)
n Q&A

AFTERNOON COFFEE AND NETWORKING

Miroslav Madjaric
Chief Information Officer
& Advisor to CEO
University Hospital
Centre Zagreb

DAY 1
16.00
Jan Ponnet
IT Specialist Mobile
Technologies and Telecom
BNP Paribas Fortis

16.30
Ebbe Skak Larsen
Chief Security Architect
Danske Bank

4th December 2014

INSIGHTER: Secure Your Data on Mobiles

n Strategies for rolling out security fixes
n Mobile in a highly secured environment
n Solutions and best practices to protect your organization mobile assets
n Q&A

TECHNICAL CASE STUDY: Unified JavaScript-based Security Model

across All Devices, Browsers and Platforms
n Unified security model chosen within Danske Bank to support all self- service systems

(from traditional browser based system to mobile apps incl. P2P)

n Benefits: flexible, convenient and uniformed strong security across all platforms, relatively simple and easy

to deliver and maintain in an agile and time-to-market oriented manner

n The rationale for selecting this direction; overall impression of the actual solution
n Figures and facts from the development project progress and customer impressions and reactions
n Q&A

17.00

VISIONARY PANEL DISCUSSION

n Wearable devices to boost employee productivity in the new mobility era
n Driving operational efficiency through the implementation of motion control technology
n Future of biometrics
n Further areas of interest from the audience

Alessandro
Musumeci
Director of Information
Systems
Ferrovie Dello
Stato Italiane

Nick Francis
Former Global Head
of Enterprise Mobility
& Software
Configuration Services
Barclays

17.30

CLOSING REMARKS FROM THE CHAIR

18.00

NETWORKING COCKTAIL RECEPTION

Ebbe Skak
Larsen
Chief Security Architect
Danske Bank

We cordially invite you to a networking reception.

Meet your peers, continue in discussions, and enjoy fine snacks with delicious drinks.
SIMPLY, HAVE A GOOD TIME!

DAY 2

5th December 2014

8.30

WELCOME COFFEE

9.00

OPENING REMARKS FROM THE CHAIR

Rui Gomes
Managing Director of Information Technologies
Hospital Fernando Fonseca

SORTING THROUGH THE FLOOD OF MOBILE APPLICATIONS

& VARIOUS PLATFORMS TO PROVIDE A GREAT USER EXPERIENCE
9.10
Mahmoud Yassin
Data Centre Manager,
Information Security
Assurance
National Bank
of Abu Dhabi

9.40
Interviewees:
Joao Patrao
IT Director
Suma

Alessandro
Musumeci
Director of Information
Systems
Ferrovie Dello
Stato Italiane

10.15
Igal Nagar
Senior Business
Systems Manager
TNT Express

KEYNOTE WINDOW: Managing Security Concerns

n Putting appropriate risk techniques in place to protect users, while still encouraging innovation and mobile strategies
n Managing the growth of Mobile Apps in the financial sector
n Security of contactless payments
n Q&A

CASE STUDY AND INTERVIEW WITH MOBILE APP USER:

B2B Mobile Application Development to Increase Productivity of the End User

INTERVIEWS ON STAGE:
n Q1: Where did the initiate to create this new app come from?
n Q2: Were your insights and suggestions incorporated during the app development?
n Q3: What were the main challenges whilst cooperating on the app development?
n Q4: Was the mobile app introduced just in time?
n Q5: How does your app developer keep in contact with you to meet your increasing business needs?
n Q&A

Interviewer:
Rui Gomes
Managing Director of Information Technologies
Hospital Fernando Fonseca

STRATEGIC PRESENTATION: Social Collaboration Platform

n as the technology enabler for sharing information and collaborating effectively, efficiently, economically and elegantly,

within functions, cross-functions and with partners, that can be accessed anytime, anywhere, any place with any device
n Q&A

Learn how to set up your strategy in the new social collaboration age to drive productivity and efficiency, and ultimately become green in achieving a paperless office

10.45

MORNING COFFEE AND NETWORKING & pre-booked personalised discussions

The latest solutions are at hand, and in one place. We provide you with a unique opportunity to discuss your mobile
strategy and architecture challenges and needs with the solution providers.

DAY 2
11.15
Chris Gledhill
Innovation Technologist Digital Banking
Lloyds Banking Group

5th December 2014

BEST PRACTICE SESSION & CASE STUDY: Successfully Deployed Innovative Mobility
Strategy - Sushi Model
n Innovation of customer experience through mobility tools for creating the mobility roadmap
n Encryption techniques
n Capturing the Voice of the Customer to understand the real business need and challenges

inter-departmental cooperation of teams

n Q&A

11.45
Rui Gomes
Managing Director
of Information
Technologies
Hospital Fernando
Fonseca

12.15

CASE STUDY: Adopting Private Cloud and Mobility to Increase Efficiency

n IT Governance and management into healthcare sector
n Enterprise applications strategy roadmap
n Integrating mobile devices and tablets into healthcare sector
n Q&A

PANEL DISCUSSION: Future of Mobile Solutions

n Banking sector: how mobile contactless payments could become the preferred mode of transaction authorization,

replacing RFID technology

n Big data analytics in banking: critical and accurate data gathered from testing phases can drive an enterprise

to make a decision based on measured risks and help banks to identify and better understand their customer
n The emergence of new speech-enabled uses and applications for the banking industry
n Mobile bank apps competition
n The changing rules of digital banking and customer intelligence
n Customer centricity, cost-cutting and big data

Mahmoud Yassin
Data Centre Manager,
Information Security Assurance
National Bank
of Abu Dhabi

12.45

NETWORKING LUNCH

Michal Cwiecek
Customer Value
Maximization
Cigna

Chris Gledhill
Innovation Technologist Digital Banking
Lloyds Banking Group

DAY 2
14.00

5th December 2014

MODERATED ROUNDTABLES: The Mobile Future- Meeting the Needs

of Individuals

Join one of the moderated roundtables to discuss a new age enterprise by category

1 Mobility for the Sales Force

2 - Mobility for Employees

n Mobility ensuring an interactive sales experience

n Equipping your sales force with technology for real-time quoting,

n Anytime anywhere access to employee-related information such

pricing, product dissemination and mobile management

n Balancing security and usability

n Using mobile strategy to increase employee morale,

Moderator:

as benefits, employee directories, trainings, company newsletters

retention and productivity

Your opinion matters!

Contribute to discussion and collect
the main take-aways

Gurpreet Singh Muctor

Enterprise IS Architect
Veolia Environment

3 - Mobility for Customers

4 - Mobility for Field Service

n B2B, B2C,H2H interactions through your mobile solutions

n Mobile solutions to promotions, offers, events, newsletters.
n Integration of existing web/analytics offerings with marketing

campaigns

Your opinion matters!

Contribute to discussion and collect
the main take-aways

n Building mobile solutions for consultants, professional services

organizations, healthcare professionals, manufacturing teams, logistic

companies to view all business critical information: dispatch,
routing info, job status, patient data, equipment maintenance status,
warranty and more
n Choosing ruggedized devices to ensure durability

Your opinion matters!

Contribute to discussion and collect
the main take-aways

15.15

Summary of the main takeaways

15.30

CLOSING REMARKS FROM THE CHAIR WRAP UP OF THE CONFERENCE

I would like to thank to everyone who has helped with the organization of this event.
A special thank you goes to the speakers and expert advisors for their support and commitment.

Silvia Bajakova
Conference Program Director
EBCG