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Vivo’s Unlock In October 2014./012345/6/75458109/3:. !!!"#$%&'(&")$%*+!.4$+. A printed code can then be used to redeem the credits via a variety of mobile operators. Donated IV[[SLZJVU[YPI\[LK[V[OLLɈVY[ZVM>>-)YHaPS their parents’ cellphone or tablet – but only if they can correctly answer questions about things they’ve learned in school.%*(*"-+*.'(&%%*#% %&-. Participants could track real-time collection via digital screens and were encouraged to continue collecting to reach the goal.<97=>/<?. history.(-.2/0'5678'3'!"#$%&!' "#(*).'*/"-0& !"#$%$&'!&(&)*+ !"#"$%&'(%)"*+.3%1' 90+&)%%(/%.(. which inventories each item and displays a corresponding number of cellphone top-up credits.%*( $"##)0%1"($*".@75A/B52=<@=>/CDEF . !"#$%&'!()*$+.'(/"+$0($#"+1"*'( ZLWKIUHHZL¿ June 2014 saw Tunisie Telecom launch Keep Our Beaches Clean: a costal protection and beach cleaning program. english and citizenship. they simply register their kids and add details of what school year they’re in.)-. Unilever-owned Brazilian Lessons is a free mobile app enabling kids to unlock haircare brand Seda launched an interactive installation allowing consumers to exchange empty shampoo bottles for cellphone credit. The telecoms operator ran the campaign at six beaches across the country over three weekends.1-2)&'3'4&#/. 23. Once parents have downloaded the Brazilian network’s app.#"'(":$0+17". Parents can also monitor their kids’ progress and view correct and incorrect answers.'(41#%$5($"##)0%1"'(/6(+1'-"*317( "..-.3%1+#(84"'.3. Kids can then unlock devices by answering questions on subjects including science.V !"#$%&'(')&%&*"!+'$.+)/0'. Users can bring empty bottles of any brand’s shampoo to a machine in Sao Pãolo’s Republica subway station. Available to download from June 2014. Once a certain amount of trash had been JVSSLJ[LKHUKWSHJLKPUHZWLJPHSJHUMYLL^PÄHJJLZZ was unlocked for all beachgoers.

3%1'(&+.+7" Launched in December 2014.1-2)&'3'4&#/. Any emission savings are converted into Recoin units (a green currency produced using solar energy created by local-run kiosks in Africa) that can be used to purchase *6JLY[PÄJH[LZHUKTHRLJHYVYWSHULYPKLZJHYIVU neutral..0("+$0( +#+*&('1%%=" !*+$5317(+))(*"-+*.-. and calculates the CO2 balance. Users are encouraged to compare their “scores” with friends and strangers using a worldwide leaderboard.2/0'5678'3'!"#$%&!' #"-/&'. $SSPRWLYDWHVXVHUVWRUHDFKWKHLU¿WQHVV 7%+#'(/6(0%#. iCukoo is a free mobile alarm clock helping people to support charities. Nudge Kick provides motivation for people to reach their Ä[ULZZNVHSZI`ISVJRPUNHJJLZZ[VV[OLYTVIPSL apps until they do. Once users have downloaded the app. )D.(-.%*(.%1+.)-.*+31 Available to download from Q4 2014. an SMS is sent asking if they wish to donate to their chosen cause. train or airplane travel. Available to download from December 2014.W !"#$%&'(')&%&*"!+'$. a German-based sustainable technology developer.'*/"-0& !"#$%&'!()*$+.*+>"#317(/6(/35"?( /4'?(%*(.** )0.#/&1%')*2 <0+*3.'E)*44)!FGGHI!:H9)JK)!LMINH)'O*&74'$).<97=>/<?.317(%. The app measures the distance traveled by bike or public transport against car.*/*$')Q)) !!!"#$%&'(&")$%*+!.$)."(-3.@75A/B52=<@=>/CDEF .+/#"(."#$)P*.+'):##"2*./012345/6/75458109/3:. Users can choose to block -HJLIVVR\U[PS[OL`OH]L^HSRLKWHJLZ and the free UK-created Nudge Kick app will monitor their physical activity and automatically \USVJR-HJLIVVRVUJL[OH[[HYNL[PZHJOPL]LK $)". they can set an alarm and choose which UK charity they wish to support. before selecting how much LHJOºZUVVaL»PZ^VY[O>OLU\ZLYZWYLZZZUVVaL the app takes note – and once a threshold of GBP 1 has been reached.#). Changers CO2 is a free tracking app that rewards users for choosing ‘sustainable’ transport options.'(4'"*'(.+)/0'.0"*(+))'(0%'. Changers CO2 was developed by Changers.

