Professional Documents
Culture Documents
Fall 2015
Overview:
Apple Inc. designs, manufactures and markets mobile communication and media devices, personal
computers and portable digital music players and sells a variety of related software, services,
peripherals, networking solutions, and applications. The Company's products and services include
iPhone (63% of revenue), iPad, Mac, iPod, Apple TV, Apple Watch, Apple Pay, the iOS and OS X
operating systems, iCloud and a variety of accessory, service and support offerings. Apple sells its
products in the United States (38% of revenue), Europe (22%), China (17%), Japan (8%), NonChina Asia (6%), and Other Markets (9%).
Outlook:
Apple is a long term hold for the Fund due to its heavy weighting in both the XLK technology
sector ETF and the S&P 500 (16.57% and 3.72%, respectively), its strong fundamentals, and its
future growth prospects through increased global phone sales, an upcoming iPhone 6S product
release, and better than expected results in Apple Pay & Apple Watch.
William C. Dunkelburg
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Fall 2015
Overview:
Xilinx, Inc. (XLNX) designs and develops programmable devices and associated semiconductor
technology. XLNX develops integrated circuits (ICs) in the form of programmable logic devices
(PLDs). Xilinx designs and engineers these semiconductors so that other companies can program
them to their liking. The company also provides design services, customer training, field engineering,
and technical support. The company sells its products and services to multiple end markets including
communication and data centers (50% of total revenue), industrial, aerospace &defense (31% of
total revenue), along with broadcast, consumer, and automotive (19% of revenue). About 43% of
revenues come from the Asia Pacific region, 26% from North America, 21% from Europe, and 10%
from Japan.
Outlook:
XLNXs weakening fundamental performance, the struggling Chinese economy, and a continuing
slowdown in the Communication and Data Center segment lead the sector to a SELL
recommendation of Xilinx. The ETF offers better opportunity and less exposure to an unstable
Chinese economy, which was the main catalyst upon original investment.
William C. Dunkelburg
Page 2
Fall 2015
Overview:
Corning Inc. (GLW) manufactures and distributes specialty glasses, ceramics, and similar items
globally. Just a few of Cornings business ventures include making optical fiber and cable for
communications companies, making ceramic emission control devices for automobiles, and making
glass for handheld touchscreen devices. Cornings revenue comes from five key segments: Display
Technologies (40%), Optical Communications (27%), Environmental Technologies (11%), Specialty
Materials (12%), and Life Sciences (9%). Cornings revenue can also be broken down by geography:
North America (27%), Asia Pacific (60%), Europe (11%), Latin America (1%), and Other (2%).
Outlook:
The Fund should SELL Corning. The company relies on some volatile markets like China. It relies
on Samsung, whose performance has been notably poor as of late, for a lofty 14% of revenue.
Furthermore, Samsung and Corning seem to be betting on the popularity of 4K TV, which has very
few added benefits over HD TV and probably will not see widespread adoption for years to come.
William C. Dunkelburg
Page 3
Fall 2015
Overview:
MasterCard (MA) operates in the global payments industry connecting consumers, banks and other
financial institutions, and businesses by delivering the network for debit and credit cards as well as
other payment-related products through its authorization, clearing and settlement processes.
MasterCards revenue is derived from four segments: Transaction Processing Fees (32%), Domestic
Assessments (31%), Cross-border Volume Fees (23%) and Other Revenues (14%). MA operates
around the world: United States (29.9%), Europe (30.1%), Asia (29.1%), Latin America (8.0%) and
Canada (2.9%).
Outlook:
MasterCard is a long-term Hold for the Fund. It has been active in developing and entering new
markets for growth in electronic payments in economies like China and Russia, and will reap
benefits from the adoption of tokenization. MAs innovative payment platforms and international
exposure make it the best position card network provider to capitalize on global growth in electronic
payment volumes, and thus warrant its position in the fund.
William C. Dunkelburg
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