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They are then given access to an electronic keyfob which enables them to unlock the car and start it. Drivers are HSZVVɈLYLKWYVTV[PVUZ]PH[OLHWWZ\JOHZ PU]LOPJSL^PÄHUKHK]HUJLKYLM\LSPUNVW[PVUZ !!!"#$%&'(&")$%*+!. Niger and Madagascar.(73>"'('$0%%#'( +$$"''(.<97=>/<?. Users can login to the Verizon Car Share app and scan a QR code on a vehicle’s windshield.4$+."*+$.1-2)&'3'4&#/. Sonatel launched the 6YHUNL-V\UKH[PVU»ZKPNP[HSLK\JH[PVUWYVQLJ[ for Africa. the interactive app allows kids to work on making eye contact.!&( A373.3'./012345/6/75458109/3:.+#(>"03$#"' In September 2014. Cameroun.%(%1#31"($%4*'"' In November 2014. !"#$%&'!()*$+.-.+#(".'( $%&&413$+. Look At Me is a free mobile app designed to help autistic children overcome anxieties and improve relationships with their friends and family." 3&1$4*# !"#"$%&'()*%>3.(-.+%"#/ @1. Developed by Samsung.'(.2/0'5678'3'!"#!$%%&"''()$*"('% LFRMI)SGMIP9AA)SGMIP)RJDHRHIT9 KFWWVIJR:!9AA)JXIHG6YH99 GHRMUUHPAA)SJTTJR)JK)UVGMR:P %.X !"#$%&'(')&%&*"!+'$.@75A/B52=<@=>/CDEF . via a device’s camera.0(*"1.+)/0'.*3>"*'( -3.3>"($+&"*+(+))(0"#)'(+4.'*/"-0& %*#. The Senegalese mobile operator’s project covers Senegal."*($%11"$. giving schools access to online LK\JH[PVUHSJVU[LU[PUJS\KPUN>PRPWLKPHHZ well as maths and science courses via the Khan (JHKLT`.OLWYVQLJ[ILULÄ[ZV]LY pupils in 30 primary and secondary schools.3%1()*%B"$. Verizon announced Verizon Car Share: a service using cellphones to connect car owners and vehicle rental agencies with drivers. Available to download from December 2014.3$(53.)-.

"(9%4.(-.' Unveiled in September 2014.)-.[VIYPUN^PÄ enabled vending machines to poor and remote communities. Coca-Cola South Africa HUUV\UJLKHWHY[ULYZOPW^P[O). Other features include sensors that relay air temperature and humidity data and an alert system that is activated if the child leaves a pre-selected area.$1!&( 0RELOHQHWZRUN¶VSRUWDOVLPSOL¿HVWKH LQWHUQHWIRU¿UVWWLPHXVHUV Launched in India during November 2014."*1". !"#$%&'!()*$+.'*/"-0& In October 2014.Y !"#$%&'(')&%&*"!+'$. Initially installed at two locations (Qunu.5)*(. Docotch is a child-tracking wristwatch from Japanese cellphone operator NTT Docomo. !!!"#$%&'(&")$%*+!. Mpumalanga). #!!'-*)*+* &HOOSKRQHRSHUDWRUXQYHLOV*36HQDEOHG -+.+)/0'.%*(53. Umtata and Bushbuckridge.*3$+ .-.<97=>/<?.1-2)&'3'4&#/.(+$$"''(. the vending machines are located close to schools and shopping centers.0(C. social media and travel booking. and is pre-loaded with emergency messages that are automated by pressing a ‘panic button’.2/0'5678'3'!"#!$%%&"''()$*"('% LHYUKFYYAA)DHIPJRMT:! :IKJYF9TAA)9MKHTV)IHT GHRMUUHPAA)D:GN:I)!JI9FRHG9 )*).%(*"&%.@75A/B52=<@=>/CDEF . Designed to simplify the PU[LYUL[[OL>(7WVY[HSPZHKLZ[PUH[PVU^OLYL users can try services such as online shopping. :L¿HQDEOHGYHQGLQJPDFKLQHVEULQJ 31.$0(. The service is free – users are not required to purchase a beverage for access./012345/6/75458109/3:. The portal is available for prepaid customers and features free video tutorials and complimentary ‘trial’ packs. The device allows parents to track their child’s location on their cellphone via GPS and Bluetooth. Airtel’s One Touch Internet>(7WVY[HSNP]LZ ÄYZ[[PTLPU[LYUL[\ZLYZ[OLJOHUJL[V[Y`V\[ popular online services.

'(-"##/"317 "#7("//&-'8&&. with tickets priced from GBP 10. Use of the local mobile carrier’s app costs USD 0. !"#$%&'!()*$+. Zenytime is a cellphone-connected device helping people to reduce stress and improve wellbeing by controlling their breathing.@75A/B52=<@=>/CDEF . and Jspeak MLH[\YLZV]LYWYLPUZ[HSSLK\ZLM\SWOYHZLZ !!!"#$%&'(&")$%*+!. facilitating simple communication while on vacation or business in Japan.99 per week).OLL]LUPUN also included cocktails and interactive art exhibits.*"+.)-.'(')%5"1()0*+'"'(31.+)/0'.(+*.".%:"'(>3+( &4'3$(+1. The Bluetooth-enabled device features a sensor which tracks breathing. UK-based digital retreat provider <UWS\NNLK>LLRLUK hosted a digital detox evening in London. NTT Docomo’s Jspeak mobile app can convert spoken phrases in ten languages into Japanese. The US-designed system costs USD 99.%( E+)+1"'"(31'.#6 Available to download from November 2014. Korean and Thai. Guests were asked to hand in their cellphones on arrival.(-. Portuguese.2/0'5678'3'!"#!$%%&"''()$*"('% :IKJYF9TAA)GMRUMIT)GHMY6T:RH LHYUKFYYAA)SGMIP)SFTYHG9 SHTTHGRHITAA)SHI!LRMGZHP)Y:KH UJ9T6PHRJNGMUL:!AA)!:TV9FRHG9 HULHRHGMYAA)FIUYFNNHP #!!'-*)*+* 4&#6!$+& D%/3#"(+))($%1>"*. allowing individuals to control videogames using their breath.99 per day (or USD 2.'*/"-0& %UHDWKFRQWUROOHGGHYLFHUHGXFHVVWUHVVDQG /%%'. In November 2014. and expect an evening of music and art – with UV^PÄZLSÄLZVYZVJPHSTLKPH.+#(*". Available for pre-order from September 2014. Supported languages include English.(">"1317(.-./012345/6/75458109/3:.GH !"#$%&'(')&%&*"!+'$.1-2)&'3'4&#/.&#A373. and Zenytime also captures blood oxygen and heart rate levels. Users are also coached to improve their breathing over time.+1.<97=>/<?.

@75A/B52=<@=>/CDEF .-%*5("1#+*7"'($4'.'*/"-0& !"#$%&'!()*$+.*+ @1'."%' Deutsche Telekom’s InstaConcert generates interactive music videos from fan-made clips uploaded to Instagram and tagged with a ZWLJPÄJOHZO[HN. In September 2014.(-.%( 31./012345/6/75458109/3:.+7*+&(737(*"$%*.(31. As a precaution against hackers.1-2)&'3'4&#/. Customers waiting in line to purchase the iPhone 6 Plus could have their pocket made larger by KPN’s mobile tailor.7# <"##)0%1"(1".($9. F."."7*+."*+$.000 feet above sea level on Zugspitze (the highest mountain PU.+)/0'. eliminating the need for passwords or a PIN. users can make WH`TLU[Z[OYV\NO(SPWH`>HSSL[(SPIHIH»ZLWH`TLU[ service).2/0'5678'3'!"#!$%%&"''()$*"('% LFRMI)SGMIP9AA)SGMIP)SFTYHG9 UYMV9FRHG9AA)UJUFUU:IN [JVI:INAA)!GJXP6H\UGH99 -&"!%)0&'!&(&. and viewers of the interactive video can choose which perspective they want to watch from in the interactive video.HH !"#$%&'(')&%&*"!+'$.%( $"##)0%1"' . Complimentary dressing gowns were available for customers to wear while they waited. Chinese online services company shared on the Telekom Street Gigs website.<97=>/<?."'(/3%&".317'($4*+.OLWVZP[PVUVML]LY`MHUH[ the gig capturing the performance on their smartphone is recorded."$01%#%76(31.%&"*'G( SRFNHWVWR¿WL3KRQH Alibaba announced that Huawei’s upcoming Mate After controversy over whether Apple’s iPhone 6 Plus was prone to bending and too large to Ä[LHZPS`PUWVJRL[Z+\[JOJLSSWOVULUL[^VYR JLSSWOVUL^V\SKPUJS\KLÄUNLYWYPU[YLJVNUP[PVU Via the inbuilt biometric technology.LYTHU`^P[O[OLÄUHSPU[LYHJ[P]L]PKLV LHYUKFYYAA)!M9L6YH99 . December 2014 saw Ed Sheeran become [OLÄYZ[WVWZ[HY[VJYLH[LHU0UZ[H*VUJLY[ for his performance nearly 10. !!!"#$%&'(&")$%*+!.*3$(.+3#"*(31.)-.3>"(&4'3$(>3.-.9. all the ÄUNLYWYPU[KH[HZH]LK[V[OLWOVULPZLUJY`W[LK KPN unveiled a service enlarging customers’ pockets for free.

Once taken.(-.+$0&"1..". %*(./012345/6/75458109/3:. Users can access the SOLO Music library (more than 20 million songs from international record labels) and SOLO View (over 1000 hours of local and international movies and TV shows). !!!"#$%&'(&")$%*+!.U UG:!:IN)UMIPHRJI:FRAA)KGHH)YJDH 1&(*#)0').(31. photographs can easily be shared across a range VMZVJPHSUL[^VYRZ-VYHKKP[PVUHSZ\WWVY[\ZLYZ can press the ‘Guru’ button during shooting to receive verbal advice on how to get the best from a scene. Content can be downloaded at SOLO kiosks in malls across the region. SOLO launched in Q3 2013.<97=>/<?.-.*""(&4'3$(+1.19*: !"#")0%1"(/%:"'($%1>"*.('.FH !"#$%&'(')&%&*"!+'$. The Relonch Camera is priced at USD 499.+)/0'.+#($%1.)-. the Relonch Camera is an iPhone camera attachment combining a lens and sensor with a unique image-processing algorithm to help users take professional-looking photos.'*/"-0& %*(* H0%1"'($%&"(-3. based on a scan of the on-screen image. the solar-powered stations are free to use and consumers are shown ten minutes of adverts while they wait for their device to charge. circumventing typical problems around access to data.%( FHOOSKRQHFKDUJLQJVWDWLRQV 0U6J[VILY[OLÄYZ[Solarbox mobile charging station was unveiled in London.". <"##)0%1"(+.2/0'5678'3'!"#!$%%&"''()$*"('% SHTTHG)SF9:IH99AA)H!J6FGSMI FS:TH!LAA)FUNGMP:M SHTTHGRHITAA)R. !"#$%&'!()*$+.*"+&317 Nigeria-based telecommunications brand SOLOVɈLY free.+5"'( SURIHVVLRQDOORRNLQJSKRWRV Announced in Russia during September 2014. unlimited music and digital content streaming for the lifetime of every purchased cellphone.( ."1. Located in repainted telephone boxes.1-2)&'3'4&#/.(0"#)'()"%)#"(.(. in November 2014 the brand unveiled its sophomore range of devices with three new Android phones.+&1.@75A/B52=<@=>/CDEF .373.0(41#3&3. The project was supported by the Mayor of London